AI Photography Website Builder

You do not strictly need a website as a photographer, but there are numerous reasons that most of the best photographers choose to have one.

1. You need a place where you are in control – getting by on a social media platform is possible, but you are completely at their mercy. If they close, choose to limit your page, or change the rules of who can see your page and when, you have no recourse. 
2. A photography website gives instant credibility – imagine a client finding your social media profile and looking up your business for reviews. Having your page show up first is a great way to show off your skills while also impressing any discerning customer. 
3. Your website is about you, and you alone – on social media platforms, you’re sharing the “#photographer” with every other person, professional or otherwise. Your website silences these distractions and focuses on you and your abilities. 
4. Keep good customers, repel bad ones – your website is your gallery, but also your soapbox. Tell your potential clients a little about yourself and educate them about your process. Those that are intrigued will want to work with you, and the ones that may prove difficult will likely leave. 
5. Rise to the top of internet searches – clients trying to find, for example, a “wedding photographer” will have a hard time finding your page on a social media site. Thanks to SEO and localization algorithms, your customers are more likely to find you through Google. 
6. Build your contacts, boost your ads – email remains one of the most effective ways to advertise, and your website is perfect for collecting the emails of interested clients. It also provides an easy place to send clients you meet on social media or in the real world. Finally, after installing a Facebook pixel, customers who previously saw your website will be reminded every time they log on to Facebook. It’s a win-win-win. 

Building a website isn’t even hard with platforms like 10Web. Our AI Photography Website Builder makes putting your website together easier than ever, and customization is simple, with no technical knowledge needed.

The frontrunners for photographers are FORMAT, SmugMug, and Zenfolio, but it’s a good idea to look at alternative options out there, particularly now that AI is becoming more prevalent.

10Web’s AI is great at getting the nitty-gritty out of the way early on, giving you a jumping-off point to further customize your website. Importantly, it’s a WordPress website builder, giving you access to the most popular content management system on the market, which in turn gives you scalability options when your photography business takes off.

A personal website is your place to display your creativity, but even the best photographers follow a simple set of guidelines to make their website easy to use for their clients. 

1. Set your goal – what are you interested in doing on your website? Sell prints? Showcase your services? Attract more clients? Having a good idea of what you want to do with your website will give you clear direction when designing it. 
2. Include your best shots – this is a no-brainer. Pick your best shots from every field of photography that you want to work in. The best photos may even help rank your website higher on Google. 
3. Choose a layout – do your photos work better with dark, or brighter backgrounds? Do they “scroll” well vertically or horizontally? Consider these aspects when you’re deciding where to put your photos, content, and actionable buttons. 
4. Include the right pages – a good website typically has a standard set of pages. You will want to have a homepage, which will serve as the foundation of the rest of your website. Include a gallery for your photos, an about me page so people can get to know you, a testimonial or client page if you have the client base to back it up, and contact information so people can reach you. Other pages to consider include a blog or an online store.
5. Include links to your social media – your webpage will likely update regularly, but your social media will always be more current. Make sure you include any social media site that you use so people can see your latest work. 
6. Mobile is king, don’t forget it – make sure your page runs well on a mobile device because for more than a decade, more than two-thirds of internet traffic has run through phones. If people cannot use your website on their iPhones, they will leave. Thankfully, 10Web solves this problem for you providing a fully responsive websites.
7. Optimize, optimize, optimize – SEO, or search engine optimization, is important for any website. It’s a combination of links, words, and keyphrases that tells Google what your website is about, and what it’s good at. 
8. Update, and as for feedback – update your site as much as you can, whether that’s a new blog post or a new favorite photoset. When in doubt, ask your friends, family, and former clients what they think about your site and where improvements can be made.

If you want to do everything with the help of professionals, website costs can quickly balloon to the $5,000 to $10,000 range. you can handle much of this work yourself at a significantly lower cost.

There are indeed free photography website builders, but the better approach is to find paid services that offer free versions. 

Building a website is easy, but it’s still a task that requires thought and effort. If your photography business takes off, and you want to scale up, a lot of free versions won’t allow you to grow much. Platforms like 10Web offer free versions you can try out, then upgrade to affordable subscription plans that let you expand.

The most popular portfolio website builders are usually Pixieset, SmugMug, Zenfolio, or simply WordPress, but it’s important to look at the options out there. As AI becomes more popular, it’s easier than ever to get a site up and running quickly.

For example, 10Web’s AI Portfolio Website Builder features an AI that can do most of the work for you with as little as a description. You can further customize your website to perfect your vision and boost your traffic with built-in SEO tools. There’s even a free trial so you can find out if it’s a good fit for your portfolio.