Adobe Commerce(ex Magento) vs SubHub: guide for 2024

Final verdict

Adobe Commerce(ex Magento) and SubHub cater to different needs, making them suitable for distinct user bases.

Adobe Commerce(ex Magento) (Overall Grade: 6.9/10)

is a versatile and powerful platform ideal for businesses looking for a comprehensive ecommerce solution. It offers extensive customization options, robust security features, and advanced marketing tools. Adobe Commerce(ex Magento) is best suited for enterprise-level businesses that require scalability and flexibility. However, it demands a higher level of technical expertise, which might be a barrier for smaller businesses or those without dedicated IT resources.
SubHub (Overall Grade: 5.6/10)

is designed specifically for content creators and entrepreneurs who want to build and manage membership sites. It offers a user-friendly interface, customizable templates, and essential ecommerce features. SubHub is perfect for users who prioritize ease of use and efficiency in setting up subscription models and managing member access. While it lacks the advanced ecommerce capabilities of Adobe Commerce(ex Magento), it provides a straightforward solution for those looking to monetize their content without needing advanced technical skills.

	Overall grade: 6.9	Overall grade: 5.6
Design functionalities & templates	6.7	6.8
Ease of use	5.4	7.7
Ecommerce	9.4	5.9
Website Editors	7.8	6.9
Product testing options	3.9	7.0
Price	5.8	6.8
Hosting quality	8.1	5.5
Website speed optimization	6.6	5.6
Plugins/extensions and integrations	9.1	5.7
Marketing features	8.1	5.7
Customer support	8.3	6.3
Website security	8.4	4.0
AI capabilities	7.7	0
User Management	8.0	5.2

Best for ecommerce

9.4

5.9

Verdict

: Adobe Commerce(ex Magento) is a powerhouse for ecommerce, offering extensive features and scalability, while SubHub is more suited for membership-based businesses with basic ecommerce needs.

Adobe Commerce(ex Magento)

: With a score of 9.4, Adobe Commerce is ideal for businesses looking for a robust and scalable ecommerce solution. It offers comprehensive product and inventory management, advanced marketing tools, and seamless payment processing. Its integration with Adobe Experience Cloud provides deep customer insights, making it a top choice for both B2B and B2C businesses.
SubHub

: Scoring 5.9, SubHub is tailored for content creators and entrepreneurs focusing on membership sites. While it supports basic ecommerce features like physical and digital product listings and pay-per-view content, it lacks the advanced capabilities and scalability of Adobe Commerce. SubHub is best for those who prioritize ease of use and efficiency in managing membership-based businesses.

Best for informational & business websites

7.4

7.2

Verdict

: Adobe Commerce(ex Magento) and SubHub both offer unique strengths for informational and business websites. Adobe Commerce(ex Magento) is more versatile and powerful, while SubHub is user-friendly and tailored for membership sites.

Adobe Commerce(ex Magento)

: Scoring 7.4, Adobe Commerce(ex Magento) is a robust platform that excels in flexibility and scalability. It offers extensive customization options and integrates seamlessly with third-party applications. However, it requires a higher level of technical expertise, making it more suitable for businesses with access to developer resources. Its advanced features and cloud-native solutions make it a strong contender for businesses looking to scale and integrate complex functionalities.
SubHub

: With a score of 7.2, SubHub is designed specifically for creating and managing membership sites. It offers a range of tools tailored for content creators and entrepreneurs, emphasizing ease of use and efficiency. SubHub simplifies the process of setting up subscription models and managing member access, making it an ideal choice for those looking to build a community and monetize their content. Its user-friendly interface and customizable templates make it accessible for users without advanced technical skills.

Detailed comparison

6.7

6.8

🏆

Winner: SubHub.

SubHub slightly edges out Adobe Commerce (ex Magento) in this category, offering a variety of customizable membership website templates and a user-friendly interface that requires no coding skills.

