Wix vs Webnode: Comprehensive comparison guide for 2024

Final verdict

Wix and Webnode both offer user-friendly website building solutions, but they cater to different needs and preferences.

• 
  Wix (Overall Grade: 8.5/10)
  
  excels in providing a versatile and highly customizable platform suitable for a wide range of website types. Its user-friendly interface, extensive template library, and robust ecommerce features make it a top choice for users seeking creative control and flexibility. When comparing Wix vs Webnode, Wix stands out for its superior design functionalities, ease of use, and comprehensive marketing tools.
• 
  Webnode (Overall Grade: 6.5/10)
  
  is a solid option for beginners looking to create a simple website quickly and easily. It offers a straightforward drag-and-drop interface and a variety of templates, making it accessible for users with no coding knowledge. However, in the Wix vs Webnode comparison, Webnode falls short in terms of advanced customization options, ecommerce capabilities, and overall feature set, making it less suitable for more complex website needs.

	Overall grade: 8.5	Overall grade: 6.5
Design functionalities & templates	8.6	7.1
Ease of use	9.0	8.0
Ecommerce	8.0	6.3
Website Editors	8.5	7.3
Product testing options	8.1	5.3
Price	8.7	7.7
Hosting quality	8.5	6.3
Website speed optimization	8.3	6.1
Plugins and integrations	8.2	6.8
Marketing features	8.4	5.5
Customer support	8.2	5.3
Security	8.5	7.7
AI capabilities	8.7	5.3
User Management	8.2	6.9

Best for ecommerce

8.0

6.3

Verdict

: Wix is better suited for ecommerce due to its comprehensive features and higher flexibility, while Webnode is more limited but still a viable option for simpler online stores.

• 
  Wix
  
  : With a score of 8.0, Wix offers a robust set of ecommerce tools, including an intuitive store builder, multiple payment gateways, and basic inventory management. It also provides multi-channel sales options and abandoned cart recovery, making it a strong choice for small to medium-sized online businesses. However, its templates may require manual adjustments for mobile display, and advanced customization might need Wix Velo.
• 
  Webnode
  
  : Scoring 6.3, Webnode is a simpler platform with essential ecommerce features like shipping options, payment gateway integrations, and order management. It is suitable for beginners who need to set up a basic online store quickly. However, it lacks the depth and flexibility of Wix, and its transaction fees could impact profitability.

Best for informational & business websites

8.3

7.2

• 
  Wix
  
  : Wix is a versatile website builder platform that enables users to create and customize websites without any coding knowledge. It offers a user-friendly interface, a wide range of templates, and numerous features for building and managing an online presence. With a score of 8.3, Wix excels in providing creative control and a variety of design options, making it ideal for businesses that prioritize ease of use and visual appeal.
• 
  Webnode
  
  : Webnode is a straightforward website builder that allows users to create websites using a drag-and-drop interface. It is particularly suitable for beginners who want to create simple websites quickly and easily. While Webnode offers a variety of templates and essential features, it scores 7.2 in this category, indicating fewer customization options and a smaller community of users compared to Wix.

Detailed comparison

8.6

7.1

🏆

Winner: Wix.

With a higher score in design functionalities and templates, Wix offers more creative control and a wider array of design features compared to Webnode.

Wix stands out with its wide range of highly customizable templates suitable for various website types, not just ecommerce. It offers creative freedom in design, appealing to a diverse user base. While Wix doesn’t have a premium template marketplace, it has 3-rd party theme shops that allow you to get more sophisticated design choices.

Wix Themes

On the other hand, Webnode offers a variety of website templates designed for different purposes, from business and portfolios to restaurants and travel. These templates are customizable and responsive, ensuring they display well on any device. While an exact number isn’t available, Webnode provides a wide selection to cater to diverse website needs.

Webnode Themes

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9.0

8.0

🏆 Winner: Wix

. Scoring a solid 9.0, Wix stands out for its exceptional user-friendliness, making it exceptionally easy for beginners to create and manage their websites. Webnode, with a score of 8.0, offers a user-friendly platform but with less customization options and a smaller community of users. If ease of use is a priority, Wix is the clear winner in this category.

Learning Resources

🏆 Winner: Wix

. While both platforms offer solid learning resources, Wix goes a step further with its wide array of detailed tutorials and active community forums, making it easier for users to learn and adapt.

8.0

6.3

When it comes to ecommerce, Wix has a higher score than Webnode, indicating a more comprehensive set of features for online businesses. Wix’s ecommerce capabilities allow users to design their store, add products, set up payment options, and handle orders. On the other hand, Webnode’s ecommerce features include an online store builder, product management tools, various payment options, and basic analytics. However, Webnode’s customization options may be limited compared to Wix, and transaction fees could impact profitability.

