ChatGPT is a revolutionary chatbot that can help you leverage your marketing strategy. While ChatGPT is touted as a disruptive technology in the marketing industry, its true value can only be realized by writing effective and actionable marketing prompts. In this article, we will discuss how you can write creative ChatGPT prompts for marketing, as well as explore various ChatGPT prompts you can use for email marketing, SMM and ads, content marketing, SEO, and marketing strategy.
As technology evolves, businesses have had to rely heavily on technology to elevate their marketing efforts and set themselves apart from the competition. In the recent past, one technology, in particular, has been in nearly every discussion and news headline since its launch in late 2022: ChatGPT.
ChatGPT is a revolutionary chatbot powered by machine learning and natural language processing with the ability to replicate human-like conversations. Built on top of OpenAI’s GPT-3.5 and GPT-4 large language models (LLMs), ChatGPT is trained on a massive amount of data, mostly from the internet, hence its ability to articulate responses across many domains of knowledge.
ChatGPT’s ability to process large amounts of data and generate realistic, emotive, and expressive responses makes it a perfect tool for any marketing strategy.
While ChatGPT is touted as a disruptive technology in the marketing industry, its true value can only be realized by writing effective and actionable marketing prompts.
In this article, we will discuss how you can write actionable ChatGPT prompts for marketing and tips to help you write better marketing prompts. We will also explore various ChatGPT prompts for marketing you can use for email marketing, SMM and ads, content marketing, SEO, and marketing strategy.
How to write actionable ChatGPT prompts for marketing
ChatGPT prompts for marketing are human written statement(s), commands, or questions meant to serve as a starting point for a conversation with ChatGPT or any AI-driven chatbot. Based on the marketing prompts entered, ChatGPT generates a response based on its understanding of the context and knowledge it was pre-trained on.
1. Provide context
Context refers to conditions within which a particular event, situation, or entity exists or occurs.
In addition, context can also include other details such as time, language, and tone. Providing context enables ChatGPT to generate more relevant and accurate responses.
Bad prompt: What are marketing strategies for new business?
Good prompt: What are marketing strategies for small startups targeting new homeowners in the US in 2023?
The first prompt is too generalized since not all marketing strategies fit any new business. Providing more information, such as location, time, and industry, enables ChatGPT to generate more actionable marketing strategies.
2. Use clear and concise language
Using brief yet clear information makes it easier for ChatGPT to understand your requests and generate responses faster.
Bad prompt: What is the methodology for maximizing ROI through multichannel attribution?
Better prompt: How can I track the effectiveness of my marketing campaigns across different channels to improve return on investment?
The first prompt includes jargon and terms that may not be very clear to ChatGPT, while the second prompt includes straightforward terms allowing ChatGPT to generate a more accurate response.
3. Specificity is important, avoid ambiguity
Try to be as specific as possible when writing prompts. Writing vague ChatGPT prompts for marketing is likely to generate generalized and not actionable responses. For instance, when asking questions be precise but also specific.
Bad prompt: Generate some marketing tips.
Better prompt: What are some effective ways to increase conversion rates for a hosting provider selling website hosting plans?
The first prompt is too general and may end up generating marketing tips that are irrelevant to a business that is selling hosting solutions. While the second prompt specifies your marketing goal and industry, helping ChatGPT generate actionable and relevant responses.
4. Avoid bias
Although chatbots are improving in detecting issues such as bias by the day, they are still far from perfect. For this reason, try to remain as objective and neutral as possible when writing your marketing prompts.
Bad prompt: Why is my product the best in the market?
Such a prompt will likely lead ChatGPT to believe that whatever you have stated is true and play along. However, this may not be the truth.
Better prompt: What unique features of our product distinguish it from competitors in the agri-tech industry?
5. Use keywords in your marketing prompts
Keywords are great for SEO and can help ChatGPT generate more accurate and actionable responses for your marketing needs. Using keywords in your marketing prompts also improves specificity and reduces ambiguity.
Bad prompt: How can I improve my website?
Better prompt: What are some effective ways to increase my blogging website’s traffic and search engine rankings?
Unlike the first prompt, the second prompt specifies that you are running a bogging website and want to improve search engine rankings.
6. Give examples
Giving an example acts as an outline for ChatGPT to follow. If you have a desired output that you’d wish ChatGPT to reproduce, then include that as an example when writing your marketing prompts.
Bad prompt: Write me an article.
This prompt lacks context and specificity and would be better if an example was provided.
