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Google Listings & Ads: Pricing, Reviews and More

Google Listings & Ads: Pricing, Reviews and More

Explore the features and benefits of the Google Listings & Ads plugin, helping businesses enhance visibility and drive sales effectively.

2.9

Rating summary

193

Reviews

900K

Active installations

Google Listings & Ads: Pricing, Reviews and More
Google Listings & Ads: Pricing, Reviews and More

Overview

Compatibility

Installation instructions

Customer support & learning resources

Changelog

Main benefits

Seamless Google integration

Free product listings

Boost traffic with ads

Automated performance tracking

Ad credit incentive

About this plugin

Author: Automattic
Categories: E-commerce
Version: 2.7.6
Last updated: 09-07-2024
WordPress version: 5.9
Tested up to: 6.6
PHP version required: 7.4
Languages: Dutch, English (US) [+12]
Learning resources: View resources

Overview

Google Listings & Ads is a powerful WordPress plugin designed to help businesses efficiently showcase their products to a wide audience on Google. By seamlessly integrating with Google Merchant Center, this plugin enables store owners to sync their product data with Google, allowing for free product listings and the creation of paid ad campaigns. Users can drive traffic and boost sales by leveraging Google's Performance Max campaigns, which extend reach across platforms like Google Search, Shopping, YouTube, Gmail, and the Display Network. Additionally, new Google Ads users can take advantage of a promotional offer, earning $500 in ads credit after spending their first $500 within 60 days. This plugin offers robust features for both novice and expert marketers to grow their online presence directly from their WooCommerce dashboard.

Seamless Store Integration

  • Integrate with Google Merchant Center to upload store and product data.
  • Automatic syncing of products for free listings, Google Ads, and other Google services.
  • Option to create a new Merchant Center account or link an existing one.

Free Product Listings

  • Showcase eligible products to shoppers on Google’s Shopping tab.
  • Drive traffic to your store with free listings on Google Search, Google Images, and Gmail.
  • Available for sellers in supported countries.

Boost Traffic and Sales with Google Ads

  • Grow your business with Performance Max campaigns.
  • Promote products across Google Search, Shopping, YouTube, Gmail, and the Display Network.
  • Connect your Google Ads account, set a budget, and launch campaigns from WooCommerce dashboard.
  • Access campaign analytics and automated reports.

$500 Google Ads Credit

  • Get $500 in Google Ads credit when you spend your first $500.
  • Create a new Google Ads account through Google Listings & Ads to receive the promotional code.
  • 60 days to spend $500 to qualify for the $500 ads credit.

Features list

Feature

Free version

Premium version

Accept payments and manage transactions

Handle all your payment processing and transaction management seamlessly.

Save time and money with WooCommerce Shipping

Optimize your shipping process to save both time and money.

Create exactly the store you want without touching a line of code

Design your perfect store without needing any coding skills.

Build powerful ecommerce solutions with our open, WordPress-based platform

Leverage our open-source, WordPress-based platform for robust ecommerce solutions.

Increase conversion with a customized checkout experience

Boost your conversion rates with a tailored checkout process.

Build your brand and reach more shoppers with content marketing, SEO tools, and up-sells

Expand your brand's reach using content marketing, SEO tools, and up-sell strategies.

Manage your business on the go with the mobile app

Run your business from anywhere using our mobile app.

Find new audiences and increase sales by selling across multiple channels

Expand your customer base and boost sales by selling on various platforms.

Grow your business with hundreds of free and paid extensions

Enhance your store with a wide range of free and premium extensions.

Quickly build a beautiful store with one of our professionally designed themes

Create a stunning store quickly using our professionally designed themes.

Explore curated extension collections tailored for different business needs

Discover extension collections specifically curated for various business requirements.

Get regular tips, tricks and ecommerce inspiration from the Woo team

Receive ongoing ecommerce tips, tricks, and inspiration from our team.

Ecommerce resources to help you learn WooCommerce, launch fast, and sell more

Access resources to quickly learn WooCommerce and boost your sales.

Discover guides, tutorials, and technical resources for WooCommerce

Find comprehensive guides, tutorials, and technical resources for WooCommerce.

See how merchants and developers are using Woo to create beautiful, successful stores

Learn from real-world examples of merchants and developers using WooCommerce effectively.

Create Performance Max campaigns

Promote your products across multiple Google platforms.

