MailPoet

Send beautiful newsletters from WordPress, collect subscribers with signup forms, automate your emails for WooCommerce, and more.

4.4

Rating summary

1364

Reviews

600K

Active installations

Download the Plugin View Demo

Overview

Compatibility

Customer support & learning resources

Changelog

Main benefits

Easy to use

Beautiful templates

Higher delivery rates

GDPR compliant

Free plan available

About this plugin

Author: Automattic

Categories: SEO and Marketing

Version: 4.56.0

Last updated: 16-07-2024

WordPress version: 6.4

Tested up to: 6.5.5

PHP version required: 7.4

Languages: Albanian, Arabic [+53]

Tags:

Email Woocommerce emails Newsletter Email Marketing Post notification Email automation

Learning resources: View resources

Overview

MailPoet is a versatile email marketing plugin designed to streamline the creation, management, and growth of email marketing campaigns directly from the WordPress dashboard. With its intuitive newsletter builder, users can craft visually appealing emails using scratch-built designs or responsive templates that ensure flawless display across all devices. This plugin offers features such as scheduling newsletters, setting up automatic blog post notifications, subscriber management, behavior-based segmentation, and engaging WooCommerce customers with targeted emails. MailPoet also provides reliable email delivery through its MailPoet Sending Service, which guarantees high delivery rates and optimal inbox placement. Available in both free and paid plans, MailPoet caters to businesses of all sizes, from those just starting out to advanced email marketers seeking to scale their operations efficiently.

Easy to use WordPress newsletter builder

Integrates perfectly with WordPress
Create beautiful emails from scratch or using responsive templates
No configuration needed: works out of the box

Comprehensive email management

Manage subscribers and subscriber lists within WordPress
Schedule newsletters or send them immediately
Create automatic emails for new post notifications and welcome emails

Advanced WooCommerce integration

Send automated emails for abandoned carts, first purchases, and specific products
Segment customers based on criteria like country, order count, and spending
Customize WooCommerce transactional emails to match your brand

Reliable email delivery with MailPoet Sending Service

Reach inboxes, not spam boxes
Send up to 50,000 emails per hour
Automated bounce and complaint handling to maintain sender reputation

Features list

Feature

Free version

Premium version

Send emails to up to 1,000 subscribers

Allows sending emails to a maximum of 1,000 subscribers.

Access to all email templates

Provides access to a variety of pre-designed email templates.

Basic email automation

Enables simple automated email workflows.

Drag-and-drop email editor

Offers an intuitive drag-and-drop interface for email design.

WordPress integration

Seamlessly integrates with WordPress websites.

Basic analytics

Includes fundamental email performance metrics.

Subscriber management

Facilitates organization and management of email subscribers.

Email support

Provides customer support via email.

High deliverability rate

Ensures a high percentage of emails reach the inbox.

No MailPoet branding

Removes MailPoet branding from emails.

Send emails to unlimited subscribers

Send emails to an unlimited number of subscribers without restrictions.

Advanced email automation

Automate your email campaigns with advanced scheduling and triggers.

Priority email support

Receive priority support for any email-related issues.

Advanced analytics

Gain insights with detailed analytics on your email campaigns.

WooCommerce integration

Integrate seamlessly with WooCommerce for enhanced e-commerce capabilities.

Abandoned cart emails

Send automated emails to customers who have abandoned their shopping carts.

First purchase emails

Send a special email to customers after their first purchase.

Purchased this product emails

Send targeted emails based on specific product purchases.

Purchased in this category emails

Send emails to customers who have purchased items in a specific category.

SMTP for WordPress

Use SMTP to ensure reliable email delivery from your WordPress site.

Customizable email templates

Create and customize email templates to match your brand.

List segmentation

Segment your email list for more targeted and effective campaigns.

Inactive subscribers management

Manage and re-engage subscribers who have become inactive.

Welcome emails

Send a welcome email to new subscribers automatically.

Pricing

Free

$0 / monthly

Plan includes

Send emails to up to 1,000 subscribers

Access to all email templates

Basic email automation

Drag-and-drop email editor

WordPress integration

Basic analytics

Subscriber management

Email support

Buy Now

Premium

$15 / monthly

Plan includes

Send emails to unlimited subscribers

Advanced email automation

Priority email support

Advanced analytics

WooCommerce integration

Abandoned cart emails

First purchase emails

Purchased this product emails

Buy Now

In some cases companies have different prices based on various components like a location. As a result the prices displayed here can differ from the ones you see on their websites.

See all pricing options

Rating and reviews

4.4

Rating summary

1364

Reviews

600K

Active installations

User sentiment analysis

MailPoet is widely appreciated for its user-friendly interface, effective email formatting tools, and quick email delivery, available in both free and paid plans. It integrates seamlessly with WordPress, making it easy to manage newsletters and email campaigns directly from the WordPress admin. Users particularly appreciate its customizability and mobile optimization features. However, support is a common issue, with many users citing slow response times or unresponsive customer service, even for paid plans. Documentation is often outdated, adding to user frustration. Other drawbacks include significant database bloat, lack of mobile responsiveness in some features, and ongoing issues with spam handling and account reviews delaying email sending.

gdgraphics

23 Jan, 2025

I use this plugin on client websites when they need to send email newsletters to keep their potential and existing clients engaged. It works like a dream, so long as you monitor your mailing list, weed-out the bounced and undeliverable addresses you should have no issues with it at all. The best feature is that it helps you quickly generate an email from your latest or selected posts.

patchfree

15 Jan, 2025

Easy to use and tune. Very efficient.

calmind

19 Dec, 2024

For our Black Friday sale we needed to add all our contacts to our new automation. Turned out there was absolutely no way to do this. Support suggested I should tag my 4,5k subscribers manually one-by-one. We already had bought a subscription and as we didn’t see any use in it anymore for our Black Friday automation, we wanted a refund. But here’s the catch. For every subscription plan, for some reason, they suddenly require new subscribers to confirm their subscription by clicking a link in their e-mail. So in Mailpoet’s rules, they state you can’t refund a subscription once you have sent any e-mails out with said subscription. We did not send any e-mails manually, except for three test e-mails for our automation. What did send, were the confirmation e-mails for the new subscribers that were still coming in. So we wasted 50 euros for a subscription that only cost us time and headaches. We contacted support but they were no help unfortunately.

dtp2

10 Dec, 2024

Lots of features, but it’s very easy to use and helps me grow my audience. I really like it and can recommend it.

MailPoet

Overview

Compatibility

Customer support & learning resources

Changelog

Main benefits

About this plugin

Overview

Easy to use WordPress newsletter builder

Comprehensive email management

Advanced WooCommerce integration

Reliable email delivery with MailPoet Sending Service

Features list

Pricing

Plan includes

Plan includes

Rating and reviews

User sentiment analysis

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FAQ

Does MailPoet store the data of the user’s subscribers?

What is the MailPoet Sending Service?

Which sending methods can I use to send my newsletters?

Why should I use the MailPoet Sending Service?

Can I filter specific categories out of my post notification?

Is MailPoet GDPR compliant?

WooCommerce: can my customers subscribe to my newsletter at checkout?

Is it MailPoet or Mail poet?

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