Adobe Commerce (ex Magento) prioritizes flexibility over pre-built templates. While it offers a limited selection of base themes, users can access third-party themes for customization. Theme options are highly adaptable, allowing changes to layouts, colors, fonts, and the creation of custom page layouts.

Adobe Commerce(ex Magento) Themes

On the other hand, SubHub website builder offers a variety of customizable membership website templates designed to cater to different needs and themes. There are 14 specifically themed templates available, each designed to help users jump-start the design of their membership website homepages.

SubHub Themes

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5.4

7.7

🏆 Winner: SubHub

. Scoring a 7.7, SubHub is designed with ease of use in mind, making it an ideal choice for content creators and entrepreneurs who want to build a community and monetize their content. Adobe Commerce(ex Magento), with a score of 5.4, offers a versatile commerce platform but requires a higher level of technical expertise, making it more suitable for enterprise-level businesses.

Learning Resources

🏆 Winner: Adobe Commerce(ex Magento)

. Adobe Commerce(ex Magento) offers a comprehensive array of learning resources, including videos, tutorials, and instructor-led courses, covering everything from basic store management to advanced catalog and product management. SubHub also provides a range of learning resources, including video guides and tutorials, but Adobe Commerce(ex Magento)’s resources are more extensive.

Learn Adobe Commerce(ex Magento)

Learn SubHub

9.4

5.9

Adobe Commerce (ex Magento) is a robust ecommerce platform that offers a comprehensive set of features such as product and inventory management, efficient order processing, customer account management, targeted marketing capabilities, diverse payment processing options, robust security measures, and scalability to accommodate business growth. On the other hand, SubHub, while designed specifically for creating and managing membership sites, supports various e-commerce features including sales of physical goods, digital products, and pay-per-view content, with a customizable storefront and product categories. However, it lacks support for distributing free products and does not manage the dispatch of physical goods, potentially requiring sellers to handle their shipping logistics.


Ecommerce themes and templates	7.5	3.0
Product page customization	9.0	6.5
Payment processing and commissions	7.8	7.0
POS capabilities	7.0	0.0
Payment gateways	8.5	6.0
Product numbers	7.5	5.0
Additional ecommerce features	8.0	4.5

Adobe Commerce (ex Magento) ecommerce features:

Product and Inventory Management
Order Management
Customer Management
Marketing and Promotions
Payment Processing
Multi-Channel Commerce

Adobe Commerce add a product

SubHub ecommerce features:

Paypal and Stripe integration
Physical and Digital product listings
Pay-per view products

Ecommerce themes & templates

Adobe Commerce, powered by Magento, offers a comprehensive ecosystem for ecommerce themes and templates, enabling businesses to customize their online stores to meet specific branding and functionality requirements. Themes in Adobe Commerce serve as the visual and structural framework for online stores, incorporating layout files, template files, translation files, and skins to define the look and feel. On the other hand, SubHub does not offer ecommerce specific templates.

Product page customization

Adobe Commerce offers extensive customization options for product pages, enabling businesses to enhance the user experience and tailor product displays to their specific needs. This includes customizing layouts, product attributes, images and media, dynamic content like related products and reviews, and custom product options such as configurable and bundled products. SubHub, on the other hand, offers a range of product page customization options, allowing for the addition of physical items, digital downloads, and pay-per-view content. Features include the ability to manage product variants, upload images, and set visibility preferences. Users can also implement SEO strategies through meta tags and manage tax settings.

Payment processing

Adobe Commerce offers integrated payment solutions and commission management for seamless online transactions, alongside POS integration for omnichannel retail experiences. It supports a wide array of payment gateways, ensuring flexible and secure payment options for customers. SubHub supports two main payment gateways: Stripe and PayPal, allowing for secure payment processing for subscriptions and store items using debit or credit cards. The platform itself does not charge commissions on transactions.

