Wix vs Voog: Comprehensive comparison guide for 2024

Final verdict

Wix and Voog both offer unique strengths, but they cater to different user needs and preferences.

• 
  Wix (Overall Grade: 8.5/10)
  
  is a versatile website builder that excels in user-friendliness, design flexibility, and AI capabilities. It is ideal for beginners and non-technical users who want to create and manage websites with ease. Wix offers a wide range of customizable templates, advanced marketing tools, and robust security features. When comparing Wix vs Voog, Wix stands out for its comprehensive features and strong support, making it a great choice for a diverse user base.
• 
  Voog (Overall Grade: 6.7/10)
  
  , on the other hand, is a user-friendly platform with a strong focus on simplicity and multilingual support. It is suitable for individuals and small businesses looking to create professional-looking websites without needing to write code. Voog offers essential ecommerce features, customizable templates, and responsive design options. Considering Wix vs Voog, Voog is an excellent choice for users who prioritize multilingual capabilities and straightforward website management.

Best for ecommerce

Verdict

: Wix is better suited for ecommerce due to its comprehensive features and user-friendly interface, while Voog is ideal for simpler, multilingual online stores.

• 
  Wix
  
  : Wix offers a robust set of ecommerce tools, including an intuitive store builder, various payment gateways, and basic inventory management. It is designed for ease of use, making it a great choice for small to medium-sized businesses. However, when comparing Wix vs Voog, Wix stands out with its advanced marketing tools and flexible design options.
• 
  Voog
  
  : Voog is a versatile website builder with essential ecommerce features, making it suitable for small businesses and individuals. It excels in multilingual support and offers a range of customizable templates. However, it may not match Wix’s depth in ecommerce functionalities and marketing tools.

Best for informational & business websites

Verdict

: Wix is the superior choice for creating informational and business websites due to its extensive design functionalities, ease of use, and robust support and security features. Voog, while strong in multilingual support and simplicity, falls slightly behind in overall versatility and performance.

• 
  Wix
  
  : Wix excels with its user-friendly interface, a wide range of customizable templates, and multiple editors catering to different user needs. It offers superior hosting quality, website speed optimization, and a vast array of plugins and integrations. Wix’s comprehensive customer support and strong security measures make it an ideal choice for businesses looking to establish a professional online presence. With a score of 8.3, Wix stands out in the Wix vs Voog comparison for informational and business websites.
• 
  Voog
  
  : Voog is a versatile website builder known for its simplicity and strong multilingual support, making it suitable for international businesses. It offers a range of customizable templates and essential SEO tools. However, Voog’s hosting details are less transparent, and it lacks the extensive plugin ecosystem and advanced security features that Wix provides. With a score of 7.5, Voog is a solid choice but not as comprehensive as Wix in the Wix vs Voog comparison for informational and business websites.

Detailed comparison

Winner: Wix.

Wix offers a wider range of highly customizable templates suitable for various website types, not just ecommerce. It offers creative freedom in design, appealing to a diverse user base. While Wix doesn’t have a premium template marketplace, it has 3-rd party theme shops that allow you to get more sophisticated design choices.

Wix Themes

On the other hand, Voog offers a diverse range of design templates across various categories tailored for different website types such as business services, online stores, blogs, and more, catering to a wide audience. The platform highlights specific templates for creating visually appealing and functional webstores and blogs, emphasizing user-friendly design and mobile responsiveness.

🏆 Winner: Wix

. With a score of 9.0, Wix is recognized for its exceptional user-friendliness, making it an ideal choice for beginners and non-technical users. Voog, scoring 8.1, also offers a user-friendly interface and simplicity, but falls slightly behind Wix in this category.

Learning Resources

🏆 Winner: Tie

. Both Wix and Voog provide extensive learning resources. Wix offers a large collection of articles, video tutorials, and live chat support, covering a wide range of topics. Voog, on the other hand, provides detailed guides on various topics, video tutorials, and webinars, catering to diverse needs.

Wix and Voog both offer ecommerce capabilities, but they cater to different needs. Wix is a comprehensive platform suitable for individuals and businesses looking to create and manage online stores easily. It provides an intuitive store builder, various payment gateways, basic inventory tools, multi-channel sales options, abandoned cart recovery, and basic analytics and SEO tools. On the other hand, Voog is a user-friendly website builder that offers essential ecommerce features, making it suitable for individuals and small businesses looking to launch online stores with ease. It supports multilingual websites, various payment methods, and customizable templates, alongside tools for order management and global shipping.

Wix ecommerce features:

• Intuitive store builder
• Wix Payments and various gateways
• Basic inventory tools
• Multi-channel sales options
• Abandoned cart recovery
• Basic analytics and SEO tools

Voog ecommerce features:

• Order management
• Global shipping
• Product variants
• Payment gateways integration

Ecommerce themes & templates

Wix provides around 120 free templates for ecommerce. However, these templates are not fully responsive and may need manual adjustments for mobile display. Wix allows for flexible website design but has limited options for in-depth customization using HTML or CSS. For advanced users, Wix Velo offers more detailed customization possibilities. Voog, on the other hand, highlights around 18 templates optimized for building online stores. These templates are praised for their attractive landing pages, spacious backgrounds for product images, and structured product and product list layouts, which aim to create a user-friendly browsing experience similar to visiting a physical store.