Ecommerce themes and templates	7.5	6.5
Product page customization	7.3	7.0
Payment processing and commissions	8.7	6.8
POS capabilities	6.0	4.0
Payment gateways	8.2	7.0
Product numbers	8.0	5.5
Additional ecommerce features	7.8	6.0

Wix ecommerce features:

• Intuitive store builder
• Wix Payments and various gateways
• Basic inventory tools
• Multi-channel sales options
• Abandoned cart recovery
• Basic analytics and SEO tools

Webnode ecommerce features:

• Shipping options
• Payment gateway integrations
• Order management
• Coupons and discounts

Ecommerce themes & templates

Wix provides around 120 free templates for ecommerce. However, these templates are not fully responsive and may need manual adjustments for mobile display. Wix allows for flexible website design but has limited options for in-depth customization using HTML or CSS. For advanced users, Wix Velo offers more detailed customization possibilities. On the other hand, Webnode offers ecommerce-specific templates designed for creating online stores. These templates typically come with features such as product showcasing, shopping cart functionality, support for various payment gateways, and customization options. However, users should be mindful of potential limitations such as customization restrictions, feature limitations based on plan tiers, transaction fees, and integration limitations when choosing a template and plan for their ecommerce website on Webnode.

Product page customization

Wix permits the inclusion of six options per item with a total of 1000 unique variations for products. However, the potential complexity of having customers choose six attributes for a single item is acknowledged, and it is recommended to consider splitting products with extensive options into different listings for a more user friendly experience. Wix stands out for its ease of customization, allowing users to add features like ribbons, size charts, wishlists, and more. While Wix supports product videos in its themes, incorporating 3D models on Wix requires coding. In contrast, Webnode provides users with extensive customization options for product pages, allowing for the creation of visually appealing and informative displays. Through customizable content blocks, product images and galleries, and tailored product descriptions, users can effectively showcase their products. Additionally, features such as customizable call-to-action buttons, product variations, and SEO optimization contribute to a seamless and optimized shopping experience.

Payment processing

Wix provides versatile payment options, generally around 2.9% + 30¢ per transaction, without additional commission fees. This makes Wix an attractive option for businesses using diverse payment processors. Wix Payments allows Wix users to manage transactions directly on their site, also supporting various payment methods and currencies. On the other hand, Webnode supports various payment gateways, including popular options like PayPal and Stripe, for online transactions. While Webnode itself doesn’t charge commissions on transactions, payment gateways may have their own fee structures. Webnode primarily focuses on facilitating online transactions and doesn’t provide native POS capabilities, although integration with third-party POS solutions may be possible. For the latest information on supported payment gateways, transaction fees, and POS integrations, users should refer to Webnode’s official documentation or contact their customer support.

8.5

7.3

🏆

Winner: Wix

. Wix, with a score of 8.5, offers multiple editors catering to different user needs. Its standard editor is renowned for its drag-and-drop simplicity, allowing for extensive customization without needing to code. Additionally, Wix provides the ADI (Artificial Design Intelligence) editor, which creates a personalized website based on user responses to a few questions, and the Corvid by Wix editor, which allows for advanced web development with JavaScript and Wix APIs.

Webnode’s editor, scoring 7.3, features a user-friendly drag-and-drop interface with customizable templates, enabling users to easily create professional-looking websites without coding skills. The editor offers responsive design capabilities and multilingual support, catering to diverse audiences across different devices and languages. Built-in features such as SEO tools, e-commerce functionality, and analytics integration empower users to optimize their websites for search engines, sell products online, and track performance metrics effectively.

Mobile editor/app

9.2

5.5

🏆

Winner: Wix

. Both Wix and Webnode offer mobile editing capabilities, but they cater to different needs and skill levels. Wix provides a dedicated mobile app with a user-friendly, drag-and-drop interface that excels in general website editing. The app is particularly beginner-friendly, making it easy for users with no prior website building experience. Wix receives a higher rating for its versatility in general website editing and a more beginner-friendly interface.

On the other hand, Webnode does not have a dedicated mobile editor app. Users can only edit their website using the mobile browser version of the editor, which comes with certain limitations. Therefore, Wix is the clear winner in this category due to its superior mobile editing capabilities.

8.1

5.3

Overall Result

:

Wix wins

. Wix scores 8.1 in product testing options, significantly higher than Webnode’s 5.3. Wix offers a free plan with basic features for an unlimited duration and occasionally offers opportunities to test premium features through promotions. Webnode, while also offering a free plan, does not provide a trial version and only allows testing of some premium features with the free plan.

Free Plan	Yes (Basic features, indefinitely)	Yes
Trial Duration	Unlimited (Free plan)	No
Testing Premium Features	Limited, occasionally through promotions	Some features can be tested with the free plan

8.7

7.7

Wix offers a wider range of pricing options and discounts, while Webnode’s plans are simpler and more straightforward.