7.8

6.9

🏆

Winner: Adobe Commerce(ex Magento)

. Adobe Commerce, with a score of 7.8, offers a user-friendly website editor with its Page Builder tool, designed for ease of use through drag-and-drop capabilities, allowing for simple management and customization of eCommerce sites without extensive developer involvement. It provides a flexible and intuitive platform for users to effortlessly design, update, and maintain their online stores, supported by a variety of design options and themes for tailored branding and promotional activities.

SubHub’s editor, scoring 6.9, offers a user-friendly website builder tailored for creating and managing membership sites, catering to content creators and entrepreneurs aiming to monetize their offerings. Its features encompass customizable templates, diverse content publishing options, and flexible subscription plans with seamless integration for recurring revenue through payment processors. Additionally, SubHub supports online course creation, provides marketing tools like landing page builders, and offers detailed analytics for monitoring website metrics.

Mobile editor/app

4.0

🏆

Winner: SubHub

. Neither Adobe Commerce (ex Magento) nor SubHub offer a dedicated mobile app for website editing. However, SubHub allows users to manage some content on their website using the mobile browser version, albeit without the ability to change the layout and design of the website. On the other hand, Adobe Commerce does not offer any mobile editing capabilities at this time.

Therefore, SubHub is the winner in this category, albeit with limited functionality.

3.9

7.0

Overall Result

:

SubHub Wins

. SubHub scores 7.0, significantly higher than Adobe Commerce(ex Magento) with a score of 3.9. SubHub offers a 14-day free trial, during which users can test premium features. Additionally, SubHub provides a 7-day money-back guarantee. On the other hand, Adobe Commerce(ex Magento) does not offer a free or trial version, but users can request a demo version to test premium features. However, it does not provide a money-back guarantee.


Free Plan	No	No
Trial Duration	No	14 days
Testing Premium Features	Request a demo version	During the free trial
Money Back Guarantee	No	7 days

5.8

6.8

Adobe Commerce(ex Magento) is a premium solution with pricing starting from approximately $2,000, while SubHub offers more affordable options starting from $47 per month.

	Offerings	Offerings
$40-$50	No offering at this amount.	Starter ($47/month): Up to 500 members, 5 GB storage, secure payment processing, course builder, 5 landing pages, e-commerce. Value for price: 6.5
$90-$100	No offering at this amount.	Pro ($97/month): Up to 2000 members, 50 GB storage, removes SubHub branding, 15 landing pages, along with Starter features. Value for price: 7.5
$100-$200	No offering at this amount.	Premium ($147/month): Unlimited members, 200 GB storage, email white labelling, 30 landing pages, plus all Pro features. Value for price: 8.5
$2000+	Adobe Commerce Pro and Managed Services ($2000/month): Adobe Commerce Pro and Managed Services are designed to deliver scalable, secure, and extensive eCommerce solutions tailored to a wide range of business demands. It offers a comprehensive set of ecommerce tools, including product and inventory management, efficient order processing, customer account management, targeted marketing capabilities, diverse payment processing options, robust security measures, and scalability to accommodate business growth. It also offers both self-hosted and cloud-hosted options, providing flexibility and optimized performance. While it does not have an AI website builder, it offers a powerful theme framework for comprehensive control, including frontend editing for basic adjustments. Experienced developers can employ custom code for unique designs and advanced functionalities.	No offering at this amount.

In some cases companies have different prices based on various components like a
location. As a result in rare cases the prices displayed here can differ from the ones you see on their
websites.

8.1

5.5

Winner: Adobe Commerce(ex Magento)

Adobe Commerce offers robust and scalable eCommerce solutions with both self-hosted and cloud-hosted options, providing flexibility and optimized performance. SubHub, on the other hand, offers managed cloud hosting with storage limitations depending on the plan. Adobe Commerce’s hosting quality score is higher, making it the winner in this category.


