Google Sites vs SubHub: What's the Best Builder in 2024?

Google Sites vs SubHub: Final verdict

Google Sites vs SubHub both offer unique advantages, but they cater to different needs and user bases.

Google Sites (Overall Grade: 5.6/10)

is ideal for users seeking a simple, collaborative website builder with seamless integration with Google services. It excels in ease of use, hosting quality, and security, making it a great choice for team projects, personal portfolios, and small business websites. However, it lacks built-in ecommerce features and advanced customization options, which may limit its appeal for more complex website needs.
SubHub (Overall Grade: 5.6/10)

stands out for its specialized tools for creating and managing membership sites. It offers robust ecommerce capabilities, advanced marketing features, and customizable templates, making it perfect for content creators and entrepreneurs looking to monetize their content. While it has a steeper learning curve and less comprehensive support compared to Google Sites, its focus on membership and subscription models provides significant value for its target audience.

	Overall grade: 5.6	Overall grade: 5.6
Design functionalities & templates	4.9	6.8
Ease of use	8.3	7.7
Ecommerce	1.8	5.9
Website Editors	7.0	6.9
Product testing options	6.9	7.0
Price	8.1	6.8
Hosting quality	8.2	5.5
Website speed optimization	3.3	5.6
Plugins and integrations	6.4	5.7
Marketing features	2.6	5.7
Customer support	7.2	6.3
Security	9.3	4.0
User Management	7.8	5.2

Which one is the best for ecommerce: Google Sites or SubHub?

1.8

5.9

Verdict

: SubHub is the better choice for ecommerce, offering more robust features tailored for content creators and entrepreneurs, while Google Sites lacks built-in ecommerce capabilities.

Google Sites

: Google Sites is not designed for ecommerce. It lacks built-in ecommerce features and relies heavily on third-party integrations for any ecommerce functionality. This makes it less suitable for businesses looking to sell products directly from their website. When comparing Google Sites vs SubHub, Google Sites falls short in the ecommerce domain.
SubHub

: SubHub excels in providing ecommerce tools for content creators and entrepreneurs. It supports PayPal and Stripe integration, physical and digital product listings, and pay-per-view products. SubHub’s focus on membership sites and content monetization makes it a more suitable choice for ecommerce compared to Google Sites.

Which one is the best for informational and business websites?

7.2

Verdict

: Google Sites and SubHub both score 7.2 for informational and business websites, but they cater to different needs. Google Sites is ideal for users seeking simplicity and integration with Google services, while SubHub is tailored for membership-based websites.

Google Sites

: Google Sites is a user-friendly platform that allows users to create websites without coding. It integrates seamlessly with other Google services, making it a great choice for team projects, personal portfolios, and small business websites. Its drag-and-drop interface and collaborative features make it easy to use, but it offers limited design customization compared to other builders.
SubHub

: SubHub is designed specifically for creating and managing membership sites. It offers tools for setting up subscription models, managing member access, and providing exclusive content. SubHub is ideal for content creators and entrepreneurs looking to build a community and monetize their content. While it has a steeper learning curve, it provides a comprehensive toolkit for membership-based websites.

Google Sites vs SubHub: Detailed comparison

4.9

6.8

🏆

Winner: SubHub.

SubHub offers a more comprehensive range of design functionalities and templates, making it a better choice for those seeking more customization options and variety.

Google Sites offers a limited number of templates suitable for various purposes, from personal blogs to business websites. These templates are designed for user engagement, simplicity, and functionality, allowing for customization to meet specific needs. However, compared to other website builders, Google Sites might offer less variety in templates and design customization options.

Google Sites Themes

On the other hand, SubHub offers a variety of customizable membership website templates designed to cater to different needs and themes. These templates are fully customizable, allowing users to modify layouts, add or remove sections, and tailor content to fit their brand, ensuring flexibility in the design process.

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8.3

7.7

🏆 Winner: Google Sites

. Scoring 8.3, Google Sites offers a user-friendly interface that allows individuals with no coding experience to create and publish websites easily. SubHub, with a score of 7.7, offers a robust platform but with a steeper learning curve, especially for those new to membership site creation. If ease of use is a priority, Google Sites is the clear winner in this category.

