GoDaddy vs Squarespace: Comprehensive comparison guide for 2024

Final verdict

GoDaddy and Squarespace offer compelling features for website creation and management, but they cater to different user needs and preferences.

  • GoDaddy (Overall Grade: 7.5/10)

    excels in hosting versatility, website speed optimization, and a broad range of plugins and integrations. It’s particularly strong in customer support, offering 24/7 assistance, and stands out for users looking for a variety of hosting options and those who prioritize support and security for their website projects. GoDaddy’s platform is well-suited for users who need a straightforward, all-in-one solution for website creation and hosting, with a focus on ease of use and affordability.

  • Squarespace (Overall Grade: 7.9/10)

    shines with its user-friendly design interface, superior ecommerce features, and robust marketing tools. It offers a more aesthetically pleasing and intuitive website creation experience, making it ideal for creatives, small businesses, and users who prioritize design and functionality over extensive customization options. Squarespace’s comprehensive security measures and AI capabilities provide added value, particularly for users focused on ecommerce and online presence.

Best for ecommerce



: Squarespace edges out GoDaddy with a more refined set of ecommerce features and a higher score, making it the preferred choice for businesses looking for a robust online store platform.

  • GoDaddy

    : Offers a solid foundation for ecommerce with a variety of features like payment processing, shipping options, and marketing tools. It’s a good starting point for small to medium-sized businesses aiming to establish an online presence quickly.

  • Squarespace

    : Stands out for its superior ecommerce capabilities, including an intuitive interface, secure payment processing, and built-in marketing tools. It’s particularly suited for businesses that prioritize design and user experience in their online store.

Best for informational & business websites



: Squarespace edges out GoDaddy for informational and business websites, thanks to its superior design capabilities and ease of use.

  • GoDaddy

    : Scores 7.9 for informational and business websites. GoDaddy is a versatile platform offering a wide range of services including domain registration, web hosting, and a user-friendly website builder. It’s a solid choice for businesses looking for an all-in-one solution, with a focus on ease of use and a broad selection of templates.

  • Squarespace

    : With a score of 8.4, Squarespace is slightly ahead of GoDaddy for informational and business websites. Known for its stunning design templates and intuitive editor, Squarespace is ideal for businesses aiming for a professional and visually appealing online presence. It combines ease of use with powerful features, making it a great choice for those prioritizing design and functionality.

Detailed comparison

Design functionalities & templates

Design FunctionalitiesRepresents how well each platform allows for creative design and customization of websites.Score Components:

  • Template Variety (30%): Range and quality of design templates.
  • Customization (30%): Flexibility and options for design alterations.
  • User Interface (20%): Ease and intuitiveness of the design process.
  • Responsiveness (10%): Adaptability to different devices and screen sizes.
  • Innovation (10%): Unique design features and tools.


Winner: Tie.

Both GoDaddy and Squarespace offer robust design functionalities and a variety of templates, making them both excellent choices depending on your specific needs.

GoDaddy provides an extensive collection of over 1500 website templates catering to diverse industries and design preferences. These templates cover business, ecommerce, creative, personal, and non-profit sectors, offering various styles such as modern, classic, bold, minimalist, and content-focused.

GoDaddy Themes

Godaddy templates
Goddady template example

On the other hand, Squarespace boasts an impressive variety of website templates, offering over 120 pre-designed options to choose from. These templates cater to a wide range of needs and industries, from creative portfolios and sleek online stores to professional business websites and personal blogs.

Squarespace Themes

Squarespace templates
Squarespace template example

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Ease of use

Ease of useReflects the platform’s overall user-friendliness.Score

  • Learning curve (40%): Quickness and ease of getting started.
  • Interface design (30%): Simplicity and intuitiveness of layout.
  • User guidance (20%): Quality of tutorials and support.
  • Flexibility (10%): Adaptability to various user skills.

๐Ÿ† Winner: Squarespace

. With a score of 8.3, Squarespace edges out GoDaddy (8.2) in terms of ease of use. Squarespace’s user-friendly interface, straightforward navigation, and real-time preview make it a slightly more accessible platform for users, despite some limitations in customization and advanced features.