Product page customization

Wix permits the inclusion of six options per item with a total of 1000 unique variations for products. However, the potential complexity of having customers choose six attributes for a single item is acknowledged, and it is recommended to consider splitting products with extensive options into different listings for a more user-friendly experience. Wix stands out for its ease of customization, allowing users to add features like ribbons, size charts, wishlists, and more. While Wix supports product videos in its themes, incorporating 3D models on Wix requires coding.

Voog provides functionality for customization of product pages within an online store. It enables the modification of various product aspects such as names, descriptions, categories, visibility status, and URL slugs. The system also allows for the inclusion of multiple images per product, and offers settings for net and sale prices, VAT rates, and inventory tracking. Voog facilitates the creation of product variants, like different colors or sizes, and allows for the adjustment of stock levels and variant visibility. Additionally, the platform includes features for optimizing product pages for search engines and social media, and permits the duplication of products to streamline the product setup process.

Payment processing

Wix provides versatile payment options, generally around 2.9% + 30¢ per transaction, without additional commission fees. This makes Wix an attractive option for businesses using diverse payment processors. Wix Payments allows Wix users to manage transactions directly on their site, also supporting various payment methods and currencies.

Voog supports a variety of payment gateways to accommodate diverse online transaction needs. Supported gateways include Swedbank Payment Gateway, Bank links through MakeCommerce (Nordics and Baltics), Montonio, Stripe, PayPal, EveryPay (for card payments and payment initiation), and Luminor Payment Gateway. These options offer flexibility in payment methods, catering to users in different regions and with different banking preferences. Voog also details its transaction fees, including a 3% fee for standard sales, while premium plan subscribers enjoy the benefit of no transaction fees.

🏆

Winner: Wix

. Wix, with a score of 8.5, offers multiple editors catering to different user needs. Its standard editor is renowned for its drag-and-drop simplicity, allowing for extensive customization without needing to code. Additionally, Wix provides the ADI (Artificial Design Intelligence) editor, which creates a personalized website based on user responses to a few questions, and the Corvid by Wix editor, which allows for advanced web development with JavaScript and Wix APIs.

Voog’s editor, scoring 7.6, is designed to be both powerful and user-friendly, catering to a wide range of needs from basic blogs to complex, multilingual websites. It offers a rich array of features including customizable templates, SEO tools, e-commerce functionalities, and developer-friendly tools for advanced customization. With its strong multilingual support, Voog stands out as an ideal choice for creating international websites, ensuring accessibility for a global audience.

Mobile editor/app

🏆

Winner: Wix

. Wix offers a user-friendly, drag-and-drop interface in its mobile app, excelling in general website editing. The app is particularly beginner-friendly, making it easy for users with no prior website building experience. Wix receives a higher rating for its versatility in general website editing and a more beginner-friendly interface.

On the other hand, Voog does not have a dedicated mobile editor app. However, users can manage and edit their websites using the mobile browser version of the editor. Despite this, the lack of a dedicated mobile app puts Voog at a disadvantage compared to Wix in this category.

Overall Result

:

Voog Wins

. Voog scores 8.6, slightly higher than Wix’s 8.1, in product testing options. While Wix offers a free plan with basic features for an unlimited duration, Voog provides a 30-day free trial during which users can test all premium features. However, Voog does not offer a money-back guarantee, unlike Wix, which provides a 14-day money-back guarantee.

Wix offers a wider range of pricing options and a higher discount on annual subscriptions, while Voog has simpler pricing but lacks an enterprise plan.

Winner: Wix

. Wix offers a variety of hosting plans to suit different needs, with a free plan that includes 500MB of storage and 1GB bandwidth, up to premium plans offering up to 50GB of storage and unlimited bandwidth. It also has a 99.95% uptime and 10 global data centers. On the other hand, Voog offers hosting with unlimited bandwidth, from 5GB to unlimited storage, and automated daily backups. However, it does not disclose the type of hosting it offers or the locations of its data centers, which gives Wix the edge in this comparison.

🏆 Winner: Wix

Both Wix and Voog prioritize website performance and page speed, but Wix outperforms Voog in terms of website speed optimization.

Wix has significantly focused on enhancing website performance and page speed, integrating tools like the Site Speed dashboard with Google PageSpeed Insights to provide a holistic view of website performance metrics. Emphasizing media optimization, code simplification, content distribution networks, lazy load techniques, and mobile-first designs, Wix’s infrastructure includes globally distributed CDNs, improving content delivery. Wix saw a 25% increase in sites with good CWV scores over a year. Real-world performance analysis of 909 Wix websites showed a wide range of page speed scores from 34/100 to 98/100, averaging 81.9/100, with the Largest Contentful Paint an important metric for website loading, ranged from 0.8 seconds to 3.5 seconds, with an average of 1.6 seconds.

