SITE123 vs Volusion: Comprehensive comparison guide for 2024

Final verdict

SITE123 and Volusion offer distinct advantages for different user needs, with their scores being closely matched at 6.5 and 6.6, respectively.

• 
  SITE123 (Overall Grade: 6.5/10)
  
  excels in user-friendliness, offering a wide variety of templates and designs, making it ideal for individuals and small businesses looking for an easy-to-use website builder. Its strength lies in simplicity, with a notable emphasis on customer support in multiple languages and a slight edge in AI capabilities for content generation. However, it may fall short for users seeking advanced ecommerce functionalities and customization options.
• 
  Volusion (Overall Grade: 6.6/10)
  
  , while offering a more focused ecommerce solution, provides a robust platform for businesses aiming to build and manage online stores. It stands out with its ecommerce features, marketing tools, and comprehensive security measures. Volusion’s platform is slightly more complex, catering to users who prioritize detailed product management and analytics over simplicity.

	Overall grade: 6.5	Overall grade: 6.6
Design functionalities & templates	7.2	6.1
Ease of use	8.1	6.9
Ecommerce	7.0	7.1
Website Editors	7.0	7.1
Product testing options	6.4	7.6
Price	6.2	7.6
Hosting quality	7.0	7.0
Website speed optimization	5.8	7.1
Plugins and integrations	7.1	6.8
Marketing features	6.0	6.9
Customer support	7.3	7.0
Security	7.5	8.7
AI capabilities	2.8	0.0
User Management	6.3	7.7
Overall	6.5	6.6

Best for ecommerce

7.0

7.1

Verdict

: With closely matched scores, Volusion slightly edges out SITE123 in ecommerce capabilities, particularly in payment processing and additional ecommerce features.

• 
  SITE123
  
  : Offers a user-friendly approach with a variety of templates and essential ecommerce features like product management and SEO tools. It’s a solid choice for those new to ecommerce or with simpler needs.
• 
  Volusion
  
  : Stands out for its comprehensive product management system, lower transaction fees, and advanced marketing tools. It’s better suited for businesses focused on growth and looking for a robust ecommerce platform.

Best for informational & business websites

7.4

7.2

• 
  SITE123
  
  : With a score of 7.4, SITE123 stands out for its ease of use and wide range of customizable templates, making it an excellent choice for individuals and businesses looking to create professional-looking websites without any coding skills. Its versatility and various features, including ecommerce capabilities and mobile optimization, cater well to informational sites.
• 
  Volusion
  
  : Scoring 7.2, Volusion is a robust platform primarily focused on ecommerce but still capable of supporting informational websites. It offers a range of customizable templates and features like product management and secure payment processing, which can be beneficial for businesses looking to include ecommerce elements on their informational sites.

Detailed comparison

7.2

6.1

🏆

Winner: SITE123.

SITE123 offers a wider variety of templates and designs, more customization flexibility, and a higher Design Functionalities Templates score than Volusion.

SITE123 offers a wide variety of templates and designs for their website builder, with over 180 options to choose from. Their templates are organized by industry and category, making it easy to find the perfect design for your website. SITE123 also allows for customization of templates, giving users the ability to make their website unique and tailored to their brand. Additionally, SITE123 offers mobile-responsive designs, ensuring that your website looks great on any device.

SITE123 Themes

On the other hand, Volusion, as a website builder, offers a variety of design templates tailored to meet the diverse needs of online stores and businesses. The platform provides users with over 30 professionally designed, responsive templates. These templates are crafted to cater to a wide range of industries, ensuring that businesses of all types can find a design that aligns with their brand identity and goals. The selection includes both free and premium options, allowing users to choose based on their budget and specific requirements.

Volusion Themes

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8.1

6.9

🏆 Winner: SITE123

. With a score of 8.1, SITE123 is praised for its simplicity and user-friendliness, making it ideal for individuals and small businesses. Volusion, scoring 6.9, offers a user-friendly interface but requires a steeper learning curve for more advanced functionalities. If ease of use is a priority, SITE123 is the clear winner in this category.

Learning Resources

🏆 Winner: Draw

. Both platforms offer solid learning resources. SITE123 provides well-structured resources and live chat support, while Volusion offers a comprehensive suite of learning resources including detailed guides and video tutorials.

7.0

7.1

When it comes to ecommerce, both SITE123 and Volusion offer a range of features to help businesses create and manage their online stores. However, there are some differences in their offerings that could make one platform more suitable than the other depending on your specific needs.