Do they offer hosting?	Yes, Adobe Commerce offers robust and scalable eCommerce solutions with both self-hosted and cloud-hosted options, providing flexibility and optimized performance through technologies like Fastly Image Optimization.	Yes, from 5GB to 200GB storage limitation depending on the plan and daily backups.
Data Centers:	Adobe Commerce on Cloud infrastructure Leverages Amazon Web Services (AWS), Specific data center details not publicly available	Subhub does not disclose the locations of its data centers
Type of hosting:	Self Hosting, Managed Hosting	Managed Cloud Hosting
Uptime:	Uptime Guarantee for Adobe Managed hosting is provided	Subhub does not provide uptime statistics or guarantees

6.6

5.6

🏆 Winner: Adobe Commerce(ex Magento)

Both Adobe Commerce(ex Magento) and SubHub prioritize website performance and page speed, but Adobe Commerce(ex Magento) provides more detailed information about its strategies for speed optimization and Core Web Vital improvements.


Focus	CDN, Database optimization, Caching, Indexing	Image Optimization, Caching, Mobile Optimized design
Performance Tools	Google Lighthouse, PageSpeed Insights	Google PageSpeed Insights Integration
Key Strategies	CDN, Database optimization, Caching, Indexing	Image Optimization, Caching, Mobile Optimized design
Load Times	Varies widely, dependent on optimization	Varies depending on optimization and website complexity
Page Speed Scores Range	Scores vary; influenced by plugins, images	Varies depending on optimization and website complexity
Core Web Vitals Improvement	Emphasis on LCP, FID, CLS improvements	No information provided

Adobe Commerce(ex Magento) focuses on enhancing site speed through CDN, database optimization, caching, and indexing. It places a strong emphasis on improving Core Web Vitals, particularly LCP, FID, and CLS. The load times and PageSpeed scores vary widely, depending on the level of optimization and the use of plugins and images.

SubHub, on the other hand, focuses on image optimization, caching, and mobile-optimized design for speed optimization. However, it does not provide any information on their Core Web Vitals improvements. The load times and PageSpeed scores vary depending on the level of optimization and the complexity of the website.

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9.1

5.7

🏆 Winner: Adobe Commerce(ex Magento).

Adobe Commerce(ex Magento) scores a high 9.1, offering a vast array of extensions and plugins, estimated to be in the tens of thousands, covering aspects such as marketing, payment processing, shipping, content management, security, and optimization. This makes it a powerful platform for creating tailored ecommerce experiences. On the other hand, SubHub, with a score of 5.7, offers a set of built-in features and limited third-party integrations primarily with MailChimp, Google Analytics, and payment gateways like Stripe and PayPal. While Subhub provides a comprehensive toolkit for creating and managing membership sites, its range of external integrations might be seen as limited compared to Adobe Commerce(ex Magento).

Adobe Commerce(ex Magento) Applications

Adobe Commerce marketplace

8.1

5.7

🏆

Overall Winner: Adobe Commerce(ex Magento)

. Adobe Commerce(ex Magento) offers a more comprehensive set of marketing features, especially in terms of social media integration and advanced promotional tools. SubHub, on the other hand, lacks social media integration and has basic promotional tools.


SEO Tools
Email Marketing
Blogging	Can be integrated with platforms like WordPress for content marketing purposes.
Social Media Integration
Analytics and Reporting	Adobe Commerce integrates with Google Analytics and other analytics tools, providing detailed insights into your ecommerce activities.	Basic analytics for website traffic and engagement
Ads and Promotions	Advanced marketing tools for creating and managing promotions, coupons, and personalized content.	Basic promotional tools

8.3

6.3

🏆 Winner: Adobe Commerce(ex Magento)

. When comparing Adobe Commerce(ex Magento) vs SubHub, Adobe Commerce(ex Magento) stands out with its comprehensive 24/7 customer support through phone, email, and live chat. It also offers a robust knowledge base, community forums, and extensive documentation, ensuring users have multiple avenues for assistance. For enterprise users, Adobe Commerce provides dedicated account management and access to a global network of experts, enhancing its support capabilities.