Learning Resources

🏆 Winner: Google Sites

. While both platforms offer solid learning resources, Google Sites goes a step further with its wide array of detailed tutorials and active community forums, making it easier for users to learn and adapt.

Learn Google Sites

Learn SubHub

1.8

5.9

When it comes to ecommerce, SubHub outperforms Google Sites. While Google Sites lacks built-in ecommerce features, SubHub offers a range of tools tailored for content creators and entrepreneurs who aim to build a community and monetize their content.


Ecommerce themes and templates	0.0	3.0
Product page customization	0.0	6.5
Payment processing and commissions	1.0	7.0
POS capabilities	0.0	0.0
Payment gateways	2.0	6.0
Product numbers	0.0	5.0
Additional ecommerce features	0.5	4.5

Google Sites ecommerce features:

Google Sites itself does not have built-in eCommerce features. However, you can integrate eCommerce functionalities into a Google Sites website by embedding third-party tools or widgets, linking to an external eCommerce platform, or using buttons that link to payment processors. For instance, you could use Google Forms for order forms and integrate PayPal or another payment service for transactions. To have a full-fledged eCommerce platform with Google Sites, you’d need to rely on these external integrations or services.

SubHub ecommerce features:

Paypal and Stripe integration
Physical and Digital product listings
Pay-per view products

Ecommerce themes & templates

Neither Google Sites nor SubHub offer ecommerce-specific templates. Google Sites is primarily a tool for creating simple websites, including personal sites, project sites, and intranets. SubHub, on the other hand, is designed specifically for creating and managing membership sites.

Product page customization

Google Sites lacks any product page customization features, as the products can be listed with embedding third-party platforms, all the customization can be done within the mentioned platforms. In contrast, SubHub offers a range of product page customization options, allowing for the addition of physical items, digital downloads, and pay-per-view content. Features include the ability to manage product variants, upload images, and set visibility preferences. Users can also implement SEO strategies through meta tags and manage tax settings. Additional functionalities include member-specific discounts, image carousels, and individualized shipping costs.

Payment processing

You can integrate payment gateways into Google Sites using external tools or links, not through native features. This can be done by embedding HTML code for payment buttons from services like PayPal, Square, or Stripe, or by linking to an external checkout page. Third-party eCommerce widgets also offer a way to add payment functionalities. However, Google Sites doesn’t offer the comprehensive eCommerce capabilities that dedicated platforms provide.

SubHub website builder supports two main payment gateways: Stripe and PayPal. These integrations allow for secure payment processing for subscriptions and store items using debit or credit cards. The platform itself does not charge commissions on transactions.

7.0

6.9

🏆

Winner: Google Sites

. Google Sites, with a score of 7.0, offers a user-friendly website builder editor that allows users to create and design websites without needing coding knowledge. With its drag-and-drop interface, users can easily add, customize, and arrange elements such as text, images, and videos on their web pages. It also provides a variety of templates and design options to help users get started quickly and ensure their site looks professional. Additionally, Google Sites integrates seamlessly with other Google services, enabling the incorporation of Google Docs, Sheets, Slides, and Maps directly into the website.

Google Sites editor

SubHub’s editor, scoring 6.9, is tailored for creating and managing membership sites, catering to content creators and entrepreneurs aiming to monetize their offerings. Its features encompass customizable templates, diverse content publishing options, and flexible subscription plans with seamless integration for recurring revenue through payment processors. Additionally, SubHub supports online course creation, provides marketing tools like landing page builders, and offers detailed analytics for monitoring website metrics.

Mobile editor/app

4.0

🏆

Winner: SubHub

. Both Google Sites and SubHub do not offer a dedicated mobile editor app. However, SubHub allows users to manage some content on their website using the mobile browser version. This feature provides some level of convenience for users who need to make quick updates or changes to their website on the go.

On the other hand, Google Sites does not offer any mobile editing capabilities, which can be a limitation for users who prefer to work on their website from a mobile device. Therefore, SubHub has a slight edge over Google Sites in this category due to its limited mobile editing capabilities.