Learning Resources

๐Ÿ† Winner: Squarespace

. Both platforms offer a range of learning resources, but Squarespace stands out with its comprehensive Help Center, clear video tutorials, live webinars, informative blog, and active community forum. The quality and accessibility of Squarespace’s learning resources make it the winner in this category.

For ecommerce

EcommerceMeasures the platform’s effectiveness in supporting online business activities.Score Components:

  • Ecommerce themes and templates (20%): Variety and design of templates.
  • Product management (25%): Ease of managing and organizing products.
  • Payment options (25%): Variety and convenience of payment methods.
  • Ecommerce features (20%): Features for managing an ecommerce store.
  • Integration (10%): Compatibility with external e-commerce tools and services.

When it comes to ecommerce, both GoDaddy and Squarespace offer a range of features to help businesses set up and manage their online stores. However, Squarespace scores slightly higher in this category, indicating a more robust ecommerce offering.

GoDaddy Logo
Squarespace Logo

Ecommerce themes and templates



Product page customization



Payment processing and commissions



POS capabilities



Payment gateways



Product numbers



Additional ecommerce features



GoDaddy ecommerce features:

  • Payment processing
  • Shipping options
  • SEO tools
  • Email marketing features
  • Social media integrations
  • Detailed reports

Godaddy add a product

Squarespace ecommerce features:

  • Intuitive interface
  • Secure payment processing
  • Built-in marketing tools
  • SEO optimization
  • Website analytics

Squarespace add a product

Ecommerce themes & templates

GoDaddy offers around 70-80 ecommerce themes, covering diverse industries and styles. While these themes are generally mobile-friendly and offer basic customization options, they may lack the niche variety and cutting-edge designs found on dedicated ecommerce platforms. On the other hand, Squarespace provides around 50 ecommerce templates, catering to various industries. These templates range from clean and minimalist to bold and colorful, accommodating different brand aesthetics and product types.

Product page customization

GoDaddy’s ecommerce platform offers basic customization options like editing content, adding images, and adjusting layouts. For advanced customization, coding knowledge is required. Squarespace, on the other hand, offers options for layout, design, and interactive elements. However, free templates have fewer customization options than premium ones.

Payment processing

GoDaddy Payments provides a versatile solution for online, in-person, and phone payments with a tiered pricing structure. Generally, online transactions have the lowest fees (2.3% + 30ยข), while in-person and manually entered transactions have slightly higher rates. Squarespace provides flexible payment processing for online stores with integrated gateways like Stripe and PayPal. Transaction fees may apply depending on the plan and payment method.

Website Editors

Website EditorsEvaluates the platforms’ website building and editing capabilities.Score Components:

  • Customization tools (40%): Range and power of editing features.
  • Editor usability (30%): User experience within the editor.
  • Design flexibility (20%): Freedom in layout and design changes.
  • Update and maintenance ease (10%): Simplicity of updating and maintaining the site.


Winner: Squarespace

. Squarespace, with a score of 8.3, offers a user-friendly editor that allows easy drag-and-drop website creation without coding. With visually appealing templates and customization options, it caters to beginners and pros alike. The real-time editing experience ensures instant previews. Prioritizing content, it’s mobile-responsive and offers functional features like forms, social media integration, and online stores. Squarespace seamlessly integrates with tools for extended capabilities.

Squarespace editor

GoDaddy’s editor, scoring 6.7, is a user-friendly drag-and-drop tool enabling website creation without coding. It offers pre-designed templates, a mobile-friendly interface, basic SEO tools, and ecommerce integration, making it accessible for beginners, with affordable pricing plans and an all-in-one solution. However, it has some design limitations, basic features compared to dedicated platforms, a learning curve for extensive use, and potentially limited third-party app integrations.

Godaddy editor

Mobile editor/app



Winner: Squarespace

. Both GoDaddy and Squarespace offer mobile-friendly interfaces, but they differ in their approach to mobile editing. GoDaddy does not have a dedicated mobile app for editing websites built with their Website Builder. Users can access the website builder through a mobile web browser, but the experience might be more constrained on a smaller screen.