SubHub, on the other hand, offers customer support primarily through email and a support portal for detailed queries. While it includes an FAQ section for quick answers, it lacks the 24/7 availability and extensive resources that Adobe Commerce provides. Additionally, SubHub does not offer specialized support for enterprise-level businesses, making Adobe Commerce the more robust option for comprehensive customer support.

8.4

4.0

🏆

Winner: Adobe Commerce(ex Magento)

. Adobe Commerce (ex Magento) takes security seriously, providing advanced encryption, access control measures, regular security updates, and secure payment processing to protect customer data. This ensures that sensitive information is kept safe from unauthorized access or breaches.

SubHub, while emphasizing compliance with GDPR and CCPA regulations in its privacy policy, does not provide specific information about its website security measures. This lack of transparency may be a concern for users who prioritize security in their website builder choice.

7.7


Personalized Design
SEO Optimization	AI-driven recommendations for better search engine visibility
Customer Behavior Analysis	Advanced analytics to understand customer preferences
Sales Predictions	AI-powered sales forecasting tools
Inventory Management	AI tools to assist in efficient inventory handling
Content Generation	AI assistance in creating and optimizing site content

🏆 Winner: Adobe Commerce (ex Magento)

. Adobe Commerce, with a score of 7.7, utilizes AI to enhance the eCommerce experience, streamline content creation, and improve customer service, security, and marketing. Its AI features focus on customer behavior analysis, personalized shopping experiences, inventory management, and sales predictions.

Adobe Commerce AI feature

SubHub, on the other hand, does not have any AI capabilities. This lack of AI features may limit the platform’s ability to provide personalized experiences and efficient operations, particularly for larger or more complex sites.

8.0

5.2

🏆 Winner: Adobe Commerce(ex Magento)

. Adobe Commerce(ex Magento) and SubHub offer different approaches to user management.

Adobe Commerce(ex Magento) allows a number of users to edit a website based on user licenses and roles. User licenses, which are bought separately, determine the total number of users allowed, with additional licenses purchasable as needed. Roles and permissions, managed within the available licenses, control access and modifications, ensuring data security and efficient workflow.
SubHub allows multiple user accounts, however the platform does not specify how many accounts are supported.

Adobe Commerce(ex Magento) User Roles and Access Levels:

Role	Description	Access Highlights
Administrator	Has full permissions to all aspects of Adobe Commerce, including global settings and data.	Full access to all settings, data, and functionalities within Adobe Commerce. Can manage other users’ roles and permissions.
Store Administrator	Responsible for the day-to-day management of the store, including products, orders, and customer service.	Access to manage products, process orders, and handle customer inquiries, but may have restricted access to sensitive global settings or data.
Design Team Member	Focuses on the aesthetic and user experience aspects of the store, working on content design and layout.	Access to content design tools and functionalities, but restricted from accessing customer, order information, and other sensitive areas.
Default User (B2B)	Has view-only access to company profile and credit information, and full access to activities related to sales and quotes.	Full access to sales and quotes activities; view-only for company profile and credit information.
Senior Buyer (B2B)	Engaged in purchasing, with access to all Sales and Quotes resources, and view-only permissions to the Company Profile, User and Teams, Payment Information, and Company Credit.	Comprehensive access to Sales and Quotes, with limited viewing rights for company’s financial and profile data.
Assistant Buyer (B2B)	Assists in purchasing activities, with permissions to place orders using Checkout with Quote, and to view orders, quotes, and company profile information.	Permission to execute orders and access relevant purchasing data; view-only access to company profile information.

