Big Cartel vs Unbounce: Comprehensive comparison guide for 2024

Final verdict


Big Cartel and Unbounce cater to distinct audiences with their specialized features, making them suitable for different types of users.


  • Big Cartel (Overall Grade: 5.8/10)

    is best suited for artists, makers, and small businesses looking to sell their creations online. It shines with its simplicity, affordability, and focus on creative endeavors. Big Cartel’s platform is designed to be user-friendly, offering essential ecommerce features, customizable themes, and basic marketing tools. However, it falls short in areas like advanced integrations, AI capabilities, and user management, making it less versatile for growing businesses or those needing comprehensive ecommerce solutions.

  • Unbounce (Overall Grade: 6.4/10)

    excels in creating and optimizing landing pages for conversions. It is a powerful tool for marketers and businesses focused on lead generation, offering a wide range of templates, extensive customization options through its drag-and-drop editor, and advanced marketing features. Unbounce’s strengths in AI capabilities, customer support, and security make it a robust platform for users aiming to maximize their marketing efforts. Despite its higher price point and some user feedback concerns, Unbounce provides valuable features for users prioritizing conversion optimization.

Best for ecommerce

6.2
4.8


Verdict

: For dedicated ecommerce functionality, Big Cartel is the clear choice, offering tailored features for online selling. Unbounce, while versatile for landing pages and conversions, requires integrations for full ecommerce capabilities.


  • Big Cartel

    : Best suited for artists and small businesses looking to sell directly to their audience. It provides a straightforward platform with essential ecommerce features like inventory tracking and sales analytics, making it easier for creators to manage their online stores.

  • Unbounce

    : Ideal for marketers focused on conversion optimization rather than direct selling. It shines in creating landing pages that can integrate with ecommerce platforms, but lacks native ecommerce features, making it a secondary choice for pure ecommerce needs.

Best for informational & business websites

7.2
5.9


Verdict

: Big Cartel is better suited for informational business websites, with a score of 7.2 compared to Unbounce’s 5.9. This suggests that Big Cartel, despite its primary focus on artists and makers, offers more relevant features and functionalities for informational sites than Unbounce.


  • Big Cartel

    : Tailored for artists and small businesses, Big Cartel provides a simple yet effective platform for creating informational websites. Its ease of use and focus on creative industries make it a good choice for those looking to showcase their work or business information without the need for complex functionalities.

  • Unbounce

    : While Unbounce excels in creating high-converting landing pages and offers a wide range of design functionalities, its lower score indicates that it might not be the best choice for traditional informational business websites. Its strengths lie more in marketing and conversion optimization rather than providing a comprehensive platform for informational content.

Detailed comparison

Design functionalities & templates

Design FunctionalitiesRepresents how well each platform allows for creative design and customization of websites.Score Components:

  • Template Variety (30%): Range and quality of design templates.
  • Customization (30%): Flexibility and options for design alterations.
  • User Interface (20%): Ease and intuitiveness of the design process.
  • Responsiveness (10%): Adaptability to different devices and screen sizes.
  • Innovation (10%): Unique design features and tools.
6.9
7.8

🏆

Winner: Unbounce.

If you’re looking for a platform that offers more creative control, a wide array of design features, and a focus on conversion optimization, Unbounce is the preferred choice.

Big Cartel provides a variety of free, customizable templates designed to ensure that online stores look appealing on all devices. These templates are geared towards artists, creators, and small business owners, offering features like high-quality product displays and adjustable product grids without the need for coding knowledge. With over 15 different styles to choose from, Big Cartel’s templates allow for easy customization to fit any brand’s aesthetic, making it simple for anyone to start an online store quickly.


Big Cartel Themes

Big Cartel templates
Big Cartel template example

Compared to Big Cartel, Unbounce provides a gallery of over 100 high-converting templates for landing pages, popups, and sticky bars. These templates are designed with conversion in mind, incorporating knowledge and insights gained from Unbounce’s experience in optimizing landing pages. Users have the flexibility to choose from these ready-to-use templates or start with a blank canvas to create their own designs using Unbounce’s drag-and-drop builder.


