Araks Nalbandyan

Araks Nalbandyan is the director of digital marketing at 10Web. With a proven experience in working in different agencies and mapping out growth channels for SaaS products, she currently runs all marketing activities for 10Web. Araks has been a WordPress aficionado for over seven years and is now an ardent promoter of AI use in WordPress.
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8 Workflow Automation Software Solutions to Boost Your Efficiency

9 MIN READ

Aside from technology taking over humans (winky face, a little joke with a hint of “what-if”), what’s the reason you’re still spending so much time on manual tasks when you can automate them? From personal life to working life, from automated bill payments to automatic website building and so on; all these things help us save precious time wasted on hideous manual tasks and spend that time on business growth, family time, and therapy to recover from previous stressful working lifestyle. As the famous saying goes, “Life is too precious to waste on things you can pay someone else to do for you.” Nowadays, we can change it to, “Life is too precious to waste on things a tool can do for you.” All jokes aside, my life changed drastically when I started using automation software solutions to ease my working life. Back in the day, when I worked at…

No BS Client Referral Tips to Grow Your Agency

8 MIN READ

Are you the type of person that prefers to give gifts over receiving ones? Or is it the other way around? What if I told you that when it comes to your relationships with your clients you gotta do both. It’s a give-and-take. First, you “give gifts” in the form of amazing services to help them grow their business, and then you “receive gifts” in the form of word of mouth, brand awareness, and direct client referrals. Sounds simple, right? Heck yeah, it does! Well, it is, as long as you do your job well and know how to build relationships with your clients based on trust and loyalty. If you don’t know how to do this, just read these 8 strategies we’ve separated for you in order to improve your client retention. Now, that that’s cleared up, we’re all set for some facts on how important getting client referrals…

8 Pivotal Agency Metrics to Track in 2021

12 MIN READ

I’ll be blunt, maybe even too blunt, but we need to face the problem before we start solving it! Many agencies don’t set enough KPIs or track enough metrics. Though it may not be the case, it often feels like agencies only care about delivering fast results to keep a certain client, and they don’t “waste” their time setting the metrics properly. I’m sure our readers are not among those agencies or even if you are, it’s just because you’re new to this and confused about what to track or how to organize everything. Let me ease your concerns. Today we’re going to discuss everything in detail, and after you read this article, you’ll be able to decide what agency metrics to track and what not to, and what you need to pay the utmost attention to. Since this is my first article in our blog, let me introduce myself…

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