Voog, on the other hand, focuses on mobile responsive design, caching, image optimization, and code minification as its key strategies for speed optimization. However, Voog does not disclose any specific information about its load times, PageSpeed score ranges, or Core Web Vitals improvements. This lack of transparency makes it difficult to assess the effectiveness of Voog’s speed optimization strategies. Therefore, Wix is the clear winner in this comparison.

🏆 Winner: Wix.

Wix scores 8.2, offering over 500 apps in its App Market, covering a wide range of functionalities. These apps come with various pricing options, including free, paid, freemium, and one-time payment models. Wix’s plugins and integrations extend its functionality across various domains, including advanced ecommerce tools, SEO optimization, social media integration, email marketing, website analytics, appointment scheduling, customer support, enhanced media galleries, blogging features, custom forms and surveys, diverse payment processing options, website localization, improved security measures, and the addition of custom widgets.

Voog, with a score of 6.7, offers a wide range of integrations to enhance your web presence, categorized into areas such as Finance, Social Media, Utilities, and Shipping. Some of the notable integrations include Swedbank for accepting payments, Stripe and PayPal for worldwide payment processing, YouTube and Instagram for social media engagement, Google Maps and Mailchimp for utility services, and Omniva and DPD for shipping solutions. The pricing of integrations vary depending on the provider. Voog’s integrations significantly enhance its base functionality, enabling features not originally possible with the platform alone. These include advanced payment options through integrations with Stripe, PayPal, and others, social media engagement by embedding feeds directly on websites, sophisticated email marketing capabilities with Mailchimp and AWeber, and streamlined e-commerce logistics with shipping providers like Omniva and DPD. Such integrations expand Voog’s usability for a wide range of business needs, from event management to direct customer engagement and shipping logistics, making it a more versatile tool for online presence management.

Wix Applications

Voog Applications

🏆

Overall Winner: Wix

. Wix stands out for its more advanced marketing tools, especially in email marketing, blogging, and ad campaign management. Voog, while offering a range of marketing features, relies more on third-party integrations for email marketing and ads and promotions.

🏆 Winner: Wix

. In the Wix vs Voog comparison, Wix takes the lead with a customer support score of 8.2, compared to Voog’s 6.1. Wix offers a robust support system, including 24/7 live chat in multiple languages, phone support during business hours, and an extensive community forum. Additionally, Wix provides dedicated enterprise support with features like a dedicated account manager, VIP support, and early access to beta features.

Voog, on the other hand, offers customer support through email, available 7 days a week, and provides a range of support guides to assist users. While Voog’s support is reliable, it lacks the comprehensive and round-the-clock assistance that Wix provides, making Wix the better choice for users seeking extensive and readily available support options.

🏆

Winner: Wix

. Wix takes the lead in security with a score of 8.5, compared to Voog’s 7.7. Wix prioritizes website and data security through secure servers, encryption, and compliance with privacy regulations. It also offers strict access controls, regular security audits, and additional features like two-factor authentication for enhanced protection. Wix communicates transparently through clear privacy policies, practices data minimization, and empowers user control over their data.

Voog, on the other hand, also provides robust security measures. It manages technical aspects such as hosting, security updates, and backups on behalf of the user. For website security, Voog enables SSL encryption through both Let’s Encrypt for free, automatically renewed certificates, and the option to use certificates from alternative providers for premium plan users. However, it falls slightly short in comparison to Wix’s comprehensive security measures.

🏆 Winner: Wix

. Wix’s AI capabilities, particularly through its Artificial Design Intelligence (ADI)
system, are highly user-friendly and innovative. It excels in offering personalized website design suggestions, content
optimization, and streamlined site setup processes. Wix’s AI also assists in providing SEO recommendations and
layout adjustments based on user behavior.

Voog, with a score of 0, does not have any AI capabilities. While Voog is a versatile website builder with a strong focus on simplicity and design, it lacks the AI features that can enhance the user experience and streamline the website building process.

🏆 Winner: Wix

. Both Wix and Voog offer different approaches to user management.

• Wix allows unlimited editors regardless of the plan, but caution is needed with 50+ editors to avoid potential
  backend performance issues. It excels for large, collaborative teams.
• Voog’s number of contributors varies based on the plan you choose. For the Standard plan, up to 3 contributors can be added. If you choose the Plus or Premium plans, there’s no limit to the number of contributors.

Wix User Roles and Access Levels:

Voog User Roles and Access Levels:

Additional Features

User Feedback

Wix, though well-regarded, caters to a diverse set of website requirements beyond just ecommerce. This inclusive strategy attracts a broad user audience but might not align as closely with individuals prioritizing advanced ecommerce features. With a G2 rating of 4.2/5 from 1641 reviews, users appreciate its user-friendly interface and range of features, though some may find it less specialized for specific needs.

Voog, on the other hand, receives high praise for its ease of use and multilingual support, making it an excellent choice for international businesses. Despite having only 2 reviews on G2 with a rating of 4.5/5, the feedback emphasizes the platform’s intuitive design and problem-solving capabilities. Users appreciate its ability to facilitate better client navigation and the development of professional websites, though they express a desire for a more diverse selection of stock photos.

FAQ