Sellfy vs Hocoos: Comprehensive comparison guide for 2024

Final verdict


Sellfy and Hocoos both offer unique features tailored to different user needs, but they cater to slightly different audiences.


  • Sellfy (Overall Grade: 6.0/10)

    is an all-in-one eCommerce platform designed for creators looking to sell a variety of products, including digital, physical, subscription-based, and print-on-demand items. It excels in providing a simple, user-friendly interface that allows for quick setup of an online store without advanced technical skills. Sellfy stands out with its comprehensive set of tools for managing, marketing, and scaling an online business, making it ideal for creators who want to focus on selling without getting bogged down by complex design and technical details.

  • Hocoos (Overall Grade: 5.6/10)

    is a user-friendly website builder that leverages AI to help users create professional-looking websites without coding or technical expertise. It offers a range of customizable templates and drag-and-drop functionality, making it easy to design and launch a website quickly. Hocoos is particularly strong in its AI capabilities, providing tools for content generation, SEO optimization, and mobile responsiveness. This makes it a great choice for users who want a streamlined, AI-driven approach to website creation and management.

Best for ecommerce

6.8
7.4


Verdict

: Sellfy vs Hocoos presents a close competition, with Hocoos slightly edging out Sellfy in ecommerce capabilities. Hocoos offers a more comprehensive set of ecommerce tools, making it a better choice for those needing advanced features and customization.


  • Sellfy

    : Sellfy is tailored for creators looking to sell a variety of products, including digital, physical, and subscription-based items. It offers a simple, user-friendly interface that allows for quick setup of an online store. However, when comparing Sellfy vs Hocoos, Sellfy’s ecommerce features are more basic, making it ideal for smaller-scale operations or those new to ecommerce.

  • Hocoos

    : Hocoos provides a more robust ecommerce solution with features like product management, order management, and advanced customization options. Its AI-driven website creation and comprehensive ecommerce tools make it suitable for businesses looking to scale and require more sophisticated ecommerce functionalities.

Best for informational & business websites

5.7
7.4


Verdict

: Hocoos is the better choice for creating informational business websites due to its higher score and more extensive design functionalities. Sellfy, while strong in ecommerce, may not be as versatile for purely informational sites.


  • Sellfy

    : Sellfy, with a score of 5.7, is primarily an ecommerce platform tailored for creators. It offers a simple, user-friendly interface and a collection of design templates, but its focus on ecommerce may limit its flexibility for purely informational websites. Sellfy’s strengths lie in its comprehensive set of tools for managing and scaling online businesses, making it more suitable for users who also want to sell products.

  • Hocoos

    : Hocoos, scoring 7.4, excels in creating professional-looking informational websites without the need for coding. Its user-friendly interface, customizable templates, and AI-driven features make it an excellent choice for businesses looking to establish an online presence quickly and efficiently. Hocoos offers a range of features such as ecommerce integration, SEO optimization, and mobile responsiveness, making it versatile for various business needs. When comparing Sellfy vs Hocoos, Hocoos stands out for its ease of use and design flexibility.

Detailed comparison

Design functionalities & templates

Design FunctionalitiesRepresents how well each platform allows for creative design and customization of websites.Score Components:

  • Template Variety (30%): Range and quality of design templates.
  • Customization (30%): Flexibility and options for design alterations.
  • User Interface (20%): Ease and intuitiveness of the design process.
  • Responsiveness (10%): Adaptability to different devices and screen sizes.
  • Innovation (10%): Unique design features and tools.
5.2
7.2

🏆

Winner: Hocoos.

If you’re looking for a platform that offers more creative control and a wide array of design features, Hocoos is the preferred choice.

Sellfy provides a collection of design templates through its theme store, located in the Store Customizer. Users have the option to preview these themes before applying them to their websites. As of the latest information, Sellfy offers five main theme options: Lumiére, Noir, Savant, Idée, and Mode. These themes cater to various aesthetic preferences and can be published to go live on a user’s website after selection and customization.