	Offerings	Offerings
$0-$10	No offering at this amount.	LIMITED ($5.50/month): Basic plan, 200 MB storage, attach domain, website statistics, up to 5 form fields, last 30 days backup. This plan allows to manage 1 website with unlimited number of pages. Value for price: 3.0
$10-$20	No offering at this amount.	MINI ($10.00/month): All essentials for a simple website, 1 GB storage, 3 GB bandwidth, website statistics, 1 email account. This plan allows to manage 1 website with unlimited number of pages. Value for price: 4.5
$20-$30	No offering at this amount.	STANDARD ($16.90/month): For starting an online store, 3 GB storage, 10 GB bandwidth, 20 email accounts, basic store features. This plan allows to manage 1 website with unlimited number of pages. Value for price: 6.0
$30-$40	Core Plan ($27/month): Unlimited physical products, ~2.9% + 30¢ per transaction, Digital products, Free custom domain for a year, Abandoned cart recovery, Gift cards (via app), Recurring payments, No staff account limit. Value for price: 8.5	PROFI ($26.50/month): Professional websites, 7 GB storage, unlimited bandwidth, 100 email accounts, full online store capabilities. This plan allows to manage 1 website with unlimited number of pages. Value for price: 7.5
$100+	Business ($32/month): Advanced ecommerce features, Same transaction fees, Free domain for a year, Subscription payments, Automated international sales tax, Label printing, Dropshipping, Product reviews, No staff account limit. Value for price: 8.7	BUSINESS ($34.90/month): Comprehensive e-commerce, 15 GB storage, unlimited bandwidth, 1000 email accounts, advanced online store features. This plan allows to manage 1 website with unlimited number of pages. Value for price: 8.5

8.5

6.3

Winner: Wix

. Wix offers a variety of hosting plans to suit different needs, with up to 50GB of storage and unlimited bandwidth. It also has a multi-cloud infrastructure and a 99.95% uptime. Webnode, on the other hand, does not disclose its hosting type or the locations of its data centers, and has a lower uptime of 99.6%. This makes Wix the clear winner in this category.

Do they offer hosting?	Yes, included in all paid plans	Yes, included in all paid plans
Data Centers:	10 globally: USA (Ashburn, Virginia; Los Angeles, California; Miami, Florida), Germany (Frankfurt), Israel (Tel Aviv), India (Mumbai), Brazil (São Paulo), Singapore, South Korea (Seoul), and Taiwan (Taipei)	Webnode does not disclose the locations of its data centers
Type of hosting:	Multi-Cloud Infrastructure (AWS, GCP, own data centers)	Webnode does not disclose its hosting type
Uptime:	99.95%	99.6%
Uptime Guarantee:	No	No

8.3

6.1

🏆 Winner: Wix

Both Wix and Webnode prioritize website performance and page speed, but Wix outperforms Webnode in terms of website speed optimization.

Focus	Media optimization, CDN, Mobile-first	Code Minification, Image Optimization, Caching
Performance Tools	Google PageSpeed Insights Integration	Not specified
Key Strategies	Media optimization, CDN, Mobile-first	Code Minification, Image Optimization, Caching
Load Times	0.8s to 3.5s (Average: 1.6s)	Varies depending on optimization
Page Speed Scores Range	34/100 to 98/100 (Average: 81.9/100)	Not specified
Core Web Vitals Improvement	25% increase in good CWV scores over a year	Not provided

Wix has significantly focused on enhancing website performance and page speed, integrating tools like the Site Speed dashboard with Google PageSpeed Insights to provide a holistic view of website performance metrics. Emphasizing media optimization, code simplification, content distribution networks, lazy load techniques, and mobile-first designs, Wix’s infrastructure includes globally distributed CDNs, improving content delivery. Successfully improving Core Web Vitals (CWV) scores, Wix saw a 25% increase in sites with good CWV scores over a year. Real-world performance analysis of 909 Wix websites showed a wide range of page speed scores from 34/100 to 98/100, averaging 81.9/100, with the Largest Contentful Paint an important metric for website loading, ranged from 0.8 seconds to 3.5 seconds, with an average of 1.6 seconds.

Webnode, on the other hand, focuses on code minification, image optimization, and caching as their key strategies for speed optimization. However, they do not provide any specific information on their load times, PageSpeed score ranges, or Core Web Vital improvements. This lack of transparency makes it difficult to assess the effectiveness of their speed optimization strategies. Therefore, continuous maintenance and optimization are essential for keeping Webnode websites fast.

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8.2

6.8

🏆 Winner: Wix.

With a score of 8.2, Wix offers a more extensive range of plugins and integrations compared to Webnode, which scores 6.8. Wix’s App Market boasts over 500 apps, covering a variety of functionalities to enhance website features. On the other hand, Webnode supports over 70 plugins developed by Elfsight. While both platforms offer free and premium plugins, Wix provides a more comprehensive set of tools to improve website capabilities.

