Fathom Analytics for WP Reviews

Users appreciate the Fathom Analytics WordPress plugin for its privacy-focused approach, simple installation, and easy-to-use interface. It enables clean, straightforward analytics without requiring cookie banners or third-party integration, simplifying data analysis and maintaining user privacy. Many find it an excellent alternative to Google Analytics, with intuitive event tracking and a well-designed dashboard that clients and administrators favor. Customer support is highly praised for responsiveness and transparency. However, a notable drawback is the termination of support for the open-source version, requiring manual installation of older plugin versions for those users. Additionally, some users expressed uncertainty about its functionality on specific pages.