Wholesale ecommerce platforms help businesses sell products in bulk to other companies online. These digital tools make it easier for sellers to manage inventory, process orders, and reach more buyers across different markets.
The best wholesale ecommerce platforms offer features like custom pricing, bulk order management, and integration with other business systems. They can save time and money for both buyers and sellers. Picking the right platform depends on your business size, product type(s), and target customers.
FAQ
What is a wholesale ecommerce platform?
Which platform is best for wholesale business?
How to choose a wholesale Website Builder?
What features are essential for distributors?
Are there free options for wholesale sites?
How does wholesale ecommerce work?
Wholesale ecommerce sites sell large quantities of goods to retailers and other businesses. These sites have special features for bulk orders. Buyers log in to see wholesale prices and place big orders.
The websites often have minimum order sizes. They may offer discounts for bigger purchases. Sellers can manage inventory and track orders online.
Many wholesale ecommerce platforms have tools to make quotes fast. This helps with custom products or complex orders. Some sites let buyers reorder easily or set up repeat orders.
Shipping for wholesale ecommerce is different from regular online stores. Because orders are bigger, sellers may use freight shipping or ship directly to stores or warehouses.
Benefits of using a wholesale ecommerce platform
If you are selling wholesale, then using a wholesale ecommerce platform has a lot of benefits to offer you.
- Easily track stock levels to understand product demand.
- Real-time warehouse integration prevents overselling and keeps stock accurate.
- Low-stock alerts help ensure timely reordering, saving time and reducing stress.
- Personalized pricing and order history for each customer improve satisfaction.
- 24/7 ordering capability boosts convenience and potential sales.
- Order tracking and shipping updates build customer trust and reduce support calls.
What to look for in a wholesale ecommerce platform?
The right wholesale ecommerce platform will affect your business success. A well-chosen, complete platform boosts efficiency, meets wholesale needs, and offers a good customer experience. Here are some key features to look for when choosing a wholesale ecommerce platform:
Bulk օrdering & tiered pricing
Bulk ordering and tiered pricing are essential features for wholesale operations. They enable customers to order large quantities and receive volume discounts. This encourages larger purchases and also simplifies the ordering process for businesses that rely on high-volume transactions.
Inventory management
Real-time inventory management, tracking, and reorder alerts are critical to avoid stockouts and overstocking. These features help businesses maintain optimal stock levels and ensure products are available when needed, supporting customer satisfaction and steady sales.
Custom catalogs & pricing
Wholesale platforms should allow customized catalogs and pricing for different customer groups. This personalization ensures that each buyer only sees relevant products and pricing, facilitating a tailored buying experience and simplifying order management.
Integration with ERP & CRM systems
A good wholesale platform should integrate seamlessly with ERP and CRM systems, centralizing data on inventory, finances, and customer interactions. This connectivity supports efficient workflows and better customer relationship management, helping businesses to scale and run efficiently.
Scalability & performance
As your business grows, the platform must handle increased orders and traffic. High uptime, fast page load speeds, and mobile responsiveness are essential to provide a reliable experience for all users, even during peak sales periods.
Security & compliance
Wholesale ecommerce platforms must ensure strong data security with features like SSL encryption and PCI compliance. This safeguards sensitive information, builds customer trust, and protects the business from data breaches.
Mobile-friendly experience
An optimized mobile experience is crucial as more buyers use mobile devices to shop. Responsive design and clear navigation make it easy for customers to browse, order, and manage their accounts on any device, enhancing convenience and accessibility.
These features are the cornerstones of a wholesale ecommerce platform. They lead to simplified operations, support growth, and deliver a better customer experience.
9 wholesale ecommerce solutions for wholesalers
As the wholesale industry adapts to new digital trends, having the right ecommerce platform will help stay competitive. In 2025, wholesalers need solutions that support them as they grow. Let’s take a look at 9 of the best platforms for wholesalers looking to future-proof their business.
10Web
10Web, with its AI-powered Website Builder offers a powerful platform for building and managing ecommerce websites, where you can get your custom domain and hosting all in one place. You can set up your wholesale online store in minutes with 10Web’s tools. The platform includes features for product management, order processing, and customer tracking.
You’ll find 10Web easy to use, even if you’re new to ecommerce. Its drag-and-drop editor lets you customize your store’s look without coding.
The platform integrates with popular payment gateways and shipping services. This makes it simple to handle transactions and deliveries. You can also add plugins to extend your store’s functionality. Prices for 10Web start at $10 per month for basic plans. More feature-rich options cost up to $60 monthly.
We picked 10Web for its user-friendly approach to ecommerce. The AI-powered tools make it stand out for those wanting a quick setup. 10Web works well for small to medium businesses new to online selling. It’s a good fit if you want an all-in-one solution without much technical know-how.
| Pros | Cons |
| AI-powered website builder | Fewer wholesale-specific features |
| Easy to use interface | Can be pricey for larger stores |
| Quick store setup | Limited customization for advanced users |
Let’s build your wholesale website with 10Web:
- Visit 10Web.io and click Generate Your Website to begin creating your wholesale ecommerce store.
