Wix vs Carbonmade: Comprehensive comparison guide for 2024

Final verdict

Wix and Carbonmade cater to different audiences, each excelling in their respective domains.

• 
  Wix (Overall Grade: 8.5/10)
  
  is a versatile website builder that offers a wide range of features suitable for various website types, including ecommerce. Its user-friendly interface, extensive template library, and robust design functionalities make it an excellent choice for users looking for creative control and flexibility. Wix’s strong ecommerce capabilities, comprehensive learning resources, and advanced AI tools further enhance its appeal, making it a top choice for both beginners and experienced users.
• 
  Carbonmade (Overall Grade: 4.4/10)
  
  is tailored specifically for creatives who want to showcase their work online. It provides an easy and fast way to create and manage online portfolios with fully customizable layouts. While it excels in simplicity and ease of use for portfolio creation, Carbonmade lacks ecommerce functionalities and advanced customization options, making it less suitable for users who need a more comprehensive website solution. However, for creatives focused on portfolio presentation, Carbonmade offers a specialized and effective platform.

Best for ecommerce

Verdict

: Wix is the clear winner for ecommerce, offering a robust set of tools for building and managing online stores, while Carbonmade lacks any ecommerce functionalities.

• 
  Wix
  
  : Wix is a versatile website builder that provides a range of ecommerce features, making it suitable for individuals and businesses looking to sell products online. It offers an intuitive store builder, various payment gateways, basic inventory tools, and multi-channel sales options. Additionally, Wix supports abandoned cart recovery and provides basic analytics and SEO tools. With around 120 free ecommerce templates, Wix allows for flexible website design, although some manual adjustments may be needed for mobile display. Overall, Wix scores 8.0 for ecommerce.
• 
  Carbonmade
  
  : Carbonmade is designed specifically for creatives to showcase their portfolios and does not offer any ecommerce features. It is ideal for photographers, illustrators, motion designers, graphic designers, and copywriters who want to create and manage online portfolios without the need for coding skills. However, Carbonmade’s lack of ecommerce capabilities makes it unsuitable for users who need to build and manage online stores. As a result, Carbonmade scores 0 for ecommerce.

Best for informational & business websites

Verdict

: When it comes to creating informational business websites, Wix is the superior choice due to its extensive design functionalities, ease of use, and robust support and security features. Carbonmade, while excellent for creative portfolios, lacks the versatility and comprehensive features needed for broader business applications.

• 
  Wix
  
  : Wix excels with its user-friendly interface, a wide range of customizable templates, and multiple editors catering to different user needs. It offers a comprehensive set of tools for website speed optimization, plugins, and integrations, making it a versatile platform for various business types. With a score of 8.3, Wix is well-suited for creating and managing informational business websites, providing a balance of design flexibility and functionality.
• 
  Carbonmade
  
  : Carbonmade is tailored specifically for creatives looking to showcase their work through personalized portfolios. While it offers an easy and fast way to create visually appealing portfolios, it lacks the broader functionalities and integrations that Wix provides. With a score of 5.9, Carbonmade is more limited in scope, making it less suitable for general informational business websites compared to Wix.

Detailed comparison

🏆

Winner: Wix.

If you’re looking for a platform that offers more creative control and a wide array of design features, Wix is the preferred choice.

Wix stands out with its wide range of highly customizable templates suitable for various website types, not just ecommerce. It offers creative freedom in design, appealing to a diverse user base. While Wix doesn’t have a premium template marketplace, it has 3-rd party theme shops that allow you to get more sophisticated design choices.

Wix Themes

Compared to Wix, Carbonmade does not have templates, the platform creates a personalized portfolio website based on the inputs of the users. Carbonmade offers a specialized platform for creatives to build personalized, professional portfolios with a wide range of features tailored to showcase their work effectively. The website builder supports responsive designs optimized for all devices, allows unlimited uploads of images and videos, including 4K content, and provides various premade blocks and layouts for customization without the need for external templates or platforms.

🏆 Winner: Wix

. Scoring an impressive 9.0, Wix excels in user-friendliness with its intuitive drag-and-drop interface and Artificial Design Intelligence (ADI) tool, making it easy for beginners and non-technical users to create professional websites. Carbonmade, with a score of 8.3, is also user-friendly, particularly for creatives looking to showcase their work, but it doesn’t quite match the ease of use offered by Wix.

Learning Resources

🏆 Winner: Wix

. Both platforms provide comprehensive learning resources, but Wix offers a broader range of articles, video tutorials, and live chat support, covering various topics from website design to SEO and social media marketing. Carbonmade focuses more on portfolio creation and customization, with video tutorials and a help center to guide users.

