Popup Builder by OptinMonster – WordPress Popups for Optins, Email Newsletters and Lead Generation

🤩 Make popups & optin forms to get more email newsletter subscribers, leads, and sales - #1 most popular popup builder plugin! 🚀

4.3

Rating summary

785

Reviews

Active installations

Download the Plugin

Overview

Compatibility

Customer support & learning resources

Changelog

Main benefits

Boost lead generation

Improve conversion rates

Seamless integrations

Advanced targeting options

Reliable A/B testing

About this plugin

Author: Syed Balkhi

Categories: SEO and Marketing

Version: 2.16.4

Last updated: 05-07-2024

WordPress version: 4.7

Tested up to: 6.5.5

PHP version required: 5.3

Languages: Dutch, Dutch (Belgium) [+28]

Tags:

Popups Marketing Optin Conversion Popup

Learning resources: View resources

Overview

OptinMonster is a powerful and intuitive WordPress plugin designed to create high-converting popups and opt-in forms, helping users grow their email subscriber lists, generate leads, and boost sales. With over 1.2 million sites using it worldwide, OptinMonster's easy-to-use popup builder allows users to design a variety of engaging campaigns such as lightbox popups, floating bars, full-screen welcome mats, and gamified spin-a-wheel popups—all without needing coding skills. It integrates seamlessly with many popular email marketing services, CRMs, and eCommerce platforms like MailChimp, Hubspot, WooCommerce, and more. Additionally, OptinMonster features advanced capabilities like exit-intent popups, behavior-based personalization, and A/B testing, ensuring optimized performance and higher conversion rates. The plugin's standout customer support and extensive resource library empower users to manage and scale their marketing efforts effectively.

Easy Popup Builder

Create various types of popups like lightbox, floating bar, slide-in, fullscreen welcome mats, and more.
No need for coding or design skills, saving time and money.
Mobile-specific popups ensure great appearance on all devices.

Exit Intent Popups and OnSite Retargeting

Convert abandoning visitors into subscribers and customers with exit-intent technology.
Show different popup messages to new vs returning visitors.
Proven to convert an additional 2-4% of visitors into email subscribers and paying customers.

Smart Page Targeting and Behavior Based Personalization

Show custom popups based on specific pages, user geolocation, or user actions.
Personalize popups based on user’s past behavior for higher effectiveness.
Improves lead generation, increases subscribers, and grows sales.

Popup A/B Testing, Email Marketing Integrations, and Popup Analytics

Reliable A/B split testing and accurate analytics without slowing down your site.
Seamless integrations with popular email marketing services and CRMs.
Includes lead storage and lead backup for added security.

Features list

Feature

Premium version

Use on 5 Sites

Allows usage on up to 5 different websites.

100,000 Pageviews

Supports up to 100,000 pageviews per month.

Unlimited Campaigns

Create and manage an unlimited number of campaigns.

Unlimited Subscribers

No limit on the number of subscribers you can have.

No Subscriber Fees

No additional fees for having subscribers.

Coupon Wheel Campaigns

Create campaigns using a coupon wheel for engagement.

Smart Success Views

Intelligent tracking of successful views for optimization.

ManyChat Integration

Integrate with ManyChat for enhanced messaging capabilities.

Custom Branding

Customize branding to match your business identity.

Geolocation Targeting

Target users based on their geographic location.

New vs. Returning Visitor Targeting

Differentiate targeting between new and returning visitors.

Real-Time Personalization

Personalize user experiences in real-time.

OnSite Retargeting®

Retarget visitors directly on your site.

Follow-up Campaigns®

Create follow-up campaigns to re-engage visitors.

Adblock Detection

Detect users who have adblock enabled.

Pricing

Basic

$5.97 / monthly (billed annually)

Plan includes

Use on 1 Site

2,500 Pageviews

Unlimited Campaigns

Unlimited Subscribers

No Subscriber Fees

Lightbox Popups

Floating Bars

Inline Forms

Buy Now

Growth

$39.97 / monthly (billed annually)

Plan includes

Use on 5 Sites

100,000 Pageviews

Unlimited Campaigns

Unlimited Subscribers

No Subscriber Fees

Coupon Wheel Campaigns

Smart Success Views

ManyChat Integration

Buy Now

In some cases companies have different prices based on various components like a location. As a result the prices displayed here can differ from the ones you see on their websites.

See all pricing options

Find Your Price Plan

Rating and reviews

4.3

Rating summary

785

Reviews

Active installations

User sentiment analysis

Users appreciate OptinMonster for its functionality, ease of use, and the remarkable customer support team, which is frequently highlighted for being responsive, patient, and efficient. It is especially praised for boosting email newsletter subscriptions and increasing online store revenue significantly. Many users found the integration with other tools like MailChimp and WPForm to be beneficial. However, a substantial drawback is the aggressive onboarding process, which requires credit card information for even the free trial, leading to distrust and frustration among several users. Additionally, some find the plugin's implementation process and support resources slightly convoluted, making the initial setup challenging for non-tech-savvy individuals.

Oliver Junior

25 Jan, 2025

Fake free account, it is the best bad policy, the plugin seems good, but the policy is terrible, providing a free account and asking for a credit card for this is the same as scamming people.

sophiemabel

20 Jan, 2025

The free marketing campaign done for my website was great. I love the outcome!

salhiary

10 Dec, 2024

OptinMonster is very good.

emmaevolving

06 Dec, 2024

It needs a credit card for the free version and doesn’t tell you until the very end. I didn’t try it but that’s not how “freemium” should work. This topic was modified 1 month, 3 weeks ago by emmaevolving.

bipedalrabbit

02 Dec, 2024

This plugin requires a credit card, even for the “free” option. This is not disclosed anywhere until you activate and sign up. 👎🏻👎🏻👎🏻

Popup Builder by OptinMonster – WordPress Popups for Optins, Email Newsletters and Lead Generation

Overview

Compatibility

Customer support & learning resources

Changelog

Main benefits

About this plugin

Overview

Easy Popup Builder

Exit Intent Popups and OnSite Retargeting

Smart Page Targeting and Behavior Based Personalization

Popup A/B Testing, Email Marketing Integrations, and Popup Analytics

Features list

Pricing

Plan includes

Plan includes

Rating and reviews

User sentiment analysis

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FAQ

Who should use OptinMonster’s WordPress Popups?

What type of WordPress popups can I build with OptinMonster?

Can I integrate OptinMonster popups with my CRM or Email Marketing Service?

How can I target where my campaigns appear?

How can I control when my campaigns appear?

Does OptinMonster integrate with other WordPress plugins?

Which design elements / form fields can I add in OptinMonster popups?

Do popups really work? Show me the results.