Ecommerce themes and templates	6.5	6.5
Product page customization	6.8	7.0
Payment processing and commissions	6.0	7.5
POS capabilities	5.0	7.0
Payment gateways	7.0	7.5
Product numbers	6.0	6.0
Additional ecommerce features	6.5	7.0

SITE123 ecommerce features:

• Product Management
• Payment Gateways
• Shipping and Tax Configuration
• SEO tools
• Analytics
• Social Media Integration

Volusion ecommerce features:

• Ecommerce Product listings
• Payment Gateways
• Multiple Currencies support
• Shipping options
• SEO tools
• Social Media Integration

Ecommerce themes & templates

SITE123 offers a variety of ecommerce templates suitable for various types of businesses. These templates are designed to be professional and user-friendly, ensuring that your products stand out and that customers have a seamless shopping experience. On the other hand, Volusion offers a selection of ecommerce-specific templates designed to cater to various store aesthetics and needs. They provide 14 free themes and 38 paid themes, each costing $180. These templates are mobile responsive, ensuring that your online store is accessible and user-friendly across all devices.

Product page customization

SITE123 offers extensive customization options for ecommerce product pages, suitable for both physical and digital goods. Adding products is streamlined through the Website Editor, under the ecommerce (Store) page within the Pages section. Products can be organized into categories for better navigation. Detailed product pages can include essential information like product name, description, images, videos, pricing options, SKUs, brands, and additional descriptions, with customizable SEO settings to improve online visibility.

Volusion offers a range of ecommerce product page customization options to enhance the shopping experience. Users can modify product descriptions, images, and videos to showcase their items effectively. The platform allows for the customization of options and variants, such as size and color, to provide a more detailed and user-friendly product selection process. Additionally, Volusion supports the integration of customer reviews and ratings directly on product pages, helping to build trust and encourage sales.

Payment processing

SITE123 supports various payment gateways like Stripe, PayPal, and Amazon Pay, enabling seamless online transactions without charging sales commissions. Users can expect payment processing fees around 3%, which are standard across ecommerce platforms. The platform offers a 14-day money-back policy on certain package purchases, with detailed terms around invoicing, taxes, and refunds.

Volusion offers a comprehensive eCommerce platform that supports various payment gateways, including PayPal, Stripe, and its own solution, Volusion Payments, tailored for U.S.-based merchants. The platform is distinctive for its low transaction fees, which vary based on the subscription plan: 1.25% for Personal Plan merchants, 0.65% for Professional Plan merchants, 0.35% for Business Plan merchants, and custom rates for Prime plan merchants. Additionally, Volusion provides POS capabilities, enabling seamless sales both online and in physical locations.

7.0

7.1

🏆

Winner: Volusion

. Volusion, with a score of 7.1, offers a website builder editor designed for ease of use, catering to both beginners and experienced users. It offers a drag-and-drop interface, allowing users to easily add, remove, or modify elements on their website without needing to code. Users can customize their site’s layout, adjust colors, fonts, and images, and even integrate various functionalities like social media links, shopping carts, and payment gateways. Additionally, Volusion provides a range of templates and themes to kickstart the design process, making it straightforward to create a professional-looking online store or website.

SITE123’s editor, scoring 7.0, is a straightforward and user-friendly website builder designed for individuals without coding or design expertise, emphasizing ease of use and efficiency in creating and customizing websites. It offers a selection of ready-made templates, mobile responsiveness, free hosting, and SEO tools, alongside ecommerce capabilities for users willing to subscribe to higher plans. However, customization is somewhat limited due to the inability to access template source codes or integrate external templates, and advanced features may incur additional costs.

Mobile editor/app

5.5

4.5

🏆

Winner: SITE123

. Both SITE123 and Volusion do not have dedicated mobile apps for website editing, but they allow users to edit their websites on mobile browsers. However, the experience might not be optimal due to the smaller screen size and potential navigation difficulties. Despite these similarities, SITE123 has a slightly higher mobile editor score than Volusion, indicating that it provides a better mobile editing experience. Therefore, if mobile editing is a priority for you, SITE123 might be a better choice.

6.4

7.6

Overall Result

:

Volusion wins

. Volusion scores 7.6, higher than SITE123’s 6.4, in product testing options. Volusion offers a 14-day free trial during which users can test premium features. SITE123, on the other hand, does not offer a trial version but allows users to test premium features during a 14-day refundable period.

Free Plan	Yes	No
Trial Duration	No (14-day refundable period)	14 days
Testing Premium Features	During 14-day refundable period	During free trial period

6.2

7.6

Volusion offers more tiered pricing options and a discount for annual subscriptions, while SITE123 has a simpler pricing structure with a free and a premium plan.