Track performance and review analytics

Access automated reports and campaign analytics.

Optimize ads with machine learning

Enhance your ads using Google's machine learning.

Edit or pause campaigns

Modify or stop your campaign at any time.

Earn promotional ads credit

Receive ad credits as a new advertiser.

Launch campaign from WooCommerce dashboard

Connect Google Ads, set a budget, and start campaigns from WooCommerce.

Track performance from WooCommerce dashboard

Monitor campaign performance directly in WooCommerce.

View various time-frame reports

Access reports by year, quarter, month, week, or day.

Review product and account issues

Identify issues affecting your performance.

Ensure product approval

Verify that products are approved and issues are resolved.

Facilitate cookie consent communication

Manage visitors' cookie consent preferences for Google tags.

Comply with privacy laws

Adhere to privacy regulations in the EEA, UK, and Switzerland.

Use recommended CMPs

Implement cookie consent using Google's recommended CMPs.

Test consent state updates

Verify if the consent state is correctly updated.

Disconnect extension

Revoke WooCommerce's access to your Google account.

Pricing

Free Plan

$0 / free

Plan includes

Accept payments and manage transactions
Save time and money with WooCommerce Shipping
Create exactly the store you want without touching a line of code
Build powerful ecommerce solutions with our open, WordPress-based platform
Increase conversion with a customized checkout experience
Build your brand and reach more shoppers with content marketing, SEO tools, and up-sells
Manage your business on the go with the mobile app
Find new audiences and increase sales by selling across multiple channels
Buy Now

Paid Plan

$500 / one-time

Plan includes

Create Performance Max campaigns
Track performance and review analytics
Optimize ads with machine learning
Edit or pause campaigns
Earn promotional ads credit
Launch campaign from WooCommerce dashboard
Track performance from WooCommerce dashboard
View various time-frame reports
Buy Now

In some cases companies have different prices based on various components like a location. As a result the prices displayed here can differ from the ones you see on their websites.

See all pricing options

Rating and reviews

2.9

Rating summary

193

Reviews

900K

Active installations

5
4
3
2
1

User sentiment analysis

Users appreciate the WordPress plugin for its ability to integrate WooCommerce products with Google Merchant Center, facilitating easier marketing and boosting sales. They also commend the support team for their responsiveness and assistance with various setup issues. However, drawbacks are significant and varied. Complicated setup and integration issues, particularly with Google Ads and Merchant Center, are a common complaint. Users are frustrated by the necessity of a WordPress.com account, problematic account connections, and a lack of customization options, such as bulk editing and attribute management. Moreover, technical issues like plugin crashes, synchronization failures, and poor error messaging further contribute to user dissatisfaction.
Mati

Mati

20 Aug, 2024

When you need support they don’t answer
Byron Iniotakis

Byron Iniotakis

19 Aug, 2024

ok. I understand you want a wordpress.com account for whatever reason. But when you do this you will have to let your users choose this wordpress account. When I installed this I noticed a wrong Email for wordpress.com. Why? Because it was reading the connection from Jetpack! What is this logic? I bet someone is breaking his head how to fix this error.
mnooogo

mnooogo

17 Aug, 2024

Your plugin is breaking my site, critical error. Take it off the platform, don’t break people’s sites!!!
daisycutter

daisycutter

15 Aug, 2024

This plugin is barely usable, so many inexplicable errors with no way of rectifying or contacting support, somehow managed to create and immediately suspend a google adds account just by following prompts. Now I’m stuck and there’s literally no way to contact anyone at google about it. The Start Verification button in the site DOESN’T WORK, the phone number listed on the site is NOT CONNECTED and when you google other numbers to call them on, after entering the client number it transfers you to a different service which then tells you to look at the support site, which has no options other than Community posts full of people who have had the same issue with NO SOLUTION. What a complete joke.
artur87

artur87

11 Aug, 2024

Forced logging in to wordpress. Even i did it and tells its aprooved. then throwing you back to main page and show again connect to wordpress . what a shame.

FAQ

What is Google Merchant Center?

Which countries are available for Google Listings & Ads?

Where will my products appear?

Will my deals and promotions display on Google?

What are Performance Max campaigns?

How much do Performance Max campaigns cost?

Can I run both free listings and Performance Max campaigns at the same time?

How do I connect my store to Google Merchant Center?

What are the benefits of using Google Listings & Ads?