SubHub User Roles and Access Levels:

Role	Description	Access Highlights
Administrator	Full access to the platform except for Homepage and Course Editor.	Can manage all aspects of the platform, including content, store, and member management.
Content Management	Focuses on managing and organizing content within the platform.	Can access and manage content-related features but does not have access to Homepage or Course Editor.
Store (access only)	Specializes in handling the platform’s store features.	Limited to store management functions; no access to Homepage, Course Editor, or member management.
Member Manager (access only)	Oversees member accounts, roles, and subscriptions.	Can manage members and their subscriptions but cannot access Homepage, Course Editor, or store management.
*Origin Admin Email	The initial administrator with the highest level of access, including Homepage and Course Editor.	Exclusive access to Homepage and Course Editor, on top of what the Administrator role provides.

Additional Features


SSL Certificate
Custom Domain
Free Custom Domain Included
International Domains
Mobile Responsive
Page Speed
Website Builder Mobile App
Convert a Website To An App
Website Analytics
Multilingual Sites
Multiple Users

User Feedback

Adobe Commerce(ex Magento)

501 reviews

4.0 out of 5 stars

SubHub

11 reviews

3.9 out of 5 stars

Adobe Commerce (formerly Magento Commerce) receives high praise for its comprehensive ecommerce solutions, offering features like customer and order management, scalability, and customization options. Users appreciate its flexibility and ease of use, although some mention a learning curve due to its extensive features. Despite occasional drawbacks like slow speed or complexity, Adobe Commerce proves beneficial for businesses seeking robust ecommerce platforms, aiding in sales growth, customer management, and overall efficiency in managing online stores.

User feedback on SubHub presents a mix of positive and negative experiences, emphasizing the platform’s feature-rich environment and customizable templates. Users appreciate the flexibility and the quality of customer service, highlighting the platform’s continual updates and support as key benefits. However, some users express dissatisfaction with aspects such as the platform’s interface, lack of community features, and service fees for ticket resale. Concerns were also raised about the custom design service and mobile-friendly solutions taking longer than expected.

The making of this blog

We followed a clear, step-by-step process to write and research this article.

Our Ranking Criteria

FAQ

Which platform is better for ecommerce, Adobe Commerce (ex Magento) or SubHub?

Adobe Commerce (ex Magento) is the superior choice for businesses seeking a powerful, scalable ecommerce platform. It offers comprehensive ecommerce features, including advanced product and inventory management, extensive customization, and robust payment processing capabilities.

Can I use SubHub for selling products or is it just for memberships?

While SubHub specializes in creating and managing membership sites, it also supports various e-commerce features including sales of physical goods, digital products, and pay-per-view content, making it suitable for content creators and entrepreneurs focusing on community building and content monetization.

Is Adobe Commerce (ex Magento) suitable for beginners?

Adobe Commerce (ex Magento) offers a versatile commerce platform but requires a higher level of technical expertise, making it more suitable for enterprise-level businesses or those with access to developer resources. SubHub is designed with ease of use in mind, making it an ideal choice for content creators and entrepreneurs without advanced technical skills.

How do the pricing models of Adobe Commerce (ex Magento) and SubHub compare?

Adobe Commerce (ex Magento) is a premium solution with pricing starting from approximately $2,000, catering to businesses that require a high degree of customization and integration capabilities. SubHub offers more affordable options starting from $47 per month, tailored for creators and entrepreneurs focusing on membership and subscription-based models.

Which platform offers better customer support, Adobe Commerce (ex Magento) or SubHub?

Adobe Commerce (ex Magento) takes the lead in customer support with a score of 8.3, offering 24/7 customer support through various channels such as phone, email, and live chat, in addition to a comprehensive knowledge base and community forums. SubHub provides customer support via email and a support portal, along with an FAQ section for immediate answers to common questions.

Are there any AI capabilities in SubHub similar to Adobe Commerce (ex Magento)?

Adobe Commerce (ex Magento) utilizes AI to enhance the eCommerce experience, streamline content creation, and improve customer service, security, and marketing. SubHub does not have any AI capabilities, which may limit the platform’s ability to provide personalized experiences and efficient operations for larger or more complex sites.