GTM Kit – Google Tag Manager & GA4 integration

Google Tag Manager and GA4 integration. Including WooCommerce data for Google Analytics 4 and support for server side GTM.

Rating summary

Reviews

20K

Active installations

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GTM Kit – Google Tag Manager & GA4 integration

Overview

Compatibility

Installation instructions

Customer support & learning resources

Changelog

Main benefits

No coding required

Tracks eCommerce events

Flexible container implementation

Customizable for developers

Supports multiple platforms

About this plugin

Author: TLA Media

Categories: Integration and APIs

Version: 1.23.1

Last updated: 15-07-2024

WordPress version: 6.2

Tested up to: 6.6

PHP version required: 7.2

Languages: Dansk, Türkçe

Tags:

Gtm Analytics Google tag manager Ga4 Woocommerce

Overview

GTM Kit is a user-friendly WordPress plugin designed to seamlessly integrate the Google Tag Manager (GTM) container code into your website without any need for manual coding. It efficiently pushes data from popular plugins like WooCommerce, Easy Digital Downloads (EDD), and Contact Form 7 into the data layer for use with Google Analytics 4 (GA4), Facebook, and other GTM tags. The plugin tracks a wide range of eCommerce events automatically, such as product views, cart interactions, and purchases. GTM Kit offers flexibility in container implementation, allowing users to delay the loading of the container script to enhance page speed and supports custom domains for server-side GTM tracking. Additionally, it provides comprehensive options for including various post data elements in the data layer, facilitating detailed and customizable tracking of post types, categories, tags, titles, and more. This combination of ease of use and customization makes GTM Kit an essential tool for both novice users and developers aiming to optimize their tracking and analytics setup.

No Coding Required

Automatically inserts Google Tag Manager container code.
Eliminates the need to manually touch any code.
User-friendly for non-developers.

eCommerce Event Tracking

Automatically tracks a variety of WooCommerce events like view_item, add_to_cart, and purchase.
Supports Easy Digital Downloads events such as view_item and purchase.
Provides detailed eCommerce data for Google Analytics 4.

Flexible Container Implementation

Allows delaying the loading of the container script to improve page speed.
Supports custom domain names for server-side GTM containers.
Compatible with Stape server GTM hosting.

Customizable Post Data

Allows specifying which post data elements to include in the dataLayer.
Supports various post data elements like post type, page type, categories, tags, and more.
Enables detailed tracking and analysis of post-related data.

Features list

Feature

Free version

Integration with Google Tag Manager

Seamlessly connect with Google Tag Manager for advanced tracking.

Integration with Google Analytics

Easily integrate with Google Analytics for comprehensive data insights.

Automatic tracking of eCommerce events

Automatically track key eCommerce events without manual setup.

Support for Google Analytics 4 events

Enable tracking of events compatible with Google Analytics 4.

Product brand inclusion in data layer

Include product brand information in the data layer for detailed analytics.

Google Ads Remarketing support

Support for Google Ads Remarketing to target previous visitors.

Tax and shipping options

Include tax and shipping details in your analytics data.

Events in checkout

Track user events during the checkout process for better insights.

View_item on variable products

Track views on variable products for more granular data.

Dequeue default JavaScript

Remove default JavaScript to avoid conflicts and improve performance.

Pricing

Free Plan

$0 / monthly

Plan includes

Integration with Google Tag Manager

Integration with Google Analytics

Automatic tracking of eCommerce events

Support for Google Analytics 4 events

Product brand inclusion in data layer

Google Ads Remarketing support

Tax and shipping options

Events in checkout

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In some cases companies have different prices based on various components like a location. As a result the prices displayed here can differ from the ones you see on their websites.

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Rating and reviews

Rating summary

Reviews

20K

Active installations

User sentiment analysis

Users appreciate the Google Tag Manager (GTM) Kit plugin for its simplicity, fast setup, and clean interface. It's highly valued for its capacity to handle data layers efficiently and integrate seamlessly with both Easy Digital Downloads (EDD) and WooCommerce, addressing specific e-commerce needs. The plugin's lightweight nature, despite its many features, and the reliable, responsive support team are also highlighted as notable benefits. However, some users express concern about maintaining its simplicity as it continues to be developed. Overall, the plugin is praised for its effectiveness, ease of use, and being a robust, free alternative to other paid extensions.

Mooren

16 Jul, 2024

Fantastic service after we experienced an issue in our network setup.

pawelrudkowski

01 May, 2024

Simple, clean and works perfect!

wantenev

09 Apr, 2024

Works as expected, its fast, adds datalayer and has fast and useful support!

selinafk

06 Mar, 2024

It’s a great plugin, it works perfectly. Very good support. Thanks for creating this plugin! 🙂

GTM Kit – Google Tag Manager & GA4 integration

Overview

Compatibility

Installation instructions

Customer support & learning resources

Changelog

Main benefits

About this plugin

Overview

No Coding Required

eCommerce Event Tracking

Flexible Container Implementation

Customizable Post Data

Features list

Pricing

Plan includes

Rating and reviews

User sentiment analysis

More plugins like this

WP Global Site Tag

HT Easy GA4 – Google Analytics WordPress Plugin

GTM Server Side

Integrate GA4 Google Analytics

FAQ

Where do I get a GTM Container ID?

Is Google Analytics 4 (GA4) supported?

Is this plugin cache friendly?

Does GTM Kit support WooCommerce events?

Can I delay the loading of the GTM container script?

Is it possible to use a custom domain name for the GTM container?

What post data elements can be included in the dataLayer?

Does GTM Kit support Easy Digital Downloads events?