Fathom Analytics for WP

By Conva Ventures

Fathom is a simple, GDPR compliant Google Analytics alternative.

4.8

Rating summary

Reviews

10K

Active installations

Download the Plugin View Demo

Overview

Compatibility

Installation instructions

Customer support & learning resources

Changelog

Main benefits

Privacy-focused analytics tool

Easy setup, no coding

Complies with privacy laws

No cookie banners needed

Email reports available

About this plugin

Author: Conva Ventures

Categories: SEO and Marketing

Version: 3.2.2

Last updated: 18-12-2023

WordPress version: 4.5

Tested up to: 6.4.5

PHP version required: 5.4

Languages:

Tags:

Privacy friendly Analytics Stats Privacy Google analytics

Learning resources: View resources

Overview

Fathom Analytics is a user-friendly, privacy-focused website analytics tool designed as a streamlined alternative to Google Analytics for WordPress sites. Compliant with major privacy laws like GDPR and CCPA, Fathom Analytics eliminates the need for cookie banners by anonymizing visitor data. It features easy setup with no required coding, real-time data, email reports, and customizable dashboards. Users need a Fathom Analytics subscription starting at $14/month to access these features. The plugin also includes an importer for Google Analytics data, unlimited data retention, and options to exclude specific user roles from tracking, all accessible from a simple WordPress admin page.

Privacy Compliance

Fully compliant with GDPR, CCPA, ePrivacy, PECR and more.
No need for cookie banners due to anonymized visitor data.

Ease of Setup

Single line of code for setup.
No coding required for WordPress plugin.
Real-time data available within minutes.

Data Retention and Import

Importer available for UA and GA4 data.
Unlimited data retention for viewing stats forever.

User-Friendly Features

Email reports for critical stats.
Shared or private dashboards without needing an account.
Simple options page within WordPress admin.
Ability to exclude tracking for specific user roles.

Features list

Feature

Free version

Premium version

Quick setup

Easily and rapidly configure the system.

Free 30-day trial

Experience all features at no cost for 30 days.

No obligation

Cancel anytime without any commitments.

Event tracking

Monitor and analyze user interactions in real-time.

Detailed reports

Generate comprehensive insights and analytics.

Campaigns & newsletters

Create and manage marketing campaigns and newsletters.

Keep data forever

Store and access your data indefinitely.

Great for your SEO

Enhance your website's search engine optimization.

Handle any traffic spikes

Manage sudden increases in web traffic seamlessly.

Designed for developers

Built with features that cater to developers' needs.

Integrate with existing tools and tech stack

Easily connect with your current tools and technologies.

Pricing

Free Trial

$0 / 30 days

Plan includes

Quick setup

Free 30-day trial

No obligation

Buy Now

Standard Plan

$15 / monthly

Plan includes

Event tracking

Detailed reports

Campaigns & newsletters

Keep data forever

Great for your SEO

Handle any traffic spikes

Designed for developers

Integrate with existing tools and tech stack

Buy Now

In some cases companies have different prices based on various components like a location. As a result the prices displayed here can differ from the ones you see on their websites.

See all pricing options

Rating and reviews

4.8

Rating summary

Reviews

10K

Active installations

User sentiment analysis

Users appreciate the Fathom Analytics WordPress plugin for its privacy-focused approach, simple installation, and easy-to-use interface. It enables clean, straightforward analytics without requiring cookie banners or third-party integration, simplifying data analysis and maintaining user privacy. Many find it an excellent alternative to Google Analytics, with intuitive event tracking and a well-designed dashboard that clients and administrators favor. Customer support is highly praised for responsiveness and transparency. However, a notable drawback is the termination of support for the open-source version, requiring manual installation of older plugin versions for those users. Additionally, some users expressed uncertainty about its functionality on specific pages.

Jim Garner

23 Apr, 2024

No cookie banners required, no bloat added by google code, no third party website required to see your stats. Just awesome.

woodleynz

13 Apr, 2024

East to use and simple clean analytics.

DoebankDesigns

05 Apr, 2024

I’ve been using Fathom Analytics on multiple sites for quite some time now, and it’s fantastic! Everything I need to do with analytics, I can do easily without compromising the privacy of my site visitors or my own ethical principles. The plugin makes this process easy.

michaelware1205

08 Mar, 2024

Easy to install, great interface in the WP backend. My clients love this rather than digging in Google Analytics.

menasheh

05 Jan, 2024

I was trying to find a header script plugin, glad there’s an official integration. I’m not 100% sure if its working on my homepage, but it was easy enough to set up.

Fathom Analytics for WP

Overview

Compatibility

Installation instructions

Customer support & learning resources

Changelog

Main benefits

About this plugin

Overview

Privacy Compliance

Ease of Setup

Data Retention and Import

User-Friendly Features

Features list

Pricing

Plan includes

Plan includes

Rating and reviews

User sentiment analysis

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FAQ

Why isn’t Fathom free like Google Analytics?

How long do you store my analytics data?

Can I see a demo?

How can I get in touch?

How do I set up Fathom Analytics on my WordPress site?

Is Fathom Analytics GDPR compliant?

Do I need to display cookie banners with Fathom Analytics?

Can I import my data from Google Analytics?