- Select the AI-powered website option to have the AI set up your store layout and content from scratch.
- Choose “ecommerce” or “wholesale” as your business category, depending on your specific needs.
- Add a brief description of your store to help the AI generate relevant content and design features. You can also choose the Enhance with AI button to let AI refine your store description.
- Let the AI start building your site. When setup is complete, click Next.
- Select a color scheme that fits your brand and click Generate to apply it to your store.
- Customize with the drag-and-drop editor. Adjust the layout, add products, set prices, and configure payment and shipping options.
With 10Web’s AI-powered Builder, you’ll be ready to launch and start selling wholesale online in no time.
Create your online store in minutes!
Looking to sell online? Develop and launch your store with 10Web AI Ecommerce Website Builder.
Shopify Plus
Shopify Plus is a wholesale ecommerce platform designed for high-growth businesses. It offers advanced features to help you scale your online store and manage large-scale operations.
With Shopify Plus, you get access to customizable themes and checkout processes. This lets you create a unique brand experience for your customers. The platform also supports B2B sales, making it easier to serve both retail and wholesale clients.
Shopify Plus integrates well with other business tools. The platform also offers API access, allowing you to build custom solutions if needed.
On the downside, Shopify Plus can be pricey for smaller businesses. Its advanced features may also be overwhelming if you’re just starting. The platform works best for established companies ready to take their ecommerce to the next level.
| Pros | Cons |
|---|---|
| Scalable for high-growth businesses | Can be expensive for small businesses |
| Supports B2B and B2C sales | May have more features than needed for beginners |
| Good integration with other business tools | Less flexibility compared to open-source platforms |
BigCommerce Enterprise
BigCommerce Enterprise is a top choice for wholesale ecommerce. It offers a platform with features for B2B and wholesale businesses. You can manage large product catalogs and handle complex pricing structures easily.
The platform shines in its customization options. You can design your online store to match your brand. BigCommerce Enterprise also integrates well with other business systems you might use.
One great feature is its ability to handle both B2B and direct-to-consumer sales. This lets you reach more customers through a single platform. The product management tools help you organize and display your wholesale items efficiently.
BigCommerce Enterprise offers high-level performance, ensuring your site can handle large order volumes without slowing down. Pricing for BigCommerce Enterprise is custom-based on your needs. While this can mean higher costs, it also ensures you get a solution that fits your business perfectly.
We picked BigCommerce Enterprise for its flexibility. It’s ideal for medium to large wholesale businesses looking to grow their online presence.
| Pros | Cons |
|---|---|
| Strong B2B features | Custom pricing can be expensive |
| Flexible customization | May be complex for small businesses |
| Handles B2B and B2C sales | Learning curve for advanced features |
WooCommerce
WooCommerce is a popular open-source plugin for WordPress that turns your website into an online store. It’s free to use and offers many features for selling products online. You can customize your store with themes and add extra functions with plugins.
WooCommerce works well for both small and large businesses. It’s easy to set up and use, even if you’re not tech-savvy. You can sell physical or digital products, and manage orders, inventory, and shipping all in one place.
On WooCommerce, you can add features as your business grows. There are lots of payment options, so customers can pay how they want. The platform also lets you offer discounts and run marketing campaigns.
But WooCommerce isn’t perfect. You need to host your WooCommerce website, which can be tricky if you’re new to web hosting. Also, some advanced features require paid add-ons, which can add up in cost.
WooCommerce is free to use, but you’ll need to pay for hosting a domain name, and any premium themes or plugins you want.
We picked WooCommerce because it’s a solid choice for businesses that want control over their online store. It’s best for small to medium-sized businesses that already use WordPress or want a customizable ecommerce solution.
| Pros | Cons |
|---|---|
| Free to use | Requires web hosting |
| Highly customizable | Can be complex for beginners |
| Large plugin ecosystem | Some features need paid add-ons |
| Good for both B2B and B2C | Performance can vary with hosting |
NetSuite Ecommerce
Netsuite SuiteCommerce is a cloud-based ecommerce platform both for B2B and B2C businesses. It offers a complete solution for online selling, combining ecommerce with essential business operations like inventory management and order processing.
SuiteCommerce provides a mobile-optimized experience, making it easy for customers to shop on any device. The platform allows you to create an engaging and personalized online experience for shoppers.
SuiteCommerce supports the unique needs of B2B users while still offering a rich, B2C-like experience. This makes it a good choice for wholesale businesses that want to serve both types of customers.
We like SuiteCommerce for its all-in-one approach, integrating ecommerce with other business functions, simplifying operations for wholesalers and distributors.
