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Klaviyo

Klaviyo

Klaviyo for WooCommerce

3

Rating summary

18

Reviews

40K

Active installations

Klaviyo
Klaviyo
Klaviyo
Klaviyo
+1

Overview

Compatibility

Installation instructions

Customer support & learning resources

Changelog

Main benefits

Personalized email and SMS

300+ data integrations

Omnichannel templates

Dynamic product recommendations

Real-time segmentation

About this plugin

Author: klaviyo
Categories: E-commerce
Version: 3.3.5
Last updated: 31-05-2024
WordPress version: 4.4
Tested up to: 6.5.5
PHP version required: 7.0
Languages:
Learning resources: View resources

Overview

The Klaviyo plugin for WooCommerce is designed to help online retailers grow more efficiently through personalized email and SMS marketing powered by customer data. Trusted by over 13,000 WooCommerce brands, Klaviyo integrates with more than 300 platforms to boost revenue and customer lifetime value across multiple digital channels including email, SMS, mobile push, paid ads, and web. The plugin offers a range of omnichannel templates for various customer interactions such as welcome messages, abandoned carts, and price drops, all triggered by specific customer behavior. Users can further customize their marketing campaigns with features like A/B testing, dynamic coupons, personalized offers, and segment-specific targeting. Klaviyo's seamless integration with WooCommerce allows for quick data synchronization and precise audience segmentation based on real-time and historical data, without any coding requirements. The platform also provides robust reporting tools to analyze performance metrics and optimize marketing strategies, making it a comprehensive solution for driving growth and engagement in e-commerce.

Personalized Email and SMS

  • Powered by your own customer data
  • Unlocks data across 300+ integrations
  • Drives increased revenue and lifetime value across channels
  • Provides 46x ROI for the most successful brands

Omnichannel Templates and Customization

  • Includes templates for Welcome, Back in Stock, Abandon, Price Drop, and more
  • Builds email and SMS journeys triggered by specific customer behaviors
  • Allows further personalization with triggers, branches/splits, and A/B testing
  • Supports dynamic coupons and product recommendations

Easy WooCommerce Integration

  • Direct extension takes only minutes to integrate
  • Syncs all historical and real-time data
  • Utilizes metadata for detailed tracking
  • No coding required for building segments and campaigns

Advanced Segmentation and Reporting

  • Builds precise groups of segmented audiences
  • Segments update in real-time without manual tagging
  • Connects with Facebook, Google Ads, and Criteo for retargeting
  • Provides detailed reporting and analytics for data-driven decisions

Features list

Feature

Free version

Premium version

500 monthly email sends

Send up to 500 emails per month.

150 free monthly SMS/MMS credits

Receive 150 free SMS/MMS credits each month.

Includes applicable SMS carrier fees

Covers all SMS carrier fees.

Email support for first 60 days

Access email support for the first 60 days.

Hyper-precise segmentation

Create highly detailed audience segments.

Drag-and-drop automation builder

Easily build automations with a drag-and-drop interface.

Built-in forms and pop-ups

Utilize built-in forms and pop-ups for lead capture.

Personalized benchmarks

Get benchmarks tailored to your business.

350+ pre-built integrations

Access over 350 pre-built integrations.

Templates with built-in best practices

Use templates designed with best practices in mind.

Campaigns for targeted, one-off messages

Send targeted, one-off message campaigns.

Automated A/B testing

Run automated A/B tests to optimize performance.

Detailed customer profiles

Maintain detailed profiles for each customer.

Personalized product recommendations

Offer personalized product recommendations.

Precise multichannel attribution

Track performance across multiple channels accurately.

1,001 - 1,500 active profiles

Manage between 1,001 and 1,500 active user profiles.

15,000 monthly email sends

Send up to 15,000 emails per month.

Mobile push notifications

Send notifications directly to users' mobile devices.

Email and chat support

Access support via email and chat.

Pricing

Free

$0 / month

Plan includes

500 monthly email sends
150 free monthly SMS/MMS credits
Includes applicable SMS carrier fees
Email support for first 60 days
Hyper-precise segmentation
Drag-and-drop automation builder
Built-in forms and pop-ups
Personalized benchmarks
Buy Now

Email and SMS

$60 / month

Plan includes

1,001 - 1,500 active profiles
15,000 monthly email sends
Mobile push notifications
Includes applicable SMS carrier fees
Email and chat support
Hyper-precise segmentation
Drag-and-drop automation builder
Built-in forms and pop-ups
Buy Now

In some cases companies have different prices based on various components like a location. As a result the prices displayed here can differ from the ones you see on their websites.

See all pricing options

Rating and reviews

3

Rating summary

18

Reviews

40K

Active installations

5
4
3
2
1

User sentiment analysis

Users appreciate the integration with WooCommerce and the product search feature for email templates. The plugin is praised for its business analysis capabilities and email marketing automation. Users find the customer service largely responsive and helpful. However, the plugin has significant drawbacks: numerous bugs, performance issues impacting site speed, no dynamic coupon code functionality, and convoluted support responses. Compatibility with newer WordPress versions is problematic, leading to fatal errors and deactivations. Additionally, the plugin lacks flexibility in event customization and an easy connection method via API keys. The premium plan is also considered pricey by some users.
Michael

Michael

23 Jul, 2024

Es muy fácil de integrar y de comenzar a usar
Shubham Verma

Shubham Verma

20 May, 2024

many bugs in this plugin, not compatible with newest wordpress version
sandeld

sandeld

19 Dec, 2023

They say that the default placed order event cannot be edited because all the key-value pairs are coded into Klaviyo’s architecture. Yet, we’re allowed to make any custom events with any custom event properties we want. Rather than reinventing the wheel an coding an entirely custom place order event (which then removes the necessity of the plugin anyways), why not let us hook into the code and add custom event metadata? Also, still no dynamic coupon codes?? This is pretty limiting for the “leading marketing automation platform.”
neotericllc

neotericllc

16 Sep, 2023

My account was suddenly disabled after setting up a flow. Customer service sends cryptic copy-paste responses every 12+ hours. Not worth the time to setup.
thedeancorp

thedeancorp

09 Aug, 2023

Integration is fine. It functions as it should. However, Klaviyo is getting left behind. The inability to have automated, unique discount codes is disappointing and a dealbreaker in today’s world. Klaviyo and Mailchimp are competing for Shopify users while leaving out the equally large woocommerce segment. Omnisend does this fyi. Would consider switching back to Klaviyo if they ever offered that but they’d have to come in strong with better woocommerce support to make it worth the jump back. This topic was modified 11 months, 2 weeks ago by thedeancorp.

FAQ

What is Klaviyo?

How does Klaviyo integrate with WooCommerce?

What types of templates does Klaviyo offer?

Can I personalize my messages in Klaviyo?

What are dynamic coupons in Klaviyo?

How does Klaviyo handle segmentation?

What kind of reporting tools does Klaviyo offer?

Can I use Klaviyo for retargeting and lookalike segmentation?