“<Example of article on 10Web Website Builder>”
Write an article similar to the one above about the 10Web website builder and how it can help develop WordPress websites faster.
You can also use prompt generators to help you with writing descriptive prompts to get the results you want.
19 ChatGPT prompts for content marketing and SEO
1. ChatGPT content prompts for video content
Generates video ideas that you can use in video marketing to create brand awareness.
Prompt: Generate video ideas that “business X” can use to promote “product X” targeting “audience X”.
2. ChatGPT prompt for SEO analysis
This prompt instructs ChatGPT to perform an on-page SEO analysis.
Prompt: Perform an on-page SEO analysis on this article and recommend adjustments “link or paste article”
3. ChatGPT prompt for generating article outline
Using this prompt, you can generate the outline of any article title that you insert between the quotation marks.
Prompt: Generate a content outline for an article titled “17 Easy-to-Use DIY Website Builders That Require Almost No Effort.”
4. ChatGPT prompts for marketing to identify the target audience
Using this prompt, you can better research and understand your target audience and create more targeted content.
Prompt: Identify my target audience for an article titled “17 Easy-to-Use DIY Website Builders That Require Almost No Effort”.
5. ChatGPT prompt for sentiment analysis
One of many marketing prompts, you can use to perform an interpretation of positive, neutral, and negative emotions associated with the content.
Prompt: Perform a sentiment analysis on the following article “link or paste”.
6. ChatGPT prompt for generating meta description
Prompt: Generate a meta description of “155 characters” for an article titled “Title of the article”.
7. ChatGPT prompt for repurposing content
Using content prompts, you can learn how to repurpose your existing marketing content across different channels, such as social media, to reach a wider audience.
Prompt: What are some of the best ways to repurpose my content across different channels and formats?
8. ChatGPT prompt on how to measure the performance of your content
Monitoring the performance of your content allows you to evaluate whether your content marketing strategy is working effectively and adjust accordingly.
Prompt: How can one measure the efficacy of their content marketing efforts and make data-driven decisions?
9. ChatGPT prompt on how to use content marketing to boost your SEO efforts
Using such content prompts marketers can learn to leverage their content to improve their online visibility and conversion rates.
Prompt: Generate “X ” ideas about how a small startup in the “X industry” can leverage content to increase rankings and visibility.
10. ChatGPT prompt to improve internal linking
Using this SEO prompt, you can generate ideas on improving internal linking to help search engines understand your website pages and better the user experience.
Prompt: Generate a strategy “business X“ can use to improve internal linking and my website’s SEO as a result.
11. ChatGPT prompts to write better meta descriptions and title tags
With this SEO prompt, you can discover how to write effective meta descriptions and title tags that attract users to click and read more about your content.
Prompt: Suggest the most effective strategies for creating and optimizing meta descriptions and title tags.
12. ChatGPT prompts generate social media content
Social media is a powerful tool that you can use to generate traffic through social media tools such as likes, comments, and shares.
Prompt: Generate social media posts to promote “product X” reach new audiences, and improve my blog.
13. ChatGPT prompt on how to improve the domain authority
Use this prompt to discover creative ways such as backlinking, guest posting, and creating quality content to establish your site as a credible source of information.
Prompt: Could you discuss methods such as backlinks that can help establish the domain authority of a website?
14. ChatGPT prompt for generating evergreen content
Generating content that continually stays relevant and fresh over a long time can be beneficial since it attracts traffic for a long time.
Prompt: How can one create content that continues to attract readers over a long time?
15. ChatGPT prompt for optimizing website structure
A well-structured website is easy for users and search engines to crawl and index. This prompt lists steps as to how you can do that.
Prompt: Discuss steps to optimize my website’s structure and navigation for search engines and user experience.
16. ChatGPT prompt for using multimedia elements
Multimedia content allows you to enhance your content. This prompt teaches you how to use them without slowing down your website.
Prompt: What are some of the best ways to use multimedia elements to enhance content without slowing down my website?
17. ChatGPT prompt for maintaining a blog
Maintaining a blog to no informative and attractive to new and existing users is no mean feat. This content prompt generates tips on maintaining a blog that drives traffic through SEO.
Prompt: Highlight some of the best practices for maintaining a blog that drives traffic and improves SEO.
18. ChatGPT prompts for building social trust
Building social trust and proof of your brand can benefit your business in many ways. Use this content prompt to learn how to encourage customers to talk about your brand.
