WooCommerce Google Ads Dynamic Remarketing

This plugin integrates the Google Ads Dynamic Remarketing Tracking pixel with customized ecommerce variables in a WooCommerce shop.

4.6

Rating summary

Reviews

Active installations

Download the Plugin View Demo

WooCommerce Google Ads Dynamic Remarketing

Overview

Compatibility

Installation instructions

Customer support & learning resources

Changelog

Main benefits

Easy to install

Accurate tracking methods

Cookie consent management

Supports multiple plugins

Installation support available

About this plugin

Author: alekv

Categories: E-commerce

Version: 1.8.2

Last updated: 29-07-2022

WordPress version: 3.1

Tested up to: 5.7.12

PHP version required: false

Languages: Español, Nederlands

Tags:

Dynamic remarketing Dynamic retargeting Google ads Woocommerce

Learning resources: View resources

Overview

This deprecated plugin was designed to help WooCommerce shop owners manage dynamic remarketing campaigns with Google Ads by inserting a customized remarketing pixel on their shop pages. This enabled Google Ads to gather customer behavior data, such as product viewers, buyers, order values, and cart abandoners, allowing for targeted remarketing campaigns. Key requirements included having a WooCommerce store, a product feed plugin for Google Merchant Center, and configured Google Ads and Merchant Center accounts. The main highlights included easy installation, accurate tracking with methods to avoid duplicate purchases or tracking shop managers, and compatibility with several Cookie Consent Management plugins to respect visitor privacy preferences. Additionally, installation support and integration were offered, with a package setup service available upon request. Users were encouraged to consider the plugin's functionalities in conjunction with maintaining the current versions of WordPress and WooCommerce.

Easy to Install

Simple activation process
Requires only conversion ID and product prefix

Accurate Tracking

Avoids tracking of shop managers
Includes methods for deduplication of purchases

Cookie Consent Management

Integrates with popular Cookie Consent Management plugins
Prevents tracking if visitor opts out
Developers can deactivate tracking with a filter

Installation Support

Support available for complex setups
Contact support for assistance with Google Merchant Center setup

Features list

Feature

Free version

Premium version

Precise E-commerce Tracking

Boost your sales and cut advertising costs through precise e-commerce tracking

Simple Set-Up

Save time with a very simple set-up

Multi-Channel Integration

Connect your shop with Google Ads, GA4, Meta and many more channels for paid ads

Accurate Tracking Data

Get the most accurate tracking data you can get

Ad Performance Insights

See which ads perform and which don’t

Budget Allocation

Allocate budget correctly, cut costs and boost your sales

Google Shopping Ads

Boost your sales with Google Shopping ads

Automated Discount Setting

Allow Google to set your discount to secure the sale and customize your profit margin

Automated Price Battle

Save time and your sales by automating the price battle with competitors

Minimum Sales Price

Set your minimum sales price

Automated Price Calculation

Google calculates and sets your price on shopping ads

Technical Requirements Fulfillment

Plugin fulfills the technical requirements from Google

Pricing

Pixel Manager for WooCommerce

$0 / free

Plan includes

Precise E-commerce Tracking

Simple Set-Up

Multi-Channel Integration

Accurate Tracking Data

Ad Performance Insights

Budget Allocation

Buy Now

Google Automated Discounts for WooCommerce

$0 / free

Plan includes

Google Shopping Ads

Automated Discount Setting

Automated Price Battle

Minimum Sales Price

Automated Price Calculation

Technical Requirements Fulfillment

Buy Now

In some cases companies have different prices based on various components like a location. As a result the prices displayed here can differ from the ones you see on their websites.

See all pricing options

Rating and reviews

4.6

Rating summary

Reviews

Active installations

User sentiment analysis

Users appreciate the extensive features and excellent support provided by the plugin. It's easy to set up, user-friendly, and simplifies dynamic remarketing. Many highlight the prompt and helpful customer service, particularly from Aleks. However, significant issues exist, such as problems with Google Shopping campaigns and incorrect Google Ads remarketing tags causing indexing issues. Additionally, legacy code instead of updated tagging methods and annoying rate notifications are cited. Despite specific flaws and potential traffic and income loss, users value the plugin's overall functionality, effective support, and ability to execute required tasks efficiently.

yarintosh

12 Jan, 2021

Does exactly what it needs with all the extra features you can think about. Great customer service, answered every question I had and helped me solve my issues!

NewmanIdeas

12 Dec, 2020

I like the plugin but there is an expensive flaw. If you run a campaign for paid traffic to your product pages and this plugin is misconfigured without the “woocommerce_gpf_” and then you run a smart shopping campaign in google using woocommerce merchant center plugin later. It will not be able to ‘match’ the two information sources. All that data is useless. If you spent tens of thousands driving traffic over a few months just know you will not be able to use it for data driven decisions in a smart shopping campaign and will have to start all over again. I think this is the fault of this plugin, he is aware this is an issue but yet doesn’t adequately address it in documentation or explain why this is so crucial. I like the plugin, but I think this is a huge oversight. I installed both plugins at the same time, I would assume it would detect the woocommerce version and autopopulate the woocommerce_gpf_ as a safegaurd.

hussong

18 Nov, 2020

Have been using this plugin on several shops for years and it is easy to set up and works like a charm. Highly recommended!

ezeefix

24 Jun, 2020

Works Great!

gofwplus

04 May, 2020

Works Great!

See All Reviews

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WooCommerce Google Ads Dynamic Remarketing

Overview

Compatibility

Installation instructions

Customer support & learning resources

Changelog

Main benefits

About this plugin

Overview

Easy to Install

Accurate Tracking

Cookie Consent Management

Installation Support

Features list

Pricing

Plan includes

Plan includes

Rating and reviews

User sentiment analysis

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FAQ

Why does Google Ads report an error?

How do I check if the plugin is working properly?

The plugin messes up my theme. What is happening?

Does the plugin support variations?

I am getting following error: “We haven’t detected the Google Analytics remarketing functionality on your website.” What can I do?

I am getting following error: “There are problems with some of your custom parameters for Retail.” What can I do?

I am getting following error: “Only 20 of 50 page visits that have passed an ID (or 40%) match IDs in your Merchant Center feed.” What can I do?

Where can I report a bug or suggest improvements?

Why does Google Ads report that the ecomm_prodid are not found?