Compared to Sellfy, Hocoos offers a wide variety of templates and designs for their website builder. With over 190 professionally designed templates to choose from, users can easily find a design that suits their needs and preferences. The templates are available for various industries and purposes, including business, ecommerce, portfolio, and more. Additionally, Hocoos regularly updates their template library to ensure that users have access to the latest design trends and styles. Whether you’re a beginner or an experienced web designer, Hocoos provides a range of options to create a visually appealing and functional website.

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Ease of use

Ease of useReflects the platform’s overall user-friendliness.Score
Components:

  • Learning curve (40%): Quickness and ease of getting started.
  • Interface design (30%): Simplicity and intuitiveness of layout.
  • User guidance (20%): Quality of tutorials and support.
  • Flexibility (10%): Adaptability to various user skills.
7.8
8.1


🏆 Winner: Hocoos

. With a score of 8.1, Hocoos edges out Sellfy (7.8) in terms of ease of use. Hocoos is recognized for its user-friendly interface and AI-driven features, making it an excellent choice for users without coding or design experience. Sellfy, while offering an intuitive interface and straightforward website builder, may not satisfy users seeking advanced design flexibility.


Learning Resources


🏆 Winner: Sellfy

. Despite Hocoos’ emphasis on simplicity and AI content generation, it lacks traditional learning resources. Sellfy, on the other hand, provides a comprehensive set of resources, including a documentation center that offers insights and guidance on using the platform effectively.

For ecommerce

EcommerceMeasures the platform’s effectiveness in supporting online business activities.Score Components:

  • Ecommerce themes and templates (20%): Variety and design of templates.
  • Product management (25%): Ease of managing and organizing products.
  • Payment options (25%): Variety and convenience of payment methods.
  • Ecommerce features (20%): Features for managing an ecommerce store.
  • Integration (10%): Compatibility with external e-commerce tools and services.
6.8
7.4

When it comes to ecommerce, both Sellfy and Hocoos offer a range of features to help businesses sell their products online. However, Hocoos scores slightly higher than Sellfy in this category.

Sellfy Logo
Hocoos Logo

Ecommerce themes and templates

7.0

6.0

Product page customization

6.5

7.0

Payment processing and commissions

8.0

6.5

POS capabilities

4.0

5.5

Payment gateways

6.0

7.0

Product numbers

7.5

6.5

Additional ecommerce features

6.5

7.0

Sellfy ecommerce features:

  • Product Listings
  • Payment Gateways integration
  • Product categories

Hocoos ecommerce features:

  • Product management
  • Order management
  • Payment processing
  • Shipping and Logistics
  • Marketing and SEO
  • Analytics and reporting
  • Customizability and Integrations

Hocoos add a product

Ecommerce themes & templates

Sellfy’s templates are designed specifically for online stores, making it easy for businesses to set up their ecommerce site. On the other hand, Hocoos does not rely on traditional templates for website creation, including ecommerce sites. Instead, it utilizes AI technology to generate unique and customized websites based on the user’s specific inputs.

Product page customization

Sellfy supports a diverse range of products including digital goods like music, videos, ebooks, and software, as well as physical products and print-on-demand merchandise such as t-shirts and mugs. The platform enables the sale of subscriptions, offering a means for recurring revenue. Sellfy provides tools for product protection and piracy prevention, ensuring secure file hosting and delivery.

Hocoos, on the other hand, enables the creation and editing of professional-looking product pages, tailored to enhance the appeal of your products to your target audience. Additionally, Hocoos allows for easy setup of product variations, including different sizes, colors, or attributes, empowering you to customize offerings, manage pricing, and ensure availability for each variation.

Payment processing

Sellfy supports two primary payment gateways, Stripe and PayPal, allowing for various payment options including credit/debit cards and localized payment methods in Europe. The platform does not charge transaction fees beyond its subscription cost, though payment processors’ standard fees apply.

Hocoos simplifies website creation through AI-driven features, offering customizable websites tailored to user preferences. Its platform allows quick website setup by answering a few questions, catering to various business needs such as blogs, online stores, and bookings. Users can personalize their websites using a user-friendly editor for layout, colors, and content. Additionally, Hocoos integrates payment methods like PayPal and Stripe for seamless management of transactions and inventory.

