Sopro

The Sopro WordPress plugin is designed to enhance your email prospecting efforts by identifying and reporting on the web activity of your prospects. By installing this quick-to-deploy plugin, you'll gain advanced features that boost campaign performance by providing detailed insights into which prospects visit your website, the pages they view, and their session durations. You can identify companies interacting with your content, sync this data with Sopro, and view it in real-time via the Sopro client portal. This enables you to re-engage prospects who show behavioral intent, optimize campaign targeting, and iterate on your content based on detailed interaction reports. Future enhancements like web personalization, Sopro chat, and CRM integration are also on the roadmap. Note that the plugin requires a valid Sopro client ID for authentication and support is available through your Sopro account team.