Emily Siliwon
Emily has spent over a decade wrangling WordPress into submission, crafting technical content that demystifies SEO, SaaS, and website development. A pro at bending WordPress to her will, she helps businesses generate leads, build online authority, and turn their websites into conversion machines. Whether she's breaking down complex topics or offering insights on the latest digital trends, she's probably had too much caffeine.
Best AI Site Builders for WordPress (2026) – With Hosting & Domain
Finding the best site builder for WordPress can be confusing, especially when so many tools advertise a “free AI builder with hosting and a domain.” Most of the time, “free” really means limited features, a forced subdomain, or a short trial that’s easy to outgrow. This guide cuts through the confusion with a simple comparison of today’s most popular AI…
What is a Website Builder API? A Beginner-Friendly Guide for SaaS, Hosting, and Agencies
A website builder API is a programmable interface that allows your platform—whether it’s a SaaS product, hosting service, CRM, or agency dashboard—to create and manage full websites automatically inside your own environment. Instead of sending users to a standalone website builder, you trigger site creation through API calls, keeping everything native to your product. In this article, you’ll learn how…
Advantages of Vibe Coding
Traditional development often moves slowly because it fights on too many fronts: boilerplate, handoffs, context switching, and the “blank screen syndrome.” Lately what’s changed is the new way of coding using natural language called vibe coding. What happens is an AI assistant generates real, reviewable code, and you iterate by prompting. As Andrej Karpathy famously said, Vibe coding gives you…
Is Vibe Coding More Efficient Than Traditional Coding?
The concept of “vibe coding,” which refers to AI-assisted, prompt-based coding, is often seen as the shortcut to instant efficiency in development. But after the initial excitement of showcasing what can be built with just one prompt, the cracks in the exterior begin to show. Speed doesn’t always equate to efficiency. So, is vibe coding more efficient than traditional coding?…
What is Vibe Coding?
Imagine describing your dream website or app out loud and watching it come to life in minutes. That’s the magic of vibe coding, a new way of coding where you simply tell AI what you want, and it writes the code for you. For the vibe coder, that means zero coding, setup, or stress. Whether you’re an entrepreneur, designer, or…
How to Create Responsive Email Headers That Look Great Everywhere
Emails are not like websites. In particular, figuring out how to create responsive email headers is a big challenge. In part, because email is an antique. With no modern flexbox or grid layouts, email relies on tables and inline CSS, resulting in inconsistent client support. Attempting to code emails the old-fashioned way is difficult because responsive design must adapt to…
How Can I Define My Brand’s Tone of Voice in a Few Clear Adjectives?
Clarify your brand’s personality, values, and target audience and you are 80% there for defining your brand’s tone of voice. All you have to do next is narrow down 3–5 descriptive words that capture how you want your brand to sound, and then figure out how each should adapt across different channels so your tone stays consistent and recognizable. What…
How to measure ROI on printed flyers versus digital ads?
Marketers have long lamented print advertising’s shortcomings when it comes to tracking returns on advertising dollars. Philadelphia retailer John Wanamaker famously complained, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” The difficulty in shedding light on this modern marketing dilemma only seems to get worse. When it’s impossible to rely on…
What Steps Should I Follow Before Publicly Launching My Brand?
Before publicly launching your brand you should define your brand, secure assets, build messaging, create a website, build a brand launch buzz, and plan your launch. Most brand launches fail because no one knows about the brand to begin with. Your first step should be to create a pre-launch strategy that will give you clarity, confidence, and momentum. This will…
Reward Brand Advocates With Loyalty Programs That Actually Work
If you want to reward brand advocates with loyalty programs that build momentum, you need more than points and punch cards. Whether you run an ecommerce store, SaaS platform, or local business, this guide covers: How to identify your most loyal and vocal customers Loyalty program types that go beyond discounts Reward strategies tailored to different business models Simple ways…
How Can I Plan a Brand Calendar for Seasonal or Campaign-Specific Themes?
When every season brings a new campaign, holiday, or trend, it’s easy to fall behind, or worse, rush out something that doesn’t feel like your brand at all. It’s all fun and games until you start planning seasonal brand themes, at which point making it work while staying on-brand and authentic is not always straightforward. We’ve uncovered the best strategies…
A Simple Guide to Building Your Brand Guide
Have you ever looked at a beautifully designed brand guide and thought, “Do I really need one of those?” Maybe you’re running a small business, working on a branding project for your company, or just daydreaming about your future brand. The idea of creating a brand guide might seem impossible, especially when some examples look more like 100-page manifestos than…