6.9

7.0

Overall Result

:

SubHub wins

. SubHub scores slightly higher than Google Sites in product testing options, with a score of 7.0 compared to Google Sites’ 6.9. Both platforms offer a 14-day free trial, but SubHub edges out with its 7-day money-back guarantee. Google Sites does offer a free version, which SubHub does not, but SubHub allows testing of premium features during the free trial, while Google Sites only allows testing of some premium features within the trial period.


Free Plan	Yes	No
Trial Duration	14 days	14 days
Testing Premium Features	Some features within trial	During the free trial
Money Back Guarantee	No	7 days

8.1

6.8

Google Sites and SubHub offer different pricing structures, with Google Sites charging per user and SubHub offering tiered plans based on features and storage.

Google Sites offers a discount for annual billing, as does SubHub. Google Sites has enterprise plans for larger organizations requiring advanced features, while SubHub does not offer an enterprise plan.

	Offerings	Offerings
$0-$10	Business Starter ($7.20/month): This plan includes basic features suitable for individuals or small businesses, offering professional email through Gmail, 30GB of storage per user, and video meetings for up to 100 participants. It allows to manage 1 website and there is no limitation on number of pages. Value for price: 6.0	No offering at this amount.
$10-$20	Business Standard ($14.40/month): Suitable for growing businesses, this plan provides 2 TB of storage per user, video meeting capacity for up to 150 participants with recording features, and access to smart booking pages and shared drives. It allows to manage 1 website and there is no limitation on number of pages. Value for price: 7.5	No offering at this amount.
$20-$30	Business Plus ($21.60/month): Designed for larger businesses needing more robust capabilities, offering 5 TB of storage per user, advanced security options, and video meetings for up to 500 participants. It allows to manage 1 website and there is no limitation on number of pages. Value for price: 8.5	No offering at this amount.
$40-$50	No offering at this amount.	Starter ($47/month): Up to 500 members, 5 GB storage, secure payment processing, course builder, 5 landing pages, e-commerce. Value for price: 6.5
$90-$100	No offering at this amount.	Pro ($97/month): Up to 2000 members, 50 GB storage, removes SubHub branding, 15 landing pages, along with Starter features. Value for price: 7.5
$100+	No offering at this amount.	Premium ($147/month): Unlimited members, 200 GB storage, email white labelling, 30 landing pages, plus all Pro features. Value for Price: 8.5

In some cases companies have different prices based on various components like a
location. As a result in rare cases the prices displayed here can differ from the ones you see on their
websites.

8.2

5.5

🏆

Winner: Google Sites

Google Sites offers cloud-based managed hosting with a 99.9% uptime guarantee and operates 21 data centers globally. SubHub, while offering managed cloud hosting, does not provide uptime statistics or guarantees and does not disclose the locations of its data centers. This makes Google Sites the clear winner in terms of hosting quality.


Do they offer hosting?	Yes, basic storage with 100MB free per site, can be increased by upgrading to Google Workspace	Yes, from 5GB to 200GB storage limitation depending on the plan and daily backups
Data Centers:	Google operates a total of 21 data centers across the globe: 2 in Asia, 5 in Europe, 13 in US and 1 in South America	Subhub does not disclose the locations of its data centers
Type of hosting:	Cloud based managed hosting	Managed Cloud Hosting
Uptime:	99.9%	Subhub does not provide uptime statistics
Uptime Guarantee:	Yes, 99.9%	No

3.3

5.6

🏆 Winner: SubHub

Both Google Sites and SubHub prioritize website performance and page speed, but SubHub has a slight edge in this category due to its focus on image optimization, caching, and mobile-optimized design.


