Users appreciate the WordPress plugin for its simplicity, ease of use, and effectiveness in quickly creating columns without the need for extensive coding. It is particularly praised for its lightweight nature, user-friendly interface, and ability to streamline the process of displaying content in columns, saving users significant time. However, drawbacks include its inability to align content vertically within columns, limited customization options (such as adding borders or background colors), occasional bugs in complex layouts, and insufficient documentation. Some users report issues with text and images not aligning correctly and lack of support for adding breakpoints or responsive adjustments in the plugin.