Website Editors

Website EditorsEvaluates the platforms’ website building and editing capabilities.Score Components:

  • Customization tools (40%): Range and power of editing features.
  • Editor usability (30%): User experience within the editor.
  • Design flexibility (20%): Freedom in layout and design changes.
  • Update and maintenance ease (10%): Simplicity of updating and maintaining the site.
6.8
7.7

🏆

Winner: Hocoos

. Hocoos, with a score of 7.7, is an AI-driven website builder that simplifies the creation of personalized websites through a unique process that requires users to answer eight simple questions. This platform utilizes advanced AI algorithms to automatically generate a custom website tailored to the user’s business needs, including design, content, and images. It features an easy-to-use editor for further customization and offers AI-powered tools for content creation, logo design, and more, making it accessible to users of all technical skill levels.

Hocoos editor

Sellfy’s editor, scoring 6.8, offers a straightforward and user-friendly platform for creating online stores, focusing on simplicity over advanced customization. It supports the sale of digital, physical, subscription-based, and print-on-demand products, alongside integrated marketing tools for promotion and sales optimization. Payment processing is secure and direct, utilizing popular gateways like Stripe and PayPal with no transaction fees. Despite some limitations in design customization and app integrations, Sellfy aims to provide a comprehensive e-commerce solution for entrepreneurs and creators.

Mobile editor/app

7.5
0

🏆

Winner: Sellfy

. Sellfy and Hocoos both offer unique features in their website builders, but when it comes to mobile editing capabilities, Sellfy takes the lead. Sellfy’s mobile app allows store owners to manage their online stores on the go, offering functionalities such as viewing store performance metrics, managing and tracking orders, and receiving customized notifications. Users can also access summary reports of their store’s performance on a daily, weekly, or monthly basis. However, it’s not possible to change the layout or the design of the website itself.

Hocoos, on the other hand, does not have a dedicated mobile app, which puts it at a disadvantage in this category.

In summary, Sellfy receives a higher rating due to its mobile app capabilities, while Hocoos is at a disadvantage due to the lack of a dedicated mobile app.

Product testing options

Product Testing OptionsAssesses the options for trying out platform features before commitment.Score Components:

  • Trial quality (40%): Extent and usefulness of the trial or free version.
  • Feature accessibility (30%): How many features are available to test.
  • Trial duration (20%): Length of the trial period.
  • Ease of transition (10%): Smoothness of moving from trial to paid plans.
7.3
7.5


Overall Result

:

Hocoos wins

. Hocoos scores slightly higher than Sellfy with a score of 7.5 compared to Sellfy’s 7.3. While Sellfy offers a 14-day free trial and the possibility to test premium features during this period, it does not offer a free version. Hocoos, on the other hand, offers a free version and some premium features can be tested with this plan. However, it does not offer a trial version. Both platforms offer a money-back guarantee, with Sellfy offering a 30-day money back guarantee and Hocoos offering a 14-day money back guarantee.

Sellfy Logo
Hocoos Logo

Free Plan
No
Yes

Trial Duration
14 days No

Testing Premium Features
During the free trial
Some features can be tested with free plan

Money Back Guarantee
30-day money back guarantee 14-day money back guarantee

Price

PriceLooks at the cost-effectiveness and value for money of each platform.Score Components:

  • Plan value (40%): What each pricing tier offers.
  • Transparency and clarity (30%): Clearness of pricing structures.
  • Flexibility of plans (20%): Range of options to suit different budgets.
  • Hidden costs (10%): Additional expenses not included in the plan.
7.9
7.8


Sellfy and Hocoos have similar pricing scores, with Sellfy slightly ahead. Both platforms offer discounts for annual subscriptions, but neither offers an Enterprise plan.

Sellfy Logo


Offerings

Hocoos Logo


Offerings


Free
No offering at this amount.

Free ($0/month):

Limited features, ideal for personal projects or trying out the platform. Includes free website hosting, a limited booking system, a blog (without AI blogging), 15 image uploads, and 20 uses of AI content generation.


$15-$30

Starter ($29/month):

Ideal for growing businesses with sales up to $10k/year. Offers unlimited products, digital and subscription products, domain connection, and 2,000 email credits. Annual savings available.

Value for price:


7.5


Premium ($15/month):

All features, including a free custom domain name, online payments, 600,000+ stock images, marketing integrations, unlimited image uploads, unlimited AI features, a custom email address, and email marketing.