Squarespace, on the other hand, has a dedicated mobile app that allows users to manage their website, edit content, view analytics, manage their online store, and schedule social media posts. While it provides essential features, complex tasks such as advanced design customization or creating new page layouts require access to the desktop editor, as the app doesn’t offer the full range of functionalities available on desktop.

In summary, Squarespace is the winner in this category due to its dedicated mobile app and the range of functionalities it offers.

Product testing options

Product Testing OptionsAssesses the options for trying out platform features before commitment.Score Components:

  • Trial quality (40%): Extent and usefulness of the trial or free version.
  • Feature accessibility (30%): How many features are available to test.
  • Trial duration (20%): Length of the trial period.
  • Ease of transition (10%): Smoothness of moving from trial to paid plans.

Overall Result


GoDaddy Wins

. GoDaddy scores 8.1 in product testing options, slightly higher than Squarespace’s 7.4. GoDaddy offers a free version and a 30-day money-back guarantee, allowing users to explore all features of any paid plan and get a full refund if not satisfied. Squarespace, on the other hand, offers a 14-day free trial and allows testing of most premium features, except for custom code, premium integrations, and removal of Squarespace branding.

GoDaddy Logo
Squarespace Logo

Free Plan


Trial Duration

30 days (money-back guarantee)
14 days

Testing Premium Features

All features with refund option
Most features, with some exceptions


PriceLooks at the cost-effectiveness and value for money of each platform.Score Components:

  • Plan value (40%): What each pricing tier offers.
  • Transparency and clarity (30%): Clearness of pricing structures.
  • Flexibility of plans (20%): Range of options to suit different budgets.
  • Hidden costs (10%): Additional expenses not included in the plan.

Squarespace has a slightly higher price score than GoDaddy, indicating that it may offer better value for money.

GoDaddy Logo


Squarespace Logo



Free ($0/month):

Build a basic website with limited templates, storage, and features. Ideal for testing the platform.

No offering at this amount.


Basic ($5.99/month):

More templates, custom domain support, email marketing, SEO tools, social media integrations, analytics. Ideal for personal websites and small businesses.

Value for price:


No offering at this amount.


Premium ($9.99/month):

All Basic features + blog, ecommerce with product listings and payments, advanced marketing tools, and analytics. Ideal for businesses with online sales or growing web presence.

Value for price:


Personal ($12/month):

Build a basic website with limited features for personal use. Access to basic templates, mobile-friendly design, and some social media integrations.

Value for price:



Commerce ($15.99/month):

All Premium features + advanced ecommerce tools like cart recovery, discounts, reviews, memberships, and unlimited products. Ideal for businesses with significant online sales and complex product offerings.

Value for price:


Business ($16/month):

Upgrade features with custom domain, SEO tools, marketing tools like email campaigns, and analytics.

Value for price:



Pro ($19.99/month):

All Commerce features + priority support, higher bandwidth, website security, and CDN. Ideal for businesses with high traffic and critical online presence.

Value for price:


Commerce ($26/month):

Perfect for online stores with built-in eCommerce functionality (unlimited products), secure checkout, inventory management, and marketing tools.

Value for price:


No offering at this amount.

Advanced Commerce ($40/month):

Cater to high-volume stores with advanced eCommerce features like abandoned cart recovery, product subscriptions, gift cards, and real-time shipping quotes.

Value for Price:


Hosting quality

Examines the reliability and performance of the hosting solutions.Score Components:

  • Uptime (40%): Consistency and reliability of website availability.
  • Speed (30%): Loading times and performance.
  • Bandwidth and storage (20%): Sufficiency of resources provided.
  • Data centers (10%): Quality and distribution of hosting infrastructure.

Winner: GoDaddy

. GoDaddy and Squarespace both offer reliable hosting services with a 99.9% uptime guarantee. However, GoDaddy offers a wider range of hosting types, including shared hosting, VPS hosting, dedicated hosting, and WordPress hosting, making it more versatile for different website needs. Squarespace, on the other hand, offers proprietary cloud-based hosting, which is simpler but less flexible.