Focus	Automated Optimization, CDN, Mobile Optimization, Browser Caching, Code Minification, Use of AMP	Image Optimization, Caching, Mobile Optimized design
Performance Tools	Google Lighthouse, PageSpeed Insights	Google PageSpeed Insights Integration
Key Strategies	Automated Optimization, CDN, Mobile Optimization, Browser Caching, Code Minification, Use of AMP	Image Optimization, Caching, Mobile Optimized design
Load Times	Google does not disclose statistics about website Page Speed scores, or load times	Load times and PageSpeed scores vary depending on optimization and website complexity
Page Speed Scores Range	Google does not disclose statistics about website Page Speed scores, or load times	Load times and PageSpeed scores vary depending on optimization and website complexity
Core Web Vitals Improvement	Emphasis on LCP, FID, CLS improvements	Subhub does not provide any information on their Core Web Vitals improvements

Google Sites, part of the Google Workspace package, is a structured web page-creation tool that allows users to build websites easily without having to know how to code. It uses a drag-and-drop interface and integrates various Google services, such as Google Drive, Maps, and Calendar, directly into the websites. Google Sites emphasizes automated optimization, CDN, mobile optimization, browser caching, code minification, and the use of AMP for speed optimization. However, Google does not disclose statistics about website Page Speed scores or load times.

On the other hand, SubHub is a website builder designed specifically for creating and managing membership sites. It offers a range of tools tailored for content creators and entrepreneurs who aim to build a community and monetize their content. SubHub focuses on image optimization, caching, and mobile-optimized design for speed optimization. However, load times and PageSpeed scores vary depending on optimization and website complexity. SubHub does not provide any information on their Core Web Vitals improvements.

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6.4

5.7

🏆 Winner: Google Sites.

Google Sites scores 6.4, offering a wide array of plugins and extensions to enhance website functionality. It caters to various needs such as social media integration, e-commerce, chats, forms, video, audio, and more. SubHub, scoring 5.7, is designed with a focus on simplicity and integrated functionalities for building membership-based websites. While it provides a comprehensive toolkit for creating and managing membership sites, its range of external integrations might be seen as limited compared to Google Sites.

Google Sites Applications

Common Ninja Google Sites plugins

2.6

5.7

🏆

Overall Winner: SubHub

. SubHub stands out for its more advanced marketing tools, especially in email marketing, blogging, and ads and promotions. Google Sites is strong in SEO and analytics, but lacks in email marketing, blogging, and ads and promotions.


SEO Tools	Basic SEO settings	Advanced SEO settings
Email Marketing	No	Yes, both built in and through integration of Mailchimp
Blogging	No	Yes
Social Media Integration	Yes, you can easily embed social media links and widgets into a Google Site.	No
Analytics and Reporting	Yes, Google Analytics integration	Yes, Google Analytics integration
Ads and Promotions	No	Yes

7.2

6.3

🏆 Winner: Google Sites

. In the Google Sites vs SubHub comparison, Google Sites takes the lead with a customer support score of 7.2. Google Sites offers a range of support options, including a Help Center, community forums, and direct support for Google Workspace customers. Enterprise users benefit from 24/7 phone and email support, with the option to upgrade to enhanced support levels.

SubHub, with a customer support score of 6.3, provides support primarily through email and a support portal. While it offers an FAQ section for quick answers, it lacks the comprehensive support options available to Google Sites users, particularly for enterprise-level support. This makes Google Sites a more robust choice for users seeking extensive and readily available customer support.

9.3

4.0

🏆

Winner: Google Sites

. Google Sites, with a security score of 9.3, offers robust security measures including SSL encryption, two-factor authentication, and automatic malware scanning. It also benefits from Google’s regular security updates and compliance with international data protection standards. Google Sites’ infrastructure offers DDoS protection and data redundancy, safeguarding against data loss and maintaining site accessibility under heavy traffic.

On the other hand, SubHub, with a security score of 4.0, does not disclose any specific information about the website security measures it provides. While it does emphasize compliance with GDPR and CCPA regulations in its privacy policy, the lack of transparency regarding website security measures is a concern.


Personalized Design
SEO Optimization
Customer Behavior Analysis
Sales Predictions
Inventory Management
Content Generation

Neither Google Sites nor SubHub offer AI capabilities. Both platforms focus on providing straightforward, user-friendly website building tools without the use of AI. While Google Sites is part of the Google Workspace package and could potentially integrate with Google’s AI tools in the future, currently, it does not offer any AI features. Similarly, SubHub, while tailored for creating and managing membership sites, does not utilize AI in its platform.