Value for price:


9.0


$70-$80

Business ($79/month):

Targets businesses with up to $50k in yearly sales, offering everything in the Starter plan plus 10,000 email credits, product and store design migration, product upselling, cart abandonment tools, and Sellfy branding removal.

Value for price:


8.0

No offering at this amount.

$100+

Premium ($159/month):

For businesses with up to $200k/year in sales. Includes everything in the Business plan plus 50,000 email credits, product migration, and priority support. Annual savings are also offered.

Value for price:


8.5

No offering at this amount.
In some cases companies have different prices based on various components like a
location. As a result in rare cases the prices displayed here can differ from the ones you see on their
websites.

Hosting quality

Hosting
quality
Examines the reliability and performance of the hosting solutions.Score Components:

  • Uptime (40%): Consistency and reliability of website availability.
  • Speed (30%): Loading times and performance.
  • Bandwidth and storage (20%): Sufficiency of resources provided.
  • Data centers (10%): Quality and distribution of hosting infrastructure.
7.3
2.4


Winner: Sellfy

. Sellfy offers a more reliable hosting service with a 99.99% uptime. Although Sellfy does not provide an uptime guarantee or disclose the type and location of its hosting, it still outperforms Hocoos, which does not provide any uptime statistics or information about its data centers. This lack of transparency from Hocoos results in a lower hosting quality score.

Sellfy Logo
Hocoos Logo

Do they offer hosting?

Yes

Yes

Type of hosting:

Not disclosed

Not disclosed

Uptime:

99.99%

Not provided

Uptime Guarantee:

No

No

Data Centers:

Not disclosed

Not provided

Website Speed Optimization

Website Speed OptimizationEvaluates optimization of website loading timesScore Components:

  • PageSpeed Score (30%): Google’s score indicating performance optimization.
  • Loading Time (30%): The average time until a website is fully interactive.
  • Mobile Optimization (15%): Optimization effectiveness for mobile devices.
  • Resource Optimization (15%): Optimizing images, scripts, and other heavy resources.
  • CDN Usage (10%): Use of CDN to enhance speed across geolocations.
5.4
6.2


🏆 Winner: Hocoos

Both Sellfy and Hocoos have implemented strategies to optimize website speed, but Hocoos has a slightly higher Website Speed Optimization score.

Sellfy Logo
Hocoos Logo

Focus

Code Minification, Caching, Image Optimization

CDN, Minimization of HTTP Requests, Caching

Performance Tools

Not specified

Not specified

Key Strategies

Code Minification, Caching, Image Optimization

CDN, Minimization of HTTP Requests, Caching

Load Times

Varies depending on optimization and website complexity

Varies depending on optimization and user’s location

Page Speed Scores Range

Not specified

Not specified

Core Web Vitals Improvement

Not specified

Not specified

Sellfy, an all-in-one eCommerce platform, focuses on code minification, caching, and image optimization to improve website speed. However, the specific load times and PageSpeed scores vary depending on optimization and website complexity. Sellfy does not provide any information on their Core Web Vital improvements.

Hocoos, a user-friendly website builder, uses a CDN, minimizes HTTP requests, and implements caching to optimize website speed. Like Sellfy, the specific load times and PageSpeed scores vary depending on optimization and the user’s location. There is no information available about Hocoos’ Core Web Vital improvements. Despite the lack of specific data, Hocoos has a slightly higher Website Speed Optimization score than Sellfy, making it the winner in this category.

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Plugins and integrations

Plugins and integrationsMeasures the range and effectiveness of additional plugins and integrations.Score Components:

  • Variety of options (40%): Range of available add-ons.
  • Integration smoothness (30%): Ease of integrating plugins into the site.
  • Quality of plugins (20%): Functionality and reliability of the options.
  • Custom integration capabilities (10%): Support for custom or third-party integrations.
6.7
6.3


🏆 Winner: Sellfy.

With a score of 6.7, Sellfy edges out Hocoos, which scored 6.3. Sellfy offers a variety of integrations, including Google Analytics, Facebook Live Chat, and Zapier, which enhance ecommerce functionality and automate workflows. Hocoos also offers a wide range of plugins and extensions, but Sellfy’s integrations provide a more enhanced ecommerce experience.