Wix Applications

Webnode Applications

8.4

5.5

🏆

Overall Winner: Wix

. Wix stands out for its comprehensive marketing tools, especially in SEO, email marketing, and ad campaign management. Webnode, while offering a range of marketing features, lacks in-depth capabilities in areas like email marketing and analytics.

SEO Tools
Email Marketing		Limited
Blogging		Basic
Social Media Integration	Advanced integration for selling directly on social platforms	Basic integration through third-party services
Analytics and Reporting	Detailed analytics for in-depth insights	Basic analytics through external tools
Ads and Promotions	Google Ads integration; sophisticated ad campaign management	Basic ad management and promotions

8.2

5.3

🏆 Winner: Wix

. When comparing Wix vs Webnode, Wix stands out with its robust customer support system. Wix offers 24/7 live chat support in multiple languages, a callback service during business hours, and an extensive community forum. This ensures that users can get help whenever they need it, making it a reliable choice for continuous support.

On the other hand, Webnode’s customer support is more limited. It primarily relies on email support, which is available five days a week with a 24-hour response time. While premium users get priority phone support, the lack of general phone and live chat support can be a drawback for users needing immediate assistance. For enterprise-level support, Wix provides dedicated account managers and VIP support, whereas Webnode does not offer specialized enterprise support.

8.5

7.7

🏆

Winner: Wix

. Wix’s security measures are comprehensive, including secure servers, encryption, and compliance with privacy regulations. They also offer strict access controls, regular security audits, and additional features like two-factor authentication. Wix’s commitment to transparency, data minimization, and user control over their data further enhances their security.

Webnode also prioritizes security, offering a variety of measures including a Premium Site Security add-on with IP Filters, Form Protection, and Malware Scanning for users with a Premium Plan. All Webnode sites are automatically secured with HTTPS, ensuring safe browsing for visitors. However, their overall security score is lower than Wix’s, making Wix the winner in this category.

8.7

5.3

Personalized Design	Wix ADI offers tailored design suggestions based on user inputs	Webnode AI builder generates a custom website that aligns with the user’s needs
SEO Optimization	AI-guided SEO advice for optimal content placement and structure
Customer Behavior Analysis	Advanced analytics to understand customer preferences
Sales Predictions	AI-powered sales forecasting tools
Inventory Management	AI tools to assist in efficient inventory handling
Content Generation	AI assistance in creating and optimizing site content

🏆 Winner: Wix

. Wix’s AI capabilities, particularly through its Artificial Design Intelligence (ADI)
system, are highly user-friendly and innovative. It excels in offering personalized website design suggestions, content
optimization, and streamlined site setup processes. Wix’s AI also assists in providing SEO recommendations and
layout adjustments based on user behavior.

Webnode, with a score of 5.3, utilizes AI mainly to enhance the website creation process through its AI builder. However, it lacks AI ecommerce features, AI content generation, and additional AI features. This makes Wix a more comprehensive and advanced option in terms of AI capabilities.

8.2

6.9

🏆 Winner: Wix

. Both Wix and Webnode offer user management capabilities, but they differ in their approach.

• Wix allows unlimited editors regardless of the plan, but caution is needed with 50+ editors to avoid potential backend performance issues. It excels for large, collaborative teams.
• Webnode allows multiple users to manage and edit a website, but the exact number vary depending on the subscription plan you choose. Generally, the free version of Webnode provides limited user access for management and editing, while premium plans offer more flexibility, including the ability to add multiple users with different roles and permissions.

Wix User Roles and Access Levels:

Webnode User Roles and Access Levels:

Additional Features

SSL Certificate
Custom Domain
Free Custom Domain Included
International Domains
Mobile Responsive
Page Speed
Website Builder Mobile App
Convert a Website To An App
Website Analytics
Multilingual Sites
Multiple Users

User Feedback

Wix

1641 reviews

4.2 out of 5 stars

Webnode

10 reviews

4.1 out of 5 stars

Wix, though well-regarded, caters to a diverse set of website requirements beyond just ecommerce. This inclusive strategy attracts a broad user audience but might not align as closely with individuals prioritizing advanced ecommerce features. With a G2 rating of 4.2/5 from 1641 reviews, users appreciate its user-friendly interface and extensive customization options, though some may find it lacking in specialized ecommerce functionalities.

User feedback on Webnode highlights its ease of use, rapid website creation capabilities, and the wide range of templates available, making it a popular choice for individuals and businesses seeking an intuitive web development platform. While praised for its user-friendly interface and quick setup, some users express a desire for more flexibility and customization options, especially in themes and ecommerce features. With a G2 rating of 4.1/5 from 10 reviews, Webnode is celebrated for its accessibility but may not fully meet the needs of those requiring more complex site features or dedicated customer support.

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