7.8

5.2

🏆 Winner: Google Sites

. Google Sites allows multiple users to collaborate with different roles, including Owners, who have full control, and Editors, who can modify content but not site settings. There’s no strict limit on the number of users who can edit a site, allowing flexibility in management and development. Viewers can only see the site, with no editing permissions. This structure supports collaborative website building with varied levels of access and control for different users.

On the other hand, SubHub allows multiple user accounts, however the platform does not specify the how many accounts are supported. It provides different roles such as:

SubHub User Roles and Access Levels:

Role	Description	Access Highlights
Administrator	Full access to the platform except for Homepage and Course Editor.	Can manage all aspects of the platform, including content, store, and member management.
Content Management	Focuses on managing and organizing content within the platform.	Can access and manage content-related features but does not have access to Homepage or Course Editor.
Store (access only)	Specializes in handling the platform’s store features.	Limited to store management functions; no access to Homepage, Course Editor, or member management.
Member Manager (access only)	Oversees member accounts, roles, and subscriptions.	Can manage members and their subscriptions but cannot access Homepage, Course Editor, or store management.
Origin Admin Email	The initial administrator with the highest level of access, including Homepage and Course Editor.	Exclusive access to Homepage and Course Editor, on top of what the Administrator role provides.

Additional Features


SSL Certificate
Custom Domain
Free Custom Domain Included
International Domains
Mobile Responsive
Page Speed
Website Builder Mobile App
Convert a Website To An App
Website Analytics
Multilingual Sites
Multiple Users

Google Sites vs SubHub: User Feedback

Google Sites

42,340 reviews

4.6 out of 5 stars

SubHub

11 reviews

3.9 out of 5 stars

Users consistently praise Google Workspace, particularly Google Sites, for its seamless integration, ease of use, and collaborative features, making it a go-to solution for various professional and educational needs. The platform’s simplicity and user-friendly interface are lauded, enabling effortless website creation and sharing of information within organizations. While some users desire more customization options and additional features, overall, Google Workspace remains highly valued for its versatility and streamlined workflow facilitation.

User feedback on SubHub presents a mix of positive and negative experiences, emphasizing the platform’s feature-rich environment and customizable templates. Users appreciate the flexibility and the quality of customer service, highlighting the platform’s continual updates and support as key benefits. However, some users express dissatisfaction with aspects such as the platform’s interface, lack of community features, and service fees for ticket resale. Concerns were also raised about the custom design service and mobile-friendly solutions taking longer than expected.

The making of this blog

We followed a clear, step-by-step process to write and research this article.

Our Ranking Criteria

Google Sites vs SubHub: FAQ

Which platform is better for building a membership site, Google Sites or SubHub?

SubHub is the clear winner for building membership sites, offering specialized tools for content monetization, subscription management, and member engagement. Google Sites, while versatile, lacks built-in ecommerce and membership features.

Can I use Google Sites and SubHub for ecommerce?

SubHub is better suited for ecommerce, especially for membership-based business models, offering features like PayPal and Stripe integration. Google Sites lacks built-in ecommerce features and relies on external integrations for any ecommerce functionality.

Which platform offers better design and customization options?

SubHub offers a more comprehensive range of design functionalities and templates, making it a better choice for those seeking customization options and variety in their website design.

How do Google Sites and SubHub compare in terms of ease of use?

Google Sites scores higher in ease of use, offering a user-friendly interface that allows individuals with no coding experience to create and publish websites easily. SubHub, while robust, has a steeper learning curve, especially for those new to membership site creation.

Which platform provides better customer support?

Google Sites offers a more comprehensive support system, including self-service resources like a Help Center and community forums, as well as direct support options for Google Workspace customers.

How do the platforms compare in terms of security?

Google Sites offers robust security measures including SSL encryption, two-factor authentication, and automatic malware scanning, benefiting from Google’s regular security updates and compliance with international data protection standards.

Are there any AI capabilities in Google Sites or SubHub?

Neither Google Sites nor SubHub offer AI capabilities. Both platforms focus on providing straightforward, user-friendly website building tools without the use of AI.

Which platform is better for collaborative projects?

Google Sites allows multiple users to collaborate with different roles, making it ideal for team projects and collaborative website building with varied levels of access and control for different users.