Users appreciate the plugin for its efficiency with WooCommerce products, significantly saving them time on customization across multiple websites, especially when used with WP All Import Pro. It is praised for its ability to facilitate SEO optimization by importing numerous posts at once. However, some users report critical issues, including broken import processes, failure to update SEO fields (titles, descriptions, and keywords) with Yoast SEO, and incompatibility with certain PHP versions. While support is responsive, the plugin’s inconsistencies and primary function failures cause frustration. Additionally, alternatives like "WP Import Export Lite" are recommended due to their reliability.