Prompt: Discuss the most effective ways businesses can use user-generated content (UGC) to build trust and social proof.
19. ChatGPT prompt for optimizing websites for local searches
This SEO prompt generates methods like local keyword targeting and business listing to attract customers in your locale.
Prompt: What are some of the local SEO tactics businesses can use to attract customers near their location?
18 ChatGPT prompts for email marketing and communications
1. ChatGPT to generate a weekly newsletter
This prompt generates templates for a weekly newsletter targeting a certain audience.
Prompt: Generate templates for a weekly newsletter for “X product” targeting “X audience”. The templates should have an intro, body, conclusion, and CTA.
2. ChatGPT prompt for writing follow-up emails
Prompt: Generate 10 outlines for writing follow-up emails without sounding spammy.
3. ChatGPT prompt to optimize email subject lines
Using ChatGPT prompts for marketing you can learn how to craft highly converting and compelling subject lines to entice subscribers.
Prompt: Write compelling email marketing subject lines promoting “X product”.
4. ChatGPT prompt to generate email templates
Use this prompt to create engaging emails that lead to increased click-through rates, open rates, and conversions.
Prompt: Generate outward-bound cold email templates promoting “product x” encouraging subscribers to take more action.
5. ChatGPT prompt for measuring the success of your email marketing campaign
Use this prompt to determine how you can use metrics such as open rates, click-through rates, and conversion rates to determine the success of your campaign and make adjustments.
Prompt: Write metrics that “business X” can use to measure the success of its email marketing campaign to improve ROI.
6. ChatGPT prompt for using A/B testing
Use this prompt to discover how you can use A/B testing to improve your email marketing strategy by experimenting with email elements to see what best works for you.
Prompt: How can you use A/B testing to improve your email marketing campaigns?
7. ChatGPT prompt for segmenting an email list
Diving your emailing list according to demographics, behaviors, and interests allows you to run targeted campaigns that lead to more conversions.
Prompt: How can I segment my emailing list to personalize engagement and boost conversions?
8. ChatGPT prompt to automate email communications
Running a huge emailing list can be time-consuming, but this prompt generates tips on automating communications, such as welcome messages.
Prompt: Suggest some of the most effective ways that can be used to automate email communications and save time.
9. ChatGPT prompt to build customer loyalty
Use this prompt to find out how to use email marketing to build brand loyalty and encourage repeat sales.
Prompt: How can a business use email marketing to build and maintain customer loyalty?
10. ChatGPT prompt to re-engage customers
These marketing prompts can generate email templates to encourage disengaged customers to take action.
Prompt: Generate email templates with intro, body, and CTA to re-engage inactive customers ”X product”.
11. ChatGPT prompt to announce new products
Using this prompt you can learn how to use email marketing to announce new services or products and increase sales.
Prompt: How can my “x business” use email marketing to announce new products and promote sales?
12. ChatGPT prompt for designing mobile responsive emails
Using this prompt, you can learn how to design emails that allow your customers to read and engage with them using mobile devices.
Prompt: Highlight some of the best practices for designing mobile-responsive emails.
13. ChatGPT prompt for creating accessible emails
Using this prompt, you can learn how you can curate your emails to be accessible for users with disabilities.
Prompt: What are some of the steps you can take to make emails accessible to users with disabilities?
14. ChatGPT prompt of using social proof elements
This prompt generates tips on how you can social-proof elements such as reviews and testimonials to build credibility and trust with your customers.
Prompt: Describe some effective ways of using social proof elements in an email marketing campaign.
15. ChatGPT prompt on advanced email personalization
Using this prompt you can generate creative ways you can use advanced techniques such as behavioral profiling to create more engaging emails.
Prompt: Generate advanced email marketing personalization techniques beyond just the subscribers’ names.
16. ChatGPT prompt to drive traffic to your blog
Using your mailing list, you can promote your brand and increase traffic to your website. This prompt generates ideas on how you can achieve that.
Prompt: What are some of the best ways to use the emailing list to generate traffic on my blog?
17. ChatGPT prompt for email support
Use this prompt to find out more about creative ways that you can use to offer timely and helpful customer support through email.
Prompt: How can a business use email to offer support, service and answer inquiries in a timely manner?
18. ChatGPT prompt for designing email templates
This prompt lists some creative ways that you can use to generate professional, eye-catching email templates.
Prompt: List and discuss some of the essential elements to include in your email templates.
18 ChatGPT prompts for SMