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8 Pivotal Agency Metrics to Track in 2021

I’ll be blunt, maybe even too blunt, but we need to face the problem before we start solving it! Many agencies don’t set enough KPIs or track enough metrics. Though it may not be the case, it often feels like agencies only care about delivering fast results to keep a certain client, and they don’t “waste” their time setting the metrics properly. I’m sure our readers are not among those agencies or even if you are, it’s just because you’re new to this and confused about what to track or how to organize everything. Let me ease your concerns. Today we’re going to discuss everything in detail, and after you read this article, you’ll be able to decide what agency metrics to track and what not to, and what you need to pay the utmost attention to. Since this is my first article in our blog, let me introduce myself…

10 Most Inspiring Agency Websites You Must Know About

Marketing Opinion 12 MIN READ

It’s not what’s outside but what is inside that matters. Inner beauty is long-lasting and it’s what will eventually make people fall in love with you. Outer beauty by contrast is fickle – one day it’s there, the next it leaves you without so much as a warning. The same goes for agency websites – don’t let the title fool you. You need a dazzling appearance to catch the attention of users. And the most efficient way to make your visitors fall for you, at first sight, is using outer beauty in the form of an irresistible website. Later, you can win their hearts with high-quality services. Here are some websites so irresistible that users have a hard time walking away. Honey Social Chain Bastion Elevate We Are Social The Goat Agency AMP Agency Wpromote Jellyfish Go Fish Digital Silverback Strategies 1. Honey Honey. Whether you use this word as…

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How to Set and Manage Client Expectations: 7 Essential Tips

Marketing Uncategorized 10 MIN READ

“It is a truth universally acknowledged, that a single business in possession of goods, must be in want of a customer.” I hope Jane Austin will forgive me for using one of the most famous sentences in world literature to make a point. Any business, be it B2C or B2B, will succeed only through a customer-centered approach. This universally acknowledged truth is easier said than done. Acquiring clients is difficult, working with them — especially with the new ones — is even more difficult. Each customer is different, so creating a company culture that addresses all these needs and wants is a real challenge. The key is to set and manage feasible expectations. You need to find the balance between safe and impressive, take into account the team’s capacity, avoid over-promising and under-delivering. I promise I’m not just going to state the obvious and rub salt into the wound, I…

WordPress 5.6: New Features and Tips You Can’t Miss Out On

WordPress 10 MIN READ

“It’s a new dawn, it’s a new day, it’s a new life” for WordPress! No, we’re not just giving you an earworm for no reason. This article is all about introducing WordPress 5.6 “Simone” (the successor of WordPress 5.4 “Adderley” and WordPress 5.5 “Eckstine”), and it just so happens that this update pays tribute to the mesmerizing jazz and blues icon Nina Simone. Our inner fangirl is showing, huh? Good! And, rest assured, nothing will tamp down our enthusiasm for this update – and not just because of our eternal love for Nina Simone. This update includes block editor improvements, a brand new default theme, automatic WordPress core updates to increase security, and a bunch of other goodies. Let’s explore the most exciting new features and all that jazz together! Block Editor Improvements The New Twenty Twenty-One Default Theme Automatic WordPress Release Updates Application Passwords for REST API Other updates…

What’s New: Improvements in the 10Web Builder

Blogging 2 MIN READ

Improvements in the 10Web Builder Not only are we automating what we can so that you have more time to do the important work, we are also making logical improvements to the premium widgets by 10Web. With these improvements, you have more variations for designing your websites and achieving the final look you want. Slides Widget Text Outside Image One of our premium widgets, the Slides Widget, allows you to display images in a slide. In the widget, you have the option to add text to each image, either outside or inside of the slide. Now, when you add text to the outside of the image, you have the option to adjust the height of your images and the entire widget box. This will allow you multiple variations of displaying your text and your images together in one slide. Multiple Slides Per View Another new and exciting feature in the…