Unbounce Themes

Unbounce templates
Unbounce website template

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Ease of use

Ease of useReflects the platform’s overall user-friendliness.Score
Components:

  • Learning curve (40%): Quickness and ease of getting started.
  • Interface design (30%): Simplicity and intuitiveness of layout.
  • User guidance (20%): Quality of tutorials and support.
  • Flexibility (10%): Adaptability to various user skills.
8.0
8.2


🏆 Winner: Unbounce

. With a score of 8.2, Unbounce slightly edges out Big Cartel, which scored 8.0. Unbounce is praised for its intuitive drag-and-drop builder and wide selection of templates, making it easy for users to design and customize landing pages. Big Cartel, on the other hand, is designed with simplicity in mind, making it particularly accessible for artists and small-scale sellers who may not have extensive technical skills.


Learning Resources


🏆 Winner: Unbounce

. Unbounce offers a rich collection of learning resources designed to help users maximize their platform’s capabilities, including a comprehensive Help Centre, the Unprompted Podcast for marketing insights, and a Video Library for visual learning. Big Cartel also offers various support and learning resources, including articles and guides on setting up and customizing stores, though advanced customization might require some programming knowledge.

For ecommerce

EcommerceMeasures the platform’s effectiveness in supporting online business activities.Score Components:

  • Ecommerce themes and templates (20%): Variety and design of templates.
  • Product management (25%): Ease of managing and organizing products.
  • Payment options (25%): Variety and convenience of payment methods.
  • Ecommerce features (20%): Features for managing an ecommerce store.
  • Integration (10%): Compatibility with external e-commerce tools and services.
6.2
4.8

Big Cartel and Unbounce are both website builders, but they cater to different needs when it comes to ecommerce. Big Cartel is designed specifically for artists and makers to sell their creations online, offering features like inventory tracking, sales analytics, and social media integrations. Unbounce, on the other hand, is more focused on creating custom landing pages, popups, and sticky bars, with the ability to integrate with ecommerce platforms like Shopify or Ecwid.

Big Cartel Logo
Unbounce Logo

Ecommerce themes and templates

5.5

2.0

Product page customization

6.8

3.0

Payment processing and commissions

7.0

6.5

POS capabilities

6.5

0.0

Payment gateways

6.0

7.0

Product numbers

4.5

0.0

Additional ecommerce features

5.7

4.5

Big Cartel ecommerce features:

  • Inventory tracking
  • Sales analytics
  • Social Media integrations
  • Marketing tools

Big Cartel Add a product

Unbounce ecommerce features:

  • Shopify, Ecwid, or and other ecommerce solutions integration

Ecommerce themes & templates

Big Cartel offers around 20 templates, each specifically designed to cater to the needs of ecommerce stores, providing a variety of options for creating an online store. Unbounce, however, primarily focuses on building landing pages and does not have ecommerce specific templates.

Product page customization

Big Cartel enables merchants to customize their product offerings with the Product Variants feature, supporting up to 150 variants per item, such as sizes, colors, and more, allowing for specific pricing and quantities for each variant. Unbounce, on the other hand, does not have the possibility to create or customize product pages, it’s primarily focused on building landing pages, with the possibility to integrate with ecommerce platforms such as Shopify or Ecwid.

Payment processing

When it comes to payment processing, Big Cartel supports payment processing through PayPal and Stripe, allowing a variety of payment methods including credit/debit cards and mobile payments like Apple Pay and Google Pay. The platform itself does not charge additional transaction fees, but standard processing fees from PayPal and Stripe apply. Unbounce supports payment processing through an integration with Stripe, allowing users to create landing pages that can handle transactions directly, with Stripe facilitating global payments in over 135 currencies. Unbounce itself does not mention charging additional fees for transactions, implying that fees are subject to Stripe’s own pricing structure.

Website Editors

Website EditorsEvaluates the platforms’ website building and editing capabilities.Score Components:

  • Customization tools (40%): Range and power of editing features.
  • Editor usability (30%): User experience within the editor.
  • Design flexibility (20%): Freedom in layout and design changes.
  • Update and maintenance ease (10%): Simplicity of updating and maintaining the site.
6.8
7.5

🏆

Winner: Unbounce

. Unbounce, with a score of 7.5, offers a user-friendly drag-and-drop interface, enabling users to design and customize landing pages without the need for coding skills. It offers a variety of templates, widgets, and elements such as forms and buttons, alongside options for integrating custom HTML, CSS, and JavaScript for advanced customization. The platform supports responsive design, ensuring landing pages perform well across all devices, and includes features for A/B testing and dynamic text replacement to optimize conversion rates. Additionally, it allows for the integration of various marketing tools and platforms, enhancing the effectiveness of digital marketing campaigns.