	Offerings	Offerings
Free	Free ($0/month): 250 MB storage, 250MB bandwidth, SITE123 branding, basic SEO for homepage. This plan allows to manage 1 website and there is no limitation on number of pages. It offers hosting with 250MB storage and bandwidth. However, it does not offer ecommerce features, has limited templates and does not have AI website builder.	No offering at this amount.
$0-$10	Premium ($7.8/month): 3 GB storage, 3 GB bandwidth, connect your domain, remove SITE123 floating tag. This plan allows to manage 1 website and there is no limitation on number of pages. It offers hosting with 3GB storage and bandwidth. However, it does not offer ecommerce features, has limited templates and does not have AI website builder. Value for price: 6.5	No offering at this amount.
$30-$40	No offering at this amount.	Personal ($35/month): Suitable for small businesses, allowing up to 100 products, 1 staff account, and offers support via live chat and email. Supports stores with up to $50K in GMV/year. This plan allows to manage 1 website and there is no limitation of number of pages offered. Value for price: 6.5
$70-$80	No offering at this amount.	Professional ($79/month): Targets growing businesses with up to 5,000 products, 5 staff accounts, and additional features like newsletters, abandoned cart reports, and phone orders. Supports up to $100K in GMV/year. This plan allows to manage 1 website and there is no limitation of number of pages offered. Value for price: 7.5
$200+	No offering at this amount.	Business ($299/month): Designed for large stores, offering unlimited products, 15 staff accounts, priority support, and integrations with Amazon and eBay. Supports stores with up to $500K in GMV/year. This plan allows to manage 1 website and there is no limitation of number of pages offered. Value for Price: 8.0

7.0

7.0

Winner: Tie

. Both SITE123 and Volusion offer managed hosting with a 99.9% uptime guarantee. However, Volusion offers unlimited storage and bandwidth across all its plans, while SITE123 provides 250MB storage and bandwidth on its free plan, and 3GB on its premium plan. Neither builder discloses information about their data centers. Given these factors, the hosting quality of both builders is rated equally.

Do they offer hosting?	Yes	Yes
Data Centers:	Not disclosed	Not disclosed
Type of hosting:	Managed Hosting	Managed Cloud Hosting
Uptime:	99.9%	99.9%
Uptime Guarantee:	Yes, 99.9%	Yes, 99.9%

5.8

7.1

🏆 Winner: Volusion

Both SITE123 and Volusion prioritize website performance and page speed, but Volusion takes the lead with its regular monitoring and updates, SEO optimization, and implementation of various performance optimization techniques.

Focus	CDN, Image Optimization, Caching, Minification of CSS, JavaScript, and HTML, Use of Asynchronous Loading, Database Optimization	CDN, Image optimization, Code minification, Regular Monitoring and Updates, SEO optimization
Performance Tools	Google Lighthouse, PageSpeed Insights	Google PageSpeed Insights Integration
Key Strategies	CDN, Image Optimization, Caching, Minification of CSS, JavaScript, and HTML, Use of Asynchronous Loading, Database Optimization	CDN, Image optimization, Code minification, Regular Monitoring and Updates, SEO optimization
Load Times	Varies widely, depending on the optimization and user’s location	Varies widely, depending on the optimization, website complexity
Page Speed Scores Range	Varies widely, depending on the optimization and user’s location	Varies widely, depending on the optimization, website complexity
Core Web Vitals Improvement	Site123 does not disclose any information about Core Web Vitals improvements	Implementing various performance optimization techniques

Volusion’s approach to enhancing site speed includes regular monitoring and updates, SEO optimization, and the implementation of various performance optimization techniques. They also use CDN, image optimization, and code minification as part of their strategies. Volusion does not provide specific data on load times and PageSpeed score ranges, stating that these vary widely depending on the optimization and website complexity. However, they emphasize their commitment to improving Core Web Vitals through the implementation of various performance optimization techniques.

On the other hand, SITE123 also prioritizes website performance and page speed, using strategies such as CDN, image optimization, caching, minification of CSS, JavaScript, and HTML, use of asynchronous loading, and database optimization. Like Volusion, SITE123 states that both load times and PageSpeed score ranges vary widely, depending on the optimization and user’s location. However, SITE123 does not disclose any information about Core Web Vitals improvements, which gives Volusion an edge in this comparison.

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7.1

6.8

🏆 Winner: SITE123.

With a score of 7.1, SITE123 offers a wider range of plugins and extensions compared to Volusion, which scores 6.8. SITE123’s 250+ apps cover a broad spectrum of functionalities, including social media integration, ecommerce capabilities, and SEO optimization. Volusion, on the other hand, offers 82 integrations focused on enhancing its ecommerce platform. Both platforms allow for easy integration with popular third-party tools, but SITE123’s larger app selection gives it the edge.

SITE123 Applications

Volusion Applications

6.0

6.9

🏆

Overall Winner: Volusion

. Volusion stands out for its more advanced ecommerce-focused marketing tools, especially in analytics and ad campaign management. SITE123 is strong in blogging, ideal for content-driven strategies.