When it comes to ecommerce capabilities, Wix clearly outshines Carbonmade. While Carbonmade is tailored for creatives to showcase their portfolios, it lacks any ecommerce functionalities. In contrast, Wix offers a robust set of tools for building and managing online stores, making it a comprehensive platform for individuals and businesses looking to sell products online.

Wix ecommerce features:

• Intuitive store builder
• Wix Payments and various gateways
• Basic inventory tools
• Multi-channel sales options
• Abandoned cart recovery
• Basic analytics and SEO tools

Carbonmade ecommerce features:

Carbonmade does not provide any ecommerce features, making it unsuitable for users who need to create and manage online stores.

Ecommerce themes & templates

Wix provides around 120 free templates for ecommerce. However, these templates are not fully responsive and may need manual adjustments for mobile display. Wix allows for flexible website design but has limited options for in-depth customization using HTML or CSS. For advanced users, Wix Velo offers more detailed customization possibilities. Carbonmade, on the other hand, does not offer any templates for ecommerce as it is not designed for online selling.

Product page customization

Wix permits the inclusion of six options per item with a total of 1000 unique variations for products. However, the potential complexity of having customers choose six attributes for a single item is acknowledged, and it is recommended to consider splitting products with extensive options into different listings for a more user-friendly experience. Wix stands out for its ease of customization, allowing users to add features like ribbons, size charts, wishlists, and more. While Wix supports product videos in its themes, incorporating 3D models on Wix requires coding. Carbonmade does not support product page customization as it lacks ecommerce capabilities.

Payment processing

Wix provides versatile payment options, generally around

2.9% + 30¢

per transaction, without additional commission fees. This makes Wix an attractive option for businesses using diverse payment processors. Wix Payments allows Wix users to manage transactions directly on their site, also supporting various payment methods and currencies. Carbonmade does not have payment processing capabilities, further emphasizing its unsuitability for ecommerce purposes.

In summary, for users looking to build and manage an online store, Wix is the clear choice over Carbonmade due to its comprehensive ecommerce features and capabilities.

🏆

Winner: Wix

. Wix, with a score of 8.5, offers multiple editors catering to different user needs. Its standard editor is renowned for its drag-and-drop simplicity, allowing for extensive customization without needing to code. Additionally, Wix provides the ADI (Artificial Design Intelligence) editor, which creates a personalized website based on user responses to a few questions, and the Corvid by Wix editor, which allows for advanced web development with JavaScript and Wix APIs.

Carbonmade’s editor, scoring 7.6, is designed specifically for creatives to build personalized, professional online portfolios without requiring coding knowledge. Its editor provides responsive design across devices, 4K video support, unlimited image and video uploads, and premade blocks for customization. While it offers a range of features tailored for creatives, it has limitations including a limited selection of templates and a focus on portfolio websites, which restricts its functionality for broader website needs like eCommerce.

Mobile editor/app

Winner: Wix

. When it comes to mobile editing capabilities, Wix clearly stands out. Wix offers a user-friendly, drag-and-drop interface in its mobile app, excelling in general website editing. The app is particularly beginner-friendly, making it easy for users with no prior website building experience to manage and customize their websites on the go.

On the other hand, Carbonmade does not provide a dedicated mobile editor app, which limits its functionality for users who need to make quick updates or manage their portfolios from mobile devices.

In summary, Wix receives a higher rating due to its versatile and beginner-friendly mobile editor, while Carbonmade lacks a comparable mobile editing feature.

Overall Result

:

Wix wins

. Wix scores 8.1, offering a free plan with basic features indefinitely and a 14-day money-back guarantee for all paid plans. Carbonmade, with a score of 7.2, provides a trial version where all features can be tested, but lacks a free plan and a money-back guarantee.

Wix offers a range of plans with significant discounts for annual subscriptions, while Carbonmade provides more budget-friendly options tailored for creatives.

🏆

Winner: Wix

Wix outperforms Carbonmade with its multi-cloud infrastructure, 10 global data centers, and a 99.95% uptime. Carbonmade, while offering unlimited storage, lacks transparency in uptime and data center locations, making Wix the more reliable choice.

🏆 Winner: Wix

Wix outperforms Carbonmade in terms of website speed optimization, offering a comprehensive set of tools and strategies to ensure fast load times and high PageSpeed scores.

Wix has significantly focused on enhancing website performance and page speed, integrating tools like the Site Speed dashboard with Google PageSpeed Insights to provide a holistic view of website performance metrics. Emphasizing media optimization, code simplification, content distribution networks, lazy load techniques, and mobile-first designs, Wix’s infrastructure includes globally distributed CDNs, improving content delivery. Successfully improving Core Web Vitals (CWV) scores, Wix saw a 25% increase in sites with good CWV scores over a year. Real-world performance analysis of 909 Wix websites showed a wide range of page speed scores from 34/100 to 98/100, averaging 81.9/100, with the Largest Contentful Paint an important metric for website loading, ranged from 0.8 seconds to 3.5 seconds, with an average of 1.6 seconds.

On the other hand, Carbonmade, while being a user-friendly platform for creatives to showcase their work, does not provide detailed information on its speed optimization features. The platform’s load times and PageSpeed scores vary depending on optimization, and there is no specific mention of strategies or tools used to enhance website speed. This lack of transparency and detailed information makes it difficult to assess Carbonmade’s performance in terms of website speed optimization.

🏆 Winner: Wix.

Wix scores 8.2, significantly outpacing Carbonmade, which does not support any plugins or integrations. Wix’s App Market offers over 500 apps, providing a variety of functionalities to enhance website features. These include advanced ecommerce tools, SEO optimization, social media integration, email marketing, website analytics, and more.

Carbonmade, while excellent for creating simple and elegant online portfolios, does not offer any plugins or integrations, making it less versatile compared to Wix. For users looking to extend their website’s capabilities, Wix is the clear choice.

Wix Applications

🏆

Overall Winner: Wix

. Wix excels with a robust set of marketing tools, including SEO, email marketing, blogging, and advanced analytics. Carbonmade, while excellent for portfolio creation, lacks many of these features, making it less suitable for comprehensive marketing strategies.

🏆 Winner: Wix

. In the Wix vs Carbonmade comparison, Wix takes the lead with its extensive customer support options. Wix offers phone support (callback service during business hours), 24/7 live chat in multiple languages, and a large community forum. This ensures that users have access to immediate assistance and a wealth of resources to solve their issues.

On the other hand, Carbonmade provides support mainly through a ticket-based system, where users submit inquiries via email and wait for a response. While the response times are generally quick, the lack of live support means users may experience delays in getting their issues resolved. This makes Wix a more reliable choice for users who prioritize robust and readily available customer support.

🏆

Winner: Wix

. Wix excels in security with a comprehensive approach that includes built-in SSL certificates, a Web Application Firewall (WAF), and DDoS protection. These features ensure that websites built on Wix are well-protected against common cyber threats. Additionally, Wix’s commitment to regular security updates and two-factor authentication further enhances the safety of user data and website integrity.

Carbonmade, while excellent for creating visually appealing portfolios, does not emphasize security to the same extent. Its primary focus is on ease of use and customization for creatives, with less attention given to advanced security measures. This makes Wix the better choice for users who prioritize robust security features for their websites.

🏆 Winner: Wix

. Wix’s AI capabilities, particularly through its Artificial Design Intelligence (ADI)
system, are highly user-friendly and innovative. It excels in offering personalized website design suggestions, content
optimization, and streamlined site setup processes. Wix’s AI also assists in providing SEO recommendations and
layout adjustments based on user behavior.

Carbonmade, with a score of 0, does not offer any AI capabilities. It focuses on providing a simple and effective platform for creatives to showcase their work without the need for AI-driven features.

🏆 Winner: Wix

. When it comes to managing users, Wix offers a more robust and flexible system compared to Carbonmade.

• 
  Wix
  
  allows unlimited editors regardless of the plan, making it ideal for large, collaborative teams. However, caution is needed with 50+ editors to avoid potential backend performance issues.
• 
  Carbonmade
  
  is designed for individual use, allowing only one user to manage and edit a website, which may be limiting for teams or collaborative projects.

Wix User Roles and Access Levels:

Carbonmade User Management:

The platform allows only one user to manage and edit a website, which is suitable for individual creatives but not for collaborative teams.

Additional Features

User Feedback

Wix, though well-regarded, caters to a diverse set of website requirements beyond just ecommerce. This inclusive strategy attracts a broad user audience but might not align as closely with individuals prioritizing advanced ecommerce features. With a G2 rating of 4.2/5 from 1641 reviews, users appreciate its user-friendly interface and range of features for building and managing an online presence.

Carbonmade, on the other hand, is highly praised for its ease of use, modern design templates, and no-code platform, which simplifies creating professional portfolios. With a G2 rating of 4.2/5 from 27 reviews, users find it particularly valuable for showcasing creative work. Despite some concerns over pricing and customization limitations, the platform is highly recommended for creatives, especially illustrators and graphic designers, due to its efficient customer service and variety of design options.

FAQ