Unbounce website editor

Big Cartel’s website builder editor, scoring 6.8, is designed with simplicity in mind, catering primarily to artists and small-scale sellers. Users can easily customize their online store’s look and feel without needing advanced technical skills, thanks to its user-friendly interface. The editor allows for the customization of themes, addition of products, and setup of different pages like home, about, and contact pages. Additionally, it offers basic SEO settings and integration options with social media and other tools, making it a straightforward solution for those looking to sell their work online with minimal fuss.

Mobile editor/app

7.5
0

🏆

Winner: Big Cartel

. Big Cartel offers a mobile app that allows users to manage their online store directly from their mobile device. Key features include the ability to add and edit products, process orders, check inventory, and view store statistics. It provides a convenient way for store owners to keep their business running smoothly on-the-go, without the need for a computer. The interface is user-friendly, ensuring that even those with minimal technical skills can easily navigate and make use of its functionalities. However, website design changes can be applied only on the desktop version.

On the other hand, Unbounce does not have a dedicated mobile editor app.

In summary, Big Cartel receives a higher rating due to its mobile app that allows users to manage their online store, while Unbounce does not have a dedicated mobile editor app.

Product testing options

Product Testing OptionsAssesses the options for trying out platform features before commitment.Score Components:

  • Trial quality (40%): Extent and usefulness of the trial or free version.
  • Feature accessibility (30%): How many features are available to test.
  • Trial duration (20%): Length of the trial period.
  • Ease of transition (10%): Smoothness of moving from trial to paid plans.
5.9
6.6


Overall Result

:

Unbounce Wins

. Unbounce scores 6.6 in product testing options, slightly higher than Big Cartel’s 5.9. Unbounce offers a 14-day free trial, during which users can test premium features, although billing information is required. Big Cartel, on the other hand, offers a free version that allows testing of some features, but it does not provide a trial version or a money-back guarantee.

Big Cartel Logo
Unbounce Logo

Free Plan

Yes
No

Trial Duration
No
14 days

Testing Premium Features
Limited with free plan
Available during free trial

Money Back Guarantee
No No

Price

PriceLooks at the cost-effectiveness and value for money of each platform.Score Components:

  • Plan value (40%): What each pricing tier offers.
  • Transparency and clarity (30%): Clearness of pricing structures.
  • Flexibility of plans (20%): Range of options to suit different budgets.
  • Hidden costs (10%): Additional expenses not included in the plan.
7.8
7.0


Big Cartel offers a more affordable range of plans, including a free option, while Unbounce provides more advanced features for creating and optimizing landing pages, with a discount for annual commitments.

Big Cartel Logo


Offerings

Unbounce Logo


Offerings


Free

Gold ($0/month):

The Gold plan is free and allows up to 5 product listings with one image per product. It includes features such as free customizable templates, the ability to sell online and in person, multiple payment options, real-time stats, product variant groups, and sales tax autopilot.

No offering at this amount.

$0-$10

Platinum ($9.99/month):

The Platinum plan increases the product listing limit to 50 and allows up to five images per product. It adds features like the use of a custom domain, template code editing, Google Analytics, ads support, inventory tracking, the ability to offer discounts and run promos, bulk editing, and shipment tracking.

Value for price:


7.5

No offering at this amount.

$10-$20

Diamond ($19.99/month):

The Diamond plan further extends the product limit to 500 with the same benefits as the Platinum plan, including advanced Google Analytics reporting, ads with audience targeting, and priority customer support.

Value for price:


8.5

No offering at this amount.

$90-$100
No offering at this amount.

Build ($99.00/month):

Provides tools for building and launching high-converting landing pages, unlimited pages, popups, sticky bars, a form builder, free hosting, AI copywriting, custom scripts, 1,000+ integrations, support for 1 root domain with unlimited subdomains, catering up to 20,000 monthly unique visitors.

Value for price:


6.5


$100-$200
No offering at this amount.

Experiment ($149.00/month):

Includes everything in the Build plan plus unlimited A/B tests, advanced reporting, dynamic text replacement, support for 2 root domains, and up to 30,000 monthly unique visitors.

Value for price:


7.5


$200-$300
No offering at this amount.