GoDaddy Logo
Squarespace Logo

Do they offer hosting?

Yes, included in all paid plans

Yes, included in all paid plans

Data Centers:

Data Centers in USA, France, Germany and UK

Cloud Services Through AWS

Squarespace’s data centers are strategically scattered across North America, Europe, and Asia

Type of hosting:

Shared Hosting, VPS Hosting, Dedicated, WordPress Hosting

Proprietary cloud-based hosting




Uptime Guarantee:

Yes, 99.9%


Website Speed Optimization

Website Speed OptimizationEvaluates optimization of website loading timesScore Components:

  • PageSpeed Score (30%): Google’s score indicating performance optimization.
  • Loading Time (30%): The average time until a website is fully interactive.
  • Mobile Optimization (15%): Optimization effectiveness for mobile devices.
  • Resource Optimization (15%): Optimizing images, scripts, and other heavy resources.
  • CDN Usage (10%): Use of CDN to enhance speed across geolocations.

๐Ÿ† Winner: GoDaddy

Both GoDaddy and Squarespace prioritize website performance and page speed, but GoDaddy has a slightly higher score in website speed optimization.

GoDaddy Logo
Squarespace Logo


CDN, Automatic Maintenance, Resource Optimization

Responsive design, image optimization, CDN, code minification, lazy loading of images

Performance Tools

Google Lighthouse, PageSpeed Insights

Google PageSpeed Insights Integration

Key Strategies

CDN, Automatic Maintenance, Resource Optimization

Responsive design, image optimization, CDN, code minification, lazy loading of images

Load Times

Shared Hosting: 2-4 seconds, VPS Hosting: 1-2 seconds, Dedicated Server: 0.5-1.5 seconds

0.7s to 9.1 s (Average: 2.9s)

Page Speed Scores Range

Shared Hosting: 50-70/100, VPS Hosting: 70-85/100, Dedicated Server: 80-95/100

20/100 to 93/100 (Average: 62.7/100)

Core Web Vitals Improvement

Infrastructure upgrades, improved server infrastructure and data centers, effective caching mechanisms, image optimization tools, and automatic minification of code files

Emphasis on LCP, FID, CLS improvements

GoDaddy has enhanced its platform through infrastructure upgrades, including improved server infrastructure and data centers, resulting in faster loading times. Additionally, the implementation of effective caching mechanisms, image optimization tools, and automatic minification of code files contribute to a smoother user experience and improved Core Web Vital metrics. The website builder features optimized templates and code structures for efficient rendering, further enhancing overall performance.

Squarespace, on the other hand, focuses on responsive design, image optimization, CDN, code minification, and lazy loading of images as its key strategies for speed optimization. It places emphasis on improving LCP, FID, and CLS metrics for Core Web Vitals. However, its average load time and PageSpeed score are slightly lower than GoDaddy’s, making GoDaddy the winner in this category.

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Plugins and integrations

Plugins and integrationsMeasures the range and effectiveness of additional plugins and integrations.Score Components:

  • Variety of options (40%): Range of available add-ons.
  • Integration smoothness (30%): Ease of integrating plugins into the site.
  • Quality of plugins (20%): Functionality and reliability of the options.
  • Custom integration capabilities (10%): Support for custom or third-party integrations.

๐Ÿ† Winner: GoDaddy.

With a score of 7.3, GoDaddy offers a more extensive range of plugins and integrations compared to Squarespace, which scores 6.8. GoDaddy’s Managed WordPress Hosting and Unmanaged WordPress Hosting provide access to a vast WordPress plugin repository, covering diverse categories such as SEO, security, performance, ecommerce, forms, page builders, social media, backup, analytics, and more. On the other hand, Squarespace lacks an official app store but supports integrations and extensions through custom code injection and third-party tools. While both platforms offer a variety of functionalities, GoDaddy’s broader range of plugins gives it the edge.

