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How Can I Involve Customers or Early Adopters in Evolving the Brand?
The moment a user says something about your product that nails the positioning better than your homepage copy, or they reveal a use case you hadn’t considered, or a pain point hiding in plain sight. That’s the foundation of brand co-creation. Customers don’t just use your product, they help you evolve it. In this article, I’ll break down how to…

How to Design a Favicon That’s Recognizable at 16×16px?
You know that tiny little image that shows up in a browser tab when you open a website? That’s your favicon.It’s such a small thing that most people don’t even think about it, but that little 16×16 icon is usually the first piece of your brand anyone sees in a tab, a bookmark, or even on someone’s home screen. It…
How Do I Script a Short Brand-Story Video for Social Media that Feels Authentic?
Surveys show that 86% of customers trust brands due to their genuine storytelling. Օn social media, real, authentic, creative brand stories bring in high engagement rates. Videos take up most of the content on social media, which means scripting authentic brand story videos will get the click and convert the interest. Authenticity comes from clear, relatable human experiences and a…
How to Boost Engagement with Branded Hashtags? Tested Strategies
Engagement is the lifeline of social media. High engagement rate means more conversions, more conversations, and more eyes on your brand. If people are chatting, sharing, and connecting with your brand, it’s a success. If everyone’s quiet…well, that’s not much of a party, is it? Branded hashtags can boost social media engagement, attract visibility, and encourage your audience to actively…
What Tools Help Me Track Brand Equity As My Business Grows?
Figuring out how your brand is doing out in the world isn’t always easy. Maybe people know your name, but do they trust it? Are they recommending you to others, or just scrolling past? This gap between recognition and trust is bigger than most people realize: while half of consumers are more likely to buy from brands they recognize, over…
How Do I Incorporate ESG, DEI, or Sustainability Into My Brand Identity Authentically?
People don’t just want brand promises anymore. They want receipts. Edelman’s 2024 Trust Barometer says 80% of people expect companies to actually help fix social problems, not just move products. Yet, trying to incorporate sustainability into brand can feel like a no-win situation. Say nothing, and you look careless. Say too much without the receipts, and people will call you…
9 Best AI Tools for CRM in 2025 to Scale and Boost Sales
An AI-powered CRM is used to make predictions based on your customers’ behavior. It suggests next-best actions and automates things like lead scoring and personalization. Companies engage with customers at a more personal level, close deals faster, and run marketing more effectively when using AI for CRM. As businesses rapidly adopt smarter technologies, the demand for new AI tools for…
29 Top AI Tools You Need to Try in 2025
Looking for the top AI tools to try in 2025? Whether you want to boost productivity, create content, launch a project, or just explore what’s possible with artificial intelligence, this list has you covered. The 10Web team has tested and handpicked 29 top AI tools spanning writing, video, design, assistants, business automation, and even website builders. I’ve organized them by…
A Practical Guide to AI APIs for SaaS Companies: Use Cases and Integration Examples
You’re building a SaaS product or platform, and your favorite stakeholder has heard that the best thing to do is “add AI.” Now, it’s up to you to implement this idea as a quick little side project. No pressure, though! There’s some good news. You don’t need to reinvent your backend or assemble a crack team of elite ML engineers…
5 Best AI Website Builders of 2025
All products on this list have been tested and carefully chosen by our team. Building a website isn’t really that difficult, especially after the development of CMS, and even easier today with AI. Still, if you want to build websites, you need to understand the principles of design, both technical and aesthetic, structure, and content, in all its forms. A…
Take Care of Business with the Best AI Tools for Agencies
If you’re scaling client work with a lean team, you’ve probably searched “best AI tools for agencies” and been buried in glowing listicles, most of which read like press releases. That’s not what this is. This guide filters out the hype to focus on real, working tools trusted by developers, marketers, and agencies. We’re also spotlighting a few standout solutions,…
Top Tools for Increasing ARPU (and How to Use Them Like a Growth Pro)
Increasing revenue doesn’t always mean getting more customers. Sometimes, it just means cultivating a better relationship with the ones you already have. If you’re a developer, SaaS operator, or digital agency, you already know that increasing the average revenue per user (ARPU) is one of the most valuable and overlooked hacks in your growth playbook. It’s your secret lever: nurture every…