Marketing Features

Design FunctionalitiesRepresents how well each platform allows for creative design and customization of websites.Score Components:

  • Template Variety (30%): Range and quality of design templates.
  • Customization (30%): Flexibility and options for design alterations.
  • User Interface (20%): Ease and intuitiveness of the design process.
  • Responsiveness (10%): Adaptability to different devices and screen sizes.
  • Innovation (10%): Unique design features and tools.
7.1
7.0

🏆

Overall Winner: Sellfy

. Sellfy edges out Hocoos with a slightly higher marketing features score. However, Hocoos offers blogging features, which Sellfy lacks. Both platforms offer robust SEO tools, email marketing, social media integration, analytics and reporting, and ads and promotions.

Sellfy Logo
Hocoos Logo

SEO Tools

Comprehensive control over SEO settings

Keyword research tools and on-page optimization suggestions

Email Marketing

Custom emails with links and images

Custom email and marketing integrations on premium plan

Blogging

No

Custom article structures and seamless device experience

Social Media Integration

Social media profile integrations

Integration with platforms such as Facebook and WhatsApp

Analytics and Reporting

Insights into sales, traffic, conversion rates, and product performance

Integration of Google Analytics

Ads and Promotions

Email marketing, discount codes, upselling and cross-selling options

Integration with Google Ads, Microsoft ads, etc.

Customer Support

Customer supportEvaluates the quality and availability of support options.Score Components:

  • Response time (40%): Speed of support responses.
  • Support quality (30%): Effectiveness and helpfulness of the support.
  • Availability (20%): Range of support channels (phone, chat, email).
  • Resource richness (10%): Quality of self-help and educational materials.
5.8
3.0


🏆 Winner: Sellfy

. In the comparison of Sellfy vs Hocoos, Sellfy takes the lead with a customer support score of 5.8 compared to Hocoos’ 3.0. Sellfy offers 24/7 customer support, ensuring that assistance is available at any time, although it is limited to email and possibly a knowledge base, lacking phone and live chat options.

Hocoos, on the other hand, does not provide detailed information about their customer support hours and availability. They emphasize that their support is 100% human, which suggests a commitment to personal assistance, but the lack of specifics and lower score indicate that their support may not be as robust or accessible as Sellfy’s.

Security

SecurityLooks at the platforms’ security measures and data protection.Score Components:

  • Data protection (40%): Safeguards for user and customer data.
  • SSL and encryption (30%): Implementation of secure connections.
  • Compliance (20%): Adherence to industry security standards.
  • Regular updates (10%): Frequency of security updates and patches.
7.2
4.5

🏆

Winner: Sellfy

. Sellfy’s security measures are comprehensive and tailored to the needs of online sellers. The platform uses secure payment processors, unique download links for each purchase, and limited download attempts to protect sellers and their digital products from unauthorized access, fraud, and piracy. Additional tools like PDF stamping are used to deter content sharing.

Although it may not offer the same level of specialized ecommerce security features as Sellfy, Hocoos is committed to maintaining a secure platform for all types of websites. This includes likely use of advanced encryption due to its reliance on AI, but the lack of detailed information and a lower security score make it less competitive than Sellfy in this aspect.

AI Capabilities

AI capabilitiesMeasures the effectiveness of AI-driven features and tools.Score Components:

  • Automation efficiency (40%): Impact of AI on streamlining processes.
  • Personalization (30%): AI-driven customization for users or customers.
  • AI-Assisted design (20%): Role of AI in website design and functionality.
  • Data analysis (10%): Use of AI in interpreting user data and analytics.
0
7.3
Sellfy Logo
Hocoos Logo

AI Builder




Hocoos offers an AI website builder

AI Ecommerce features




AI-powered product recommendations, visual search, and chatbots

AI Content Generation




AI Content Creator for generating written material

Additional AI features




AI-powered widgets, mobile optimization, and domain protection


🏆 Winner: Hocoos

. Hocoos, with a score of 7.3, offers a range of AI capabilities including an AI website builder, AI ecommerce features, AI content generation, and additional AI features. These features help to improve the ecommerce experience, generate high-quality content, and enhance website creation.