GoDaddy Applications

Squarespace Applications

Squarespace plugins/extensions

Marketing Features

Marketing featuresAssesses tools and options available for marketing.Score Components:

  • SEO tools (40%): Effectiveness of SEO features.
  • Marketing automation (30%): Availability and quality of marketing tools.
  • Social Media integration (20%): Ease and depth of social media connectivity.
  • Email marketing (10%): Quality and usability of email marketing tools.


Overall Winner: Squarespace

. Squarespace edges out GoDaddy with a higher score in marketing features, offering more sophisticated tools for SEO, email marketing, and ad campaign management. GoDaddy, however, offers a solid range of features, making it a viable option for businesses with simpler marketing needs.

GoDaddy Logo
Squarespace Logo

SEO Tools

Email Marketing


Social Media Integration

Tools for social media linking and content sharing

Direct linking and selling on social platforms, plus feed displays on-site

Analytics and Reporting

Basic analytics with more detailed insights on higher plans

Detailed insights into website performance and visitor behavior

Ads and Promotions

Features to create and track online ads, including Google Ads

Integration with Google Ads and tools for managing sophisticated ad campaigns

Customer Support

Customer supportEvaluates the quality and availability of support options.Score Components:

  • Response time (40%): Speed of support responses.
  • Support quality (30%): Effectiveness and helpfulness of the support.
  • Availability (20%): Range of support channels (phone, chat, email).
  • Resource richness (10%): Quality of self-help and educational materials.

๐Ÿ† Winner: GoDaddy

. GoDaddy edges out Squarespace in this category with a customer support score of 8.5 compared to Squarespace’s 7.8. GoDaddy offers 24/7 phone and live chat support in multiple languages, email assistance, and a community forum. They also provide dedicated account managers for enterprise customers, ensuring personalized assistance and quick issue resolution.

Squarespace, on the other hand, offers live chat and phone support on weekdays, 24/7 email support, a community forum, and a comprehensive help center. They also provide a personal account manager and priority support for enterprise customers. Despite these offerings, their customer support score is slightly lower than GoDaddy’s, making GoDaddy the winner in this category.


SecurityLooks at the platforms’ security measures and data protection.Score Components:

  • Data protection (40%): Safeguards for user and customer data.
  • SSL and encryption (30%): Implementation of secure connections.
  • Compliance (20%): Adherence to industry security standards.
  • Regular updates (10%): Frequency of security updates and patches.


Winner: Squarespace

. Squarespace takes a comprehensive approach to security, offering secure server storage, encryption, strict access controls, and compliance with regulations such as GDPR and CCPA. They also provide vulnerability scanning and malware detection to further safeguard your website content and customer information.

GoDaddy, while offering robust website security features like SSL certificates, malware scanning, and web application firewalls, provides limited options for private data storage protection. This could be a concern for users who need to comply with regulations like HIPAA or GDPR. Therefore, Squarespace’s more comprehensive approach to security gives it the edge in this comparison.

AI Capabilities

AI capabilitiesMeasures the effectiveness of AI-driven features and tools.Score Components:

  • Automation efficiency (40%): Impact of AI on streamlining processes.
  • Personalization (30%): AI-driven customization for users or customers.
  • AI-Assisted design (20%): Role of AI in website design and functionality.
  • Data analysis (10%): Use of AI in interpreting user data and analytics.
GoDaddy Logo
Squarespace Logo

AI Builder

Squarespace offers various AI-powered features to assist with website creation

AI Ecommerce Features

AI-generated product descriptions, customer service tool, digital ad creation

AI-powered copywriting for product descriptions, SEO optimization guidance, related product suggestions

AI Content Generation

AI-generated product descriptions, customer service messages, social media ads

Generates compelling product descriptions, website copy, blog posts, social media captions, email marketing content

Additional AI Features

SEO optimization suggestions, related product recommendations, email marketing insights, inventory management insights, social media content and ad suggestions, content simplification and expansion, product title suggestions

๐Ÿ† Winner: Squarespace

. Both GoDaddy and Squarespace have a score of 7.5 for AI capabilities. However, Squarespace offers a wider range of AI features, including SEO optimization suggestions, related product recommendations, email marketing insights, inventory management insights, social media content and ad suggestions, content simplification and expansion, and product title suggestions. These features can significantly streamline the website building process and provide valuable assistance.