Optimize ($249.00/month):

Adds to the Experiment plan with AI traffic optimization, visitor behavior insights, advanced targeting, supports 3 root domains, and caters to up to 50,000 monthly unique visitors.

Value for price:


8.0


$600+
No offering at this amount.

Concierge (Starting at $649/month):

Offers everything in the Optimize plan plus dedicated support, implementation services, client and user management, flexible add-on plans for scaling, starting with 5 root domains and 100,000 monthly unique visitors, with options to scale.

In some cases companies have different prices based on various components like a
location. As a result in rare cases the prices displayed here can differ from the ones you see on their
websites.

Hosting quality

Hosting
quality
Examines the reliability and performance of the hosting solutions.Score Components:

  • Uptime (40%): Consistency and reliability of website availability.
  • Speed (30%): Loading times and performance.
  • Bandwidth and storage (20%): Sufficiency of resources provided.
  • Data centers (10%): Quality and distribution of hosting infrastructure.
5.0
3.9

🏆

Winner: Unbounce

Unbounce edges out Big Cartel in this category due to its disclosed uptime of 99.96%. Both platforms offer hosting included in their plans, but neither provides specific details about the type of hosting or the locations of their data centers. Big Cartel does not disclose any information about their uptime, while Unbounce does not offer an uptime guarantee.

Big Cartel Logo
Unbounce Logo

Do they offer hosting?

Yes

Yes

Type of hosting:

Not specified

Not specified

Uptime:

Not disclosed

99.96%

Uptime Guarantee:

No

No

Data Centers:

Not disclosed

Not disclosed

Website Speed Optimization

Website Speed OptimizationEvaluates optimization of website loading timesScore Components:

  • PageSpeed Score (30%): Google’s score indicating performance optimization.
  • Loading Time (30%): The average time until a website is fully interactive.
  • Mobile Optimization (15%): Optimization effectiveness for mobile devices.
  • Resource Optimization (15%): Optimizing images, scripts, and other heavy resources.
  • CDN Usage (10%): Use of CDN to enhance speed across geolocations.
5.0
5.6


🏆 Winner: Unbounce

Both Big Cartel and Unbounce do not provide much information about their strategies for speed optimization and Core Web Vital improvements. However, Unbounce has a slightly higher website speed optimization score than Big Cartel.

Big Cartel Logo
Unbounce Logo

Focus
Not specified Image optimization, Caching, Speed Booster

Performance Tools
Not specified Not specified

Key Strategies
Not specified Image optimization, Caching, Speed Booster

Load Times
Varies depending on optimization and website complexity Varies depending on optimization and website complexity

Page Speed Scores Range
Not specified Not specified

Core Web Vitals Improvement
Not specified Not specified

Unbounce, with a website speed optimization score of 5.6, has a slight edge over Big Cartel, which has a score of 5.0. Unbounce’s strategies for speed optimization include image optimization, caching, and a Speed Booster. However, Unbounce does not provide any information on their Core Web Vitals improvements.

Big Cartel, on the other hand, does not mention any information on speed optimization strategies or Core Web Vitals improvements. The load times and PageSpeed scores for Big Cartel vary depending on optimization and website complexity.

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Plugins and integrations

Plugins and integrationsMeasures the range and effectiveness of additional plugins and integrations.Score Components:

  • Variety of options (40%): Range of available add-ons.
  • Integration smoothness (30%): Ease of integrating plugins into the site.
  • Quality of plugins (20%): Functionality and reliability of the options.
  • Custom integration capabilities (10%): Support for custom or third-party integrations.
5.8
6.8


🏆 Winner: Unbounce.

Unbounce scores 6.8, offering over 50 free apps and integrations that enhance the functionality of landing pages. It provides a wide array of categories ranging from social media integrations to eCommerce tools and utilities for enhancing page design and user experience. Big Cartel, with a score of 5.8, offers around 27 apps and integrations, which may be fewer than other platforms offer. While some integrations come at no additional cost, others might incur extra monthly fees and require technical configuration.