SEO Tools
Email Marketing	Basic, enhanced with third-party integrations	Through third-party integrations
Blogging
Social Media Integration	Basic linking with accounts, enhanced through app integrations	Advanced integration for selling directly on platforms
Analytics and Reporting	Basic analytics provided, with more detailed insights on higher plans	Comprehensive suite of analytics and reporting tools
Ads and Promotions	Limited direct marketing tools, with some promotional features available on premium plans	Direct advertisement and promotion through Google AdWords and Facebook

7.3

7.0

🏆 Winner: SITE123

. SITE123 edges out Volusion in this category with its 24/7 customer support in English and additional support in 16 languages during normal business hours. This broad language support ensures that users from various regions can receive assistance in their preferred language.

Volusion provides customer support to merchants on their Business Plan and Prime Plan via phone during business hours and 24/7 chat support through the Merchant Center dashboard. However, it falls short in terms of language support compared to SITE123.

7.5

8.7

🏆

Winner: Volusion

. Volusion’s security measures are more comprehensive, with a higher security score of 8.7 compared to SITE123’s 7.5. Volusion prioritizes the storage and protection of private data through a series of comprehensive security measures designed to safeguard sensitive information. This includes data encryption techniques, two-factor authentication, SSL certificates for secure transactions, PCI DSS compliance to protect credit card information, and firewalls to prevent unauthorized access.

Although it may not offer the same level of detailed security features as Volusion, SITE123 is committed to maintaining a secure platform for all types of websites. This includes SSL/HTTPS encryption and modern firewalls, but it also provides free domain privacy protection, which is a plus for user privacy and data security.

2.8

0.0

AI Builder	SITE123 does not have an AI website builder	Volusion does not have an AI website builder
AI Ecommerce features	SITE123 does not have AI ecommerce features	Volusion does not have AI ecommerce features
AI Content Generation	SITE123 offers AI-powered content generation	Volusion lacks AI content generation tools
Additional AI features	SITE123 does not have additional AI capabilities	Volusion lacks any AI features

🏆 Winner: SITE123

. Although both SITE123 and Volusion lack a comprehensive set of AI capabilities, SITE123 has a slight edge with its AI-powered content generation feature. This tool can generate SEO-friendly, relevant content that aligns with the user’s industry and needs, enhancing the website’s visibility and appeal.

Volusion, with a score of 0.0, does not offer any AI capabilities. This lack of AI features may limit the platform’s ability to automate and optimize certain aspects of website creation and management.

6.3

7.7

🏆 Winner: Volusion

. Both SITE123 and Volusion offer user management features, but Volusion’s customizable user account management with various roles and permissions tailored for efficient online store operation gives it an edge.

• SITE123 allows multiple users to have two different roles: Admin and Contributor, each with its own set of permissions. However, there is no mention of limitations on the number of users who can edit the website on Site123.
• Volusion offers customizable user account management with various roles and permissions tailored for efficient online store operation. These roles, including Administrator, Editor/Manager, Customer Service, and Marketing, provide different access levels for tasks like site design, order processing, and analytics. Subscription plans determine the number of staff accounts available: 1 in the Personal Plan, 5 in the Professional Plan, 15 in the Business Plan, and unlimited in the Prime Plan. This range ensures scalability and flexibility to meet the needs of businesses of all sizes, enabling effective management and operation of eCommerce teams across different business scales.

SITE123 User Roles and Access Levels:

Volusion User Roles and Access Levels:

Additional Features

SSL Certificate
Custom Domain
Free Custom Domain Included
International Domains
Mobile Responsive
Page Speed
Website Builder Mobile App
Convert a Website To An App
Website Analytics
Multilingual Sites
Multiple Users

User Feedback

SITE123

11 reviews

4.3 out of 5 stars

Volusion

65 reviews

3.2 out of 5 stars

SITE123 is appreciated by users for its user-friendly platform with drag-and-drop features, making website building quick and easy. Users value its wide library of free images and templates, mobile responsiveness, and excellent customer support. However, some users find its customization options limited, especially in the free version, and wish for more robust features like additional plugins and payment methods tailored to different regions. Overall, SITE123 appears beneficial for those seeking to create professional-looking websites without extensive coding knowledge, though it may lack certain advanced functionalities for more specialized needs.

On the other hand, Volusion is generally appreciated for its affordability compared to competitors like Shopify, with users finding its simplified user interface suitable for non-tech users. However, there are concerns about its limited integrations and frequent technical issues, such as crashes and slow support responses. Some users feel that Volusion lacks the advanced features and customization options offered by competitors like Shopify, making it less competitive in the market. Despite these drawbacks, Volusion remains a feasible option for small to medium-sized businesses seeking a budget-friendly solution for establishing an online store.

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