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How to Create a Custom WordPress Theme Without a Line of Code

14 MIN READ

There is definitely no shortage of WordPress themes. Both free and paid themes are available, whether you go looking in the official depository or turn to third-party marketplaces and independent theme developers. These WordPress themes make creating a website for your clients relatively easy. However, there are times when you need a more custom design. In such situations, the obvious solution is to create a custom WordPress theme yourself. The only issue is that creating a custom WordPress theme from scratch can take a while due to the coding that’s involved. If you’re on a tight deadline, that’s not a feasible solution. But what if you could create a custom WordPress theme without coding? The good news is that you can. Thanks to 10Web’s AI Builder, you can quickly create a custom theme and deliver a website on time for your client. In this article, we’ll talk about various WordPress…

WordPress Default Theme: What It Is and How to Change It

9 MIN READ

Every year, WordPress releases a new default theme that ships with every WordPress installation. The WordPress default theme typically shows off new features that have been added to the platform. However, the WordPress default theme is often lacking in features that are crucial for a small business website. That’s why it’s so common for WordPress users to change the default theme of their websites. If you’re wondering what the default WordPress theme is and how to change it, you’re in the right place. In this post, we’ll explain everything you need to know about the WordPress default theme, how and why you should change it, and share how you can create a website without installing an advanced theme. What is the WordPress default theme? WordPress default theme is the theme that comes preinstalled when you first install WordPress on your site. As mentioned earlier, this theme is used to show…

How to Build a WordPress Sales Funnel

10 MIN READ

If only I had counted how many hours we’ve spent cooped up in the conference room trying to create the perfect sales funnel. Don’t get me wrong, brainstorming and developing an efficient sales funnel is another level of satisfaction but looking back, had I known some basic principles, my life would’ve been so much easier. Jokes aside, in this article, I want to share with you some key principles that will help you build a kickass WordPress sales funnel. But before we move forward, per usual, let’s get our definitions straight. I personally love RingDNA’s definitions: The sales funnel (also known as a revenue funnel or sales process) refers to the buying process that companies lead customers through when purchasing products. The definition also refers to the process through which a company finds, qualifies, and sells its products to buyers. The WordPress sales funnel has stages and just like with…

How to Add Google Analytics to WordPress (With and Without a Plugin)

8 MIN READ

Here are instructions on how to add Google Analytics 4 to WordPress that’ll save you lots of headaches. If you’re reading this article, you either have no clue how to do it or you’re torn between adding it via a plugin or without. Don’t you despair. We’re here to guide you through this process. So what is Google Analytics 4? Your regular Google Analytics is all about tracking your website’s performance. Google Analytics 4 is exactly that with a few added cherries on top. For example, this new version includes features such as cross-platform (web and app) tracking, AI-generated recommendations, and an enhanced Firebase data model that allows you to track your users based on their “events” that are now called “hits” instead of the previous model based on sessions and pageviews. Having cleared this up, let’s tackle the next important question: Why is adding Google Analytics 4 to your…

No BS Client Referral Tips to Grow Your Agency

8 MIN READ

Are you the type of person that prefers to give gifts over receiving ones? Or is it the other way around? What if I told you that when it comes to your relationships with your clients you gotta do both. It’s a give-and-take. First, you “give gifts” in the form of amazing services to help them grow their business, and then you “receive gifts” in the form of word of mouth, brand awareness, and direct client referrals. Sounds simple, right? Heck yeah, it does! Well, it is, as long as you do your job well and know how to build relationships with your clients based on trust and loyalty. If you don’t know how to do this, just read these 8 strategies we’ve separated for you in order to improve your client retention. Now, that that’s cleared up, we’re all set for some facts on how important getting client referrals…

The Hitchhiker’s Guide to Getting More Leads for Your Agency

13 MIN READ

In marketing, we love coming up with terms that are often confusing for business owners. We tell them to identify their target audience, generate leads, decrease the bounce rate, and instead, increase the conversion rates. All of these essentially mean one thing, boosting your sales, but they are different parts of that process. Allow me to shed light on one of the most important steps in selling a product/service, lead generation. In this article, we will go over what leads are, what they do, and of course, how to get them. What are leads? The question should be what’s the difference between leads and the target audience. The difference, my friend, is that a lead is someone who has already gotten into some kind of interaction with your brand. It’s a person who has shown interest in your product/service by taking an action like subscribing to your newsletter. The great…

8 Strategies to Improve the Customer Retention of Your Agency

15 MIN READ

They say it’s easier to keep a customer than get a new one. We’d like to add that it’s also cheaper. Customer retention is all about keeping things interesting enough for your clients that they keep coming back to you to purchase new services. That’s why this article is here to help you improve customer retention. What you get out of this is spending five to 25 times less than you would if you acquired a new customer. Also, keep in mind that a 5% increase in customer retention rates can lead to 25-95% growth in profits. A customer retention rate tells you the number of clients you managed to keep over a certain amount of time without including newly-gained clients. To calculate this, you need the number of clients you had at the beginning of that period (S), the number of clients at the end of that period (E),…

AI Website Builder: Fully Automated WordPress Website Creation in a Few Minutes

15 MIN READ

In case you’re not already acquainted, please allow us to introduce you to something life-altering for website owners everywhere and groundbreaking for the web development industry in general: the very first AI website builder, a service you won’t find anywhere else on the market. Our phenomenal team of software and machine learning engineers has been working on this product for more than 2 years and is now ready to include this feature in all our hosting plans. But what exactly is an AI website builder and what is it good for? Think about your regular website builder, and now imagine 90% of your manual website building process being automated. That’s what an AI website builder does. It allows you to recreate a website in a matter of minutes and with almost no effort whatsoever. But let’s not get ahead of ourselves. This article is here to introduce you to this…

6-Point Checklist for Client Onboarding

12 MIN READ

Do you want to give your newly gained clients a warm welcome to your agency that just screams “mi casa e su casa” (make yourself at home)? What a lucky coincidence because this article is here to give you tips on how to develop a client onboarding process that’ll ensure a long-lasting agency-client relationship. Client onboarding, as the name suggests, refers to the process of welcoming new clients to your agency. The main goal of client onboarding is to offer your clients a good start with your agency that reaffirms the feeling that they’re in good hands and that they’ve made the right decision choosing you and not a competing agency. For this, you need a client onboarding process which includes being prepared for any question your newly gained clients might throw at you, having a well thought out plan of action to show them where the journey of this…

How to Price Your Agency Services to Maximize Profitability

11 MIN READ

Life has taught us that talking about money is taboo. Let’s break these antiquated boundaries and discuss agency pricing. There are many ways to approach the process of establishing the price for your services. So especially if you’re a newcomer to the agency world, you’re going to need some assistance to figure out which path will lead you to higher revenue. Here’s what’s to come: Types of Pricing When to charge How to improve your agency’s profitability FAQs Should agency pricing be transparent? Does hourly rate give a clear pricing structure in a digital agency? How do marketing agencies value their work? Let’s get to the details! 1. Types of Pricing There are 4 popular ways to go about agency pricing, so take a careful look to understand which one matches your agency. Project-Based One common agency pricing model that first comes to mind is the project-based one. You can…

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