Unbounce Applications

Unbounce apps and integrations

Marketing Features

Design FunctionalitiesRepresents how well each platform allows for creative design and customization of websites.Score Components:

  • Template Variety (30%): Range and quality of design templates.
  • Customization (30%): Flexibility and options for design alterations.
  • User Interface (20%): Ease and intuitiveness of the design process.
  • Responsiveness (10%): Adaptability to different devices and screen sizes.
  • Innovation (10%): Unique design features and tools.
6.2
7.4

🏆

Overall Winner: Unbounce

. Unbounce stands out for its strong focus on conversion optimization, making it a powerful tool for marketers. Big Cartel, while offering a range of marketing features, lacks the advanced capabilities of Unbounce, particularly in the area of landing page optimization.

Big Cartel Logo
Unbounce Logo

SEO Tools

Basic SEO features

Advanced SEO features with a focus on conversion

Email Marketing

Integration with third-party services like Mailchimp

Integration with leading email marketing platforms

Blogging

No

No

Social Media Integration

Yes

Yes, with advanced targeting and retargeting features

Analytics and Reporting

Basic analytics and reporting features

Advanced analytics with a focus on conversion

Ads and Promotions

Yes, using third-party integration

Advanced ad campaign management with landing pages

Customer Support

Customer supportEvaluates the quality and availability of support options.Score Components:

  • Response time (40%): Speed of support responses.
  • Support quality (30%): Effectiveness and helpfulness of the support.
  • Availability (20%): Range of support channels (phone, chat, email).
  • Resource richness (10%): Quality of self-help and educational materials.
5.4
7.7


🏆 Winner: Unbounce

. Unbounce takes the lead in this category with a customer support score of 7.7, compared to Big Cartel’s score of 5.4. Unbounce offers a variety of customer support options, including live chat, email, and phone, available Monday to Friday, from 6 AM to 6 PM PST. In addition, they provide 24/7 support through their Help Centre, Community, and Chat Bot, ensuring that users have continuous access to assistance whenever needed.

On the other hand, Big Cartel’s customer support team is available Monday through Friday from 8am to 6pm EST. They have twelve members on their support team to assist with various inquiries. However, it’s important to note that Big Cartel does not fulfill orders or control refunds directly, but they do offer resources for these concerns.

Security

SecurityLooks at the platforms’ security measures and data protection.Score Components:

  • Data protection (40%): Safeguards for user and customer data.
  • SSL and encryption (30%): Implementation of secure connections.
  • Compliance (20%): Adherence to industry security standards.
  • Regular updates (10%): Frequency of security updates and patches.
7.3
8.4

🏆

Winner: Unbounce

. Unbounce takes the lead in security with a score of 8.4, compared to Big Cartel’s 7.3. Unbounce’s commitment to security is evident in its PCI Level 4 Merchant status, adherence to GDPR, and robust disaster recovery strategies. The platform employs a secure, multi-tenant environment with strict access controls and daily data backups to safeguard customer information.

Big Cartel, while offering SSL encryption across its platform and strict data processing protocols, does not achieve PCI compliance on its own. It does, however, facilitate secure payment processing via third-party PCI-compliant gateways like PayPal and Stripe. Despite these measures, Unbounce’s comprehensive security framework and higher security score make it the more secure option between the two.

AI Capabilities

AI capabilitiesMeasures the effectiveness of AI-driven features and tools.Score Components:

  • Automation efficiency (40%): Impact of AI on streamlining processes.
  • Personalization (30%): AI-driven customization for users or customers.
  • AI-Assisted design (20%): Role of AI in website design and functionality.
  • Data analysis (10%): Use of AI in interpreting user data and analytics.
0.0
7.5
Big Cartel Logo
Unbounce Logo

Personalized Design




Unbounce’s Smart Builder offers personalized templates and design recommendations

Content Generation




Unbounce’s Smart Copy helps in generating various types of content

Visitor Direction




Unbounce’s Smart Traffic directs visitors to the most appropriate landing page variant

Conversion Optimization




Unbounce’s Conversion Intelligence Insights provides strategies to boost overall conversion rates


🏆 Winner: Unbounce

. Unbounce, with a score of 7.5, utilizes AI to optimize landing page creation, content generation, visitor direction, and conversion optimization. Its AI features are user-friendly and innovative, making it a powerful tool for marketers.

Big Cartel, unfortunately, does not have any AI capabilities at this time. This lack of AI features puts it at a disadvantage compared to other website builders that utilize AI to enhance user experience and efficiency.

User Management

User ManagementAssesses the platforms’ capabilities in managing user roles, permissions, and accessibility.Score Components:

  • Role Customization (40%): Flexibility in creating and defining user roles and
    permissions.
  • Ease of Management (30%): User interface and tools for managing users.
  • Access Control (20%): Effectiveness of access control measures for different user
    levels.
  • Scalability (10%): Ability to manage a growing number of users efficiently.
1.3
7.2


🏆 Winner: Unbounce

. Unbounce offers more flexibility in user management compared to Big Cartel.

  • Big Cartel allows only one user to build and edit a website.
  • Unbounce offers one staff account on its basic plan, with the option to expand up to 15 accounts on the premium plan. It also provides customizable permissions, enabling you to restrict or grant access based on roles such as viewer, author, and administrator.

Unbounce User Roles and Access Levels:

Role Description Access Highlights
Viewers Members of your team who want to view and approve pages, popups, or sticky bars before publication. Can access pages, popups, sticky bars, stats, and leads. Cannot edit/manage pages or access account management, billing details, domains, or add users.
Authors Designers or copywriters invited to edit landing pages. Can edit, manage, publish/unpublish pages, popups, sticky bars. Have access to viewing leads and stats. Cannot access account management, billing details, domains, or add users.
Administrators Manage the Unbounce account, including billing details. Can edit, manage, publish/unpublish pages, popups, sticky bars. Can access account management, billing details, domains, and add users. Cannot delete leads or remove other Admins.

Big Cartel does not provide information about user roles and access levels.

Additional Features

Big Cartel Logo
Unbounce Logo

SSL Certificate







Custom Domain







Free Custom Domain Included







International Domains







Mobile Responsive







Page Speed







Website Builder Mobile App







Convert a Website To An App







Website Analytics







Multilingual Sites







Multiple Users


User Feedback

Big Cartel
26 reviews
4.2 out of 5 stars
Unbounce
359 reviews
4.4 out of 5 stars

User feedback on Big Cartel highlights its simplicity and affordability as key advantages, making it a popular choice for small businesses and startups looking to establish an online presence quickly. Users appreciate the ease of setting up and customizing their online stores, the flat monthly fees without per-item charges, and the platform’s intuitive design and mobile management capabilities. However, limitations in features compared to more comprehensive platforms, restricted customization options, and lack of advanced integrations or inventory management for specific items are noted drawbacks. Despite these concerns, Big Cartel is praised for its cost-effectiveness and user-friendly approach, particularly for those new to e-commerce or with smaller inventories.

The reviews for Unbounce reveal a mixed sentiment among users. On the positive side, many appreciate its user-friendly, drag-and-drop page builder, which facilitates the quick creation and editing of landing pages without the need for technical expertise. Users find it beneficial for A/B testing, integrating with CRMs, and swiftly turning around marketing content. However, there are notable concerns, particularly with a case of unexpected switch to an annual plan without consent and refusal to refund, indicating potential issues with customer service and billing practices. Additionally, some users mention technical limitations, such as responsiveness issues and the absence of global elements for content updates across multiple pages, which can hinder efficiency.

The making of this blog

We followed a clear, step-by-step process to write and research this article.

FAQ

Which platform is better for selling products online, Big Cartel or Unbounce?

Big Cartel is specifically designed for artists and small businesses to sell their creations online, offering essential ecommerce features like inventory tracking and sales analytics. Unbounce, while not primarily an ecommerce platform, excels in creating landing pages that can integrate with ecommerce platforms for conversion optimization.

Can I create a landing page with Big Cartel similar to Unbounce?

Big Cartel focuses on providing a straightforward platform for selling products and may not offer the advanced landing page creation and optimization features found in Unbounce. Unbounce specializes in high-converting landing pages with extensive customization options.

Is Unbounce more expensive than Big Cartel?

Unbounce tends to be more expensive due to its advanced features for creating and optimizing landing pages for conversions. Big Cartel offers a more affordable range of plans, including a free option, making it accessible for small businesses and independent creators.

Which platform offers better customer support, Big Cartel or Unbounce?

Unbounce is known for providing a higher level of customer support, including live chat, email, and phone support, along with a comprehensive Help Centre and community resources. Big Cartel offers basic support options but may not match the breadth of resources available through Unbounce.

Can I use both Big Cartel and Unbounce for my business?

Yes, you can use both platforms in conjunction to leverage their unique strengths. Big Cartel can serve as your online store for selling products directly, while Unbounce can be used to create targeted landing pages aimed at driving conversions and capturing leads.

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