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Hotjar

Hotjar

The fast & visual way to understand your users.

2.9

Rating summary

18

Reviews

100K

Active installations

Hotjar
Hotjar
Hotjar
Hotjar
Hotjar

Overview

Compatibility

Installation instructions

Customer support & learning resources

Changelog

Main benefits

Visualize user behavior

Watch user recordings

Measure conversion flows

Hear from users

Connect with users

About this plugin

Categories: Forms and Surveys
Version: 1.0.16
Last updated: 25-10-2023
WordPress version: 4.6
Tested up to: 6.0.9
PHP version required: false
Languages: English (UK), Deutsch (Sie) [+14]
Learning resources: View resources

Overview

Hotjar is a powerful and intuitive WordPress plugin designed to help you understand and optimize user experiences on your site. By connecting the dots between user actions and their motivations, Hotjar provides various tools to visualize user behavior and collect feedback. The 'Observe' feature includes heatmaps, user recordings, conversion flow analysis, and trend metrics to provide clear insights into where users click, move, and get frustrated. The 'Ask' feature allows you to gather direct feedback through surveys and real-time suggestion boxes, enhancing your decision-making process. The 'Engage' feature automates user interview scheduling and management for deeper connections. Finally, the Hotjar Platform offers a centralized dashboard for monitoring user metrics and seamless integration with other popular apps, streamlining your workflow without the need for coding. Easily install Hotjar on your WordPress site and start your free trial to begin transforming user experiences.

Visualize user behavior

  • Heatmaps visually represent where users click, move, and scroll on your site.
  • Inspires simple ways to improve your site.

Put yourself in their shoes

  • Watch recordings of real user behavior on your site.
  • See visitors’ clicks, mouse movements, u-turns, and rage clicks.
  • Learn what frustrates users and resolve issues early.

Hear from your users

  • Surveys bring voice-of-customer to your decision-making.
  • Use targeted Surveys to validate your ideas and better understand your users.

Connect with users

  • Automate the recruitment, scheduling, and hosting of moderated user interviews.
  • Focus on what matters the most—connecting with users.

Features list

Feature

Free version

Premium version

Track up to 35 daily sessions

Monitor up to 35 user sessions each day.

Unlimited Heatmaps

Generate an unlimited number of heatmaps for user interactions.

Automatic & continuous data capture

Seamlessly collect data without manual intervention.

365 days data storage

Store collected data for up to one year.

3 Feedback widgets

Utilize up to three widgets for user feedback.

3 Surveys

Create and deploy up to three surveys.

Unlimited questions per survey

Include as many questions as needed in each survey.

Interviews per month from your network: 3

Conduct up to three interviews monthly from your network.

Max. interview length: 30 minutes

Each interview can last up to 30 minutes.

Recording retention: 30 days

Keep interview recordings for 30 days.

1 Spectator per interview

Allow one spectator to join each interview.

Track up to 270k daily sessions

Monitor up to 270,000 user sessions each day.

Unlimited Feedback widgets

Deploy an unlimited number of feedback widgets on your site.

Unlimited Surveys

Create and distribute an unlimited number of surveys.

Interviews per month from the Hotjar pool of 200,000+ participants: 20

Conduct up to 20 interviews monthly with participants from Hotjar's pool.

Interviews per month from your network: Up to unlimited

Conduct an unlimited number of interviews monthly with participants from your own network.

Max. interview length: 120 minutes

Each interview can last up to 120 minutes.

Recording retention: 2 years

Keep interview recordings for up to two years.

10 Spectators per interview

Allow up to 10 spectators to join each interview.

Pricing

Basic

$0 / forever

Plan includes

Track up to 35 daily sessions
Unlimited Heatmaps
Automatic & continuous data capture
365 days data storage
3 Feedback widgets
3 Surveys
Unlimited questions per survey
Interviews per month from your network: 3
Buy Now

Scale

$171 / monthly

Plan includes

Track up to 270k daily sessions
Unlimited Heatmaps
Automatic & continuous data capture
365 days data storage
Unlimited Feedback widgets
Unlimited Surveys
Unlimited questions per survey
Interviews per month from the Hotjar pool of 200,000+ participants: 20
Buy Now

In some cases companies have different prices based on various components like a location. As a result the prices displayed here can differ from the ones you see on their websites.

See all pricing options

Rating and reviews

2.9

Rating summary

18

Reviews

100K

Active installations

5
4
3
2
1

User sentiment analysis

Users appreciate the Hotjar WordPress plugin for its simplicity, ease of setup, and the valuable insights it provides into user behavior, especially through heatmaps and video recordings. Many find it incredibly straightforward to install and activate by just pasting the Hotjar Site ID, making it an excellent tool for UX optimization. However, the plugin faces significant drawbacks. Several users report issues with verifying installation despite following proper steps and trying different browsers. Some users note that it works inconsistently across multiple sites and that direct JS integration might be more reliable. Additionally, the plugin lacks advanced configuration options, such as excluding admin actions from being tracked, limiting its utility for some users.
Matt Lowe

Matt Lowe

06 Jun, 2024

…Now it won’t even correctly verify the installation. The tracking script was in my website yet the HotJar control panel claimed over and over that it wasn’t when I tried to verify the installation. I tried FOUR different browsers, since it claimed that ad blocking in my primary browser was preventing it from working. The other 3 browsers have no ad-blocking extensions. Still no dice. I could see the requests reaching the site while trying to verify, and I even tested the requests that were made and, sure enough, the tracking script was installed. So… I’m done. I’ll find another way to tackle the task I needed to complete. My HotJar account is deleted and I will no longer be suggesting it to my customers.
karenelated

karenelated

03 Sep, 2023

the plugin states connection is verified on all pages I checked. The site says I need to complete the installation before continuing.
kateeba

kateeba

07 Jun, 2023

I have already tried a few analytics applications. However, I never found the right one. hotjar is easy to use and provides considerable insights even in the free version. Super. I can only recommend it.
tecbay

tecbay

26 May, 2023

I know that Hotjar is awesome, but this plugin was useless to me. After activating, it does not show anywhere. All I’ve got is a folder in the plugins directory.
mbarabash

mbarabash

23 May, 2023

Went against the better judgment of 1 star reviews and tried this plugin anyway. Manually placed the code and did the WooCommerce setup. The plugin still can’t receive data, but it gives a warning message that two code snippets are successfully installed.

FAQ

Do I need a Hotjar account to use this plugin?

I’ve set up Hotjar, what now?

Where can I find out more about Hotjar?

What are the Hotjar Terms of Service?

Is Hotjar GDPR compliant?

Can my users opt-out?

How do I remove Hotjar from my site?

How do I install Hotjar on my WordPress site?

What features does Hotjar offer?

Can I use Hotjar with other tools?