Hocoos AI feature

Sellfy, on the other hand, does not have any AI capabilities. This means that while it may offer a user-friendly interface and a comprehensive set of tools for managing an online business, it does not utilize AI to enhance these features or offer additional capabilities.

User Management

User ManagementAssesses the platforms’ capabilities in managing user roles, permissions, and accessibility.Score Components:

  • Role Customization (40%): Flexibility in creating and defining user roles and
    permissions.
  • Ease of Management (30%): User interface and tools for managing users.
  • Access Control (20%): Effectiveness of access control measures for different user
    levels.
  • Scalability (10%): Ability to manage a growing number of users efficiently.
2.0
0.0


🏆 Winner: Sellfy

. Both Sellfy and Hocoos do not support adding multiple users or staff to a single account. However, Sellfy scores slightly higher in user management with a score of 2.0, compared to Hocoos which has a score of 0.0. This indicates that Sellfy may offer some limited user management features that Hocoos does not.

Additional Features

Sellfy Logo
Hocoos Logo

SSL Certificate







Custom Domain







Free Custom Domain Included







International Domains







Mobile Responsive







Page Speed







Website Builder Mobile App







Convert a Website To An App







Website Analytics







Multilingual Sites







Multiple Users


User Feedback

Sellfy
52 reviews
3.9 out of 5 stars
Hocoos
0 reviews
0 out of 5 stars

The user feedback on Sellfy highlights its strengths in providing an efficient, compact online store setup that caters to specific needs with affordable pricing, including a 14-day trial period to familiarize users with the product. Many appreciate its user-friendly interface, internal marketing tools, and customization options, which enable sellers to tailor their storefronts to their brand, along with integrations for payment processing like PayPal and Stripe. However, criticisms include issues with mobile site speed, a desire for clearer insights, limitations on customization, and some customer service inefficiencies.

Hocoos does not have any reviews on G2. This absence of user feedback makes it challenging to gauge user satisfaction and experiences with the platform. Potential users might need to rely on other sources or personal trials to evaluate Hocoos’s capabilities and performance when comparing Sellfy vs Hocoos.

The making of this blog

We followed a clear, step-by-step process to write and research this article.

FAQ

Which platform is better for ecommerce, Sellfy or Hocoos?

Hocoos edges out Sellfy in the ecommerce arena, offering a slightly more robust platform for online stores. While Sellfy is tailored for creators and simplifies the ecommerce process, Hocoos supports a wider range of ecommerce functionalities, including advanced product management and comprehensive marketing tools.

Can I use Sellfy or Hocoos for a non-ecommerce website?

Yes, both platforms can be used for non-ecommerce websites, but Hocoos is better suited for informational and business websites due to its user-friendly experience and wider range of design options. Sellfy, while primarily focused on ecommerce, can support informational sites but may not offer the same level of design flexibility.

How do Sellfy and Hocoos compare in terms of ease of use?

Hocoos is slightly more user-friendly, scoring higher in ease of use thanks to its AI-driven features and intuitive design process. Sellfy also offers an intuitive interface but is more focused on ecommerce functionality.

What are the main differences in pricing between Sellfy and Hocoos?

Sellfy and Hocoos have similar pricing structures, with both offering discounts for annual subscriptions. Sellfy provides more options for larger businesses with its range of plans, while Hocoos offers a competitive free plan and a premium option that includes unlimited AI features and a custom domain.

Which platform offers better customer support, Sellfy or Hocoos?

Sellfy offers better customer support with a higher score in this category. It provides 24/7 support, although it’s limited to email and a knowledge base. Hocoos emphasizes human support but does not provide detailed information about its customer service options.

Are there any AI capabilities in Sellfy or Hocoos?

Hocoos offers a range of AI capabilities, including an AI website builder, AI ecommerce features, and AI content generation, making it the winner in this category. Sellfy does not have AI capabilities, focusing instead on providing a comprehensive set of tools for managing an online business.

Which platform is recommended for users looking for advanced design and customization?

Hocoos is recommended for users looking for advanced design and customization due to its AI-driven website builder and a wide variety of templates and design features. Sellfy offers a more straightforward approach with a focus on ecommerce.

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