8 Strategies to Improve the Customer Retention of Your Agency

How To: Beginner 15 MIN READ

They say it’s easier to keep a customer than get a new one. We’d like to add that it’s also cheaper. Customer retention is all about keeping things interesting enough for your clients that they keep coming back to you to purchase new services. That’s why this article is here to help you improve customer retention. What you get out of this is spending five to 25 times less than you would if you acquired a new customer. Also, keep in mind that a 5% increase in customer retention rates can lead to 25-95% growth in profits. A customer retention rate tells you the number of clients you managed to keep over a certain amount of time without including newly-gained clients. To calculate this, you need the number of clients you had at the beginning of that period (S), the number of clients at the end of that period (E),…

A Simple Guide on How to Create WordPress Custom User Roles and Capabilities

How To: Intermediate Uncategorized WordPress 17 MIN READ

Creating WordPress custom user roles and capabilities you’re bound to experience the agony of choice. Your head will be spinning from endless opportunities. Basically, you may have no clue which roles and capabilities you should create and how to best combine them. That’s why we’re here to tell you why you need custom user roles and capabilities to begin with, what you should consider when assigning roles and capabilities, and, last but not least, how to create them. But before we delve into all that, let’s understand what WordPress custom user roles are all about. For starters, assigning multiple user roles allows you to share the burden of website management with other users. At the same time, it gives these users separate access to your website meaning they don’t have to use your login credentials. This enhances the safety of your website. WordPress offers a set of 6 pre-defined user…

What's New: AI Builder, Speed Optimizer, & FB Page Widget

What’s New: The 10Web AI Builder, Speed Optimizer, & FB Page Widget

Blogging 3 MIN READ

To make the most efficient use of a given situation, a tool, or a resource, requires great attention to detail and understanding the needs of your customers. The process of optimization becomes tangible when our customers interact with the new and improved versions of our products. Here at 10Web, we love hearing from our customers and we’re not afraid to get our hands dirty and do what it takes to achieve a better product. Here is What’s New at 10Web! AI Builder Improvements Classification Ignore vs Image Identification Classification algorithm improvements that decipherer between use of a small image widget or ignoring it in the final recreated page. Differentiation Between Image Box and Call to Action Widgets CTA widget refinement of classification Differentiation between image box widget and CTA widget CTA widget imports correctly and with a button Slider Slider Classification and Conversion Improvement Improved recognition of slider widgets. Precision…

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Z-Index Explained: The Alignment of Web Page Elements

How To: Intermediate 9 MIN READ

Are you wrecking your brain trying to figure out the stacking order of HTML elements? Let us lend you a helping hand and do the heavy lifting for you. First things first, here’s what you need to know about the z-index: The z-index CSS property sets the z-order. That’s why developers use it to determine the order in which elements are positioned within the stacking order. Usually, 2 types of errors occur. The first one is because the z-index only works when an element is a) a positioned element, b) a flex item or c) a grid item. Positioned element refers to an element whose position property is other than <static>. Flex items are elements whose parent element’s display property is <flex> or <inline-flex>. As for grid items, the parent element’s display property is <grid> or <inline-grid>. If you’ve used z-index and for some reason, it didn’t work out, it…

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10 Top-Performance Agency Management Software Solutions for Your Agency

Opinion 11 MIN READ

It doesn’t really matter if it’s COVID forcing your agency to move towards remote work and open the door to a Narnia of software solutions. The fact of the matter is that even before the world was hit by this pandemic we were already living in a modern business environment filled with digital solutions. Consider this pandemic a wake-up call that’ll make you catch up with your competition. Now more than ever you need agency management software to help you stay on top of your game. So, kind as we are, we’ve prepared a list of top-notch agency management software to help give your agency’s performance the boost that it needs in such trying times. We’ve divided the carefully selected tools into the following 3 categories: Task Management Customer Relationship Management Employee Management Let’s cut straight to the chase, shall we? 1. Task Management Notion This agency management software has…

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