On the downside, some users may find the platform complex to set up and manage, especially if they’re new to ecommerce. This platform is best for medium to large wholesale businesses that need a powerful, all-in-one solution for their ecommerce and business operations.
| Pros | Cons |
| Supports both B2B and B2C | Can be complex to set up |
| Integrates with business operations | May be overkill for small businesses |
| Mobile-optimized | Can be expensive |
Volusion
Volusion is an ecommerce platform that helps businesses create and manage online stores. It offers features like inventory management, payment processing, and marketing tools.
You’ll find Volusion easy to use, with a simple interface for setting up your product catalog. The platform provides built-in SEO tools to help your store rank better in search results.
One downside is that Volusion can be pricier than some competitors. Its plans range from $29 to $299 per month, with custom pricing for larger businesses.
Volusion stands out for its focus on helping small and medium-sized businesses grow. It offers features like a CRM system and newsletter tools to support your marketing efforts.
The platform might be a good fit if you’re a small business owner looking for an all-in-one solution. You’ll get everything you need to run your online store in one place.
| Pros | Cons |
|---|---|
| Easy-to-use interface | Can be expensive |
| Built-in SEO tools | Limited design options |
| All-in-one solution | Learning curve for beginners |
Squarespace Commerce
Squarespace Commerce is a premium ecommerce feature available in Squarespace’s Business and Commerce plans. It lets you turn your website into an online store to sell physical or digital products.
With Squarespace Commerce, you can add product pages, create a shopping cart, and set up a checkout process. The platform offers tools to manage inventory, process payments, and handle shipping. You’ll also find attractive design templates to showcase your products.
The platform supports different pricing options. You can set up tiered pricing for wholesale customers or offer special discounts.
Squarespace Commerce works well for small to medium-sized businesses. It’s a good choice if you want an all-in-one solution for your website and online store. Pricing for Squarespace Commerce starts at $27 per month when billed annually. This includes basic ecommerce features.
| Pros | Cons |
|---|---|
| Easy to use | Limited payment gateways |
| Beautiful templates | Fewer features than specialized platforms |
| All-in-one solution | Can be pricey for small stores |
Shift4Shop
Shift4Shop is an ecommerce platform both for B2B and B2C businesses. It offers a range of features to help you set up and run your wholesale operation online.
You’ll find Shift4Shop provides tools for creating a user-friendly website where business clients can easily place orders. The platform allows you to customize your site and streamline the purchasing process for your customers.
One standout feature is Shift4Shop’s scalability. Whether you’re just starting or running a large enterprise, the platform can grow with your business. This flexibility makes it a good choice for companies at various stages of development.
Shift4Shop offers different pricing options to suit your needs. Plans start at $39 per month, but they also have a unique offer where you can get an unlimited plan for free if you process at least $1000 per month through Shift4.
| Pros | Cons |
|---|---|
| Scalable for businesses of all sizes | Learning curve for new users |
| Free plan available with conditions | Some features only in higher-tier plans |
| Strong B2B and B2C capabilities | Customer support can be slow at times |
WooCommerce B2B
WooCommerce B2B offers a powerful solution for businesses looking to set up wholesale or B2B stores. This plugin integrates with WooCommerce, making it easy to manage both B2B and B2C sales on one platform.
You can customize pricing for different customer groups, set up tiered pricing structures, and create special discounts for bulk orders. The plugin also allows you to handle quote requests and manage user registrations.
One great feature is the ability to show different product catalogs and prices to different user groups. This lets you keep your retail and wholesale offerings separate.
WooCommerce B2B is priced competitively, with options to suit different business sizes. It’s a good choice for companies that want to manage both wholesale and retail sales in one place.
This solution works best for small to medium-sized businesses that need a flexible B2B system. It’s especially useful if you’re already using WooCommerce and want to add wholesale features to your existing store.
| Pros | Cons |
|---|---|
| Easy integration with WooCommerce | May require additional setup time |
| Flexible pricing options | Some features might need extra plugins |
| Separate catalogs for B2B and B2C | Learning curve for new users |
Conclusion
Picking the right ecommerce platform in 2025 can make all the difference in growing your wholesale business and meeting the unique needs of wholesale operations. Each platform we’ve reviewed offers distinct advantages, tailored to different business sizes, goals, and stages of growth. Whether you’re looking for user-friendly options and strong solutions for larger enterprises, there’s an ideal choice for every business.
When selecting a platform, consider factors like scalability, customization, inventory management, and integration capabilities. The ideal platform should support bulk ordering, offer personalized pricing, integrate with essential business systems, and ensure a simple purchasing experience for your clients. The right wholesale ecommerce platform can make it easier to run your business, connect with customers, and set you up for growth in the digital wholesale market.
Create your online store in minutes!
Looking to sell online? Develop and launch your store with 10Web AI Ecommerce Website Builder.
Create your online store in minutes!
Create your online store in minutes!
Develop and launch your store with 10Web AI Ecommerce Website Builder.