Squarespace AI feature

GoDaddy, on the other hand, does not have a dedicated AI builder and lacks additional AI features apart from AI-generated product descriptions, a customer service tool, and digital ad creation. While these features can enhance the ecommerce experience, they are not as comprehensive as those offered by Squarespace.

User Management

User ManagementAssesses the platforms’ capabilities in managing user roles, permissions, and accessibility.Score Components:

  • Role Customization (40%): Flexibility in creating and defining user roles and
  • Ease of Management (30%): User interface and tools for managing users.
  • Access Control (20%): Effectiveness of access control measures for different user
  • Scalability (10%): Ability to manage a growing number of users efficiently.

๐Ÿ† Winner: Squarespace

. Both GoDaddy and Squarespace offer different levels of user management based on their hosting plans.

  • GoDaddy’s free plan permits one user, while Deluxe and Ultimate plans allow up to five users with full editing permissions. In WordPress Hosting, there’s default support for unlimited users, each with customizable permission levels controlled through the WordPress dashboard.
  • Squarespace’s Personal Plan allows one owner, Business and Commerce Plans permit 2 collaborators with different access levels, and the Enterprise Plan offers unlimited users, each with customizable access privileges, from full administrators to restricted contributors.

GoDaddy User Roles and Access Levels:

Role Description Access Highlights
Account Holder The primary owner of the GoDaddy Website Builder account. Full access to all website builder features, domain management, hosting settings, and account settings.
Delegate Access Users granted permission by the account holder to access specific parts of the GoDaddy account. Can be given varying levels of access, from managing domains and products to making purchases on behalf of the account holder.
Website Editor Users with permissions to edit and update the website through the Website Builder interface. Can customize the website, add or edit sections (e.g., image galleries, menus), and update content.
Online Store Manager Specifically for websites with e-commerce capabilities, managing product listings, orders, and payments. Access to manage the online store, including product listings, coupons, shopping cart, shipping, and payments.

Squarespace User Roles and Access Levels:

Role Description Access Highlights
Owner The primary user who created the website and has full access. Full site access, including billing, site settings, content editing, and member management.
Administrator Users granted nearly full access to manage the site alongside the Owner. Access to most areas except for some owner-specific settings like ownership transfer.
Content Editor Users focused on adding and managing site content without full site access. Can add, edit, and delete content on pages, blog posts, and manage comments.
Billing Users who manage the subscription and billing details. Access to billing information and the ability to update subscription details.
Store Manager Users who manage the ecommerce aspects of the site. Can manage inventory, fulfill orders, manage customers, and view sales analytics.
Custom A role defined by the site owner or administrators with specific access. Customizable access as defined by the Owner or Administrators, can vary widely between sites.

Additional Features

GoDaddy Logo
Squarespace Logo

SSL Certificate

Custom Domain

Free Custom Domain Included

International Domains

Mobile Responsive

Page Speed

Website Builder Mobile App

Convert a Website To An App

Website Analytics

Multilingual Sites

Multiple Users

User Feedback

838 reviews
3.9 out of 5 stars
1049 reviews
4.4 out of 5 stars

GoDaddy users generally appreciate its affordability, reliability, and user-friendly interface, especially when it comes to domain registration and hosting services. However, some users have expressed concerns about occasional interface changes, perceived slowness in website hosting, and dissatisfaction with pricing increases.

On the other hand, Squarespace is well-regarded for its easy-to-use interface and versatile tools, making it a popular choice for those who aren’t tech-savvy. It offers a variety of features like website creation, SEO, online selling, and more, catering to different users. Customers appreciate its good customer support and visually appealing templates, which help create a professional online presence. However, some users have reported issues with domain transfer/setup, limited customization options, and consider the pricing slightly higher. There are also occasional concerns about customer service and technical limitations like template rigidity and missing features.

The making of this blog

We followed a clear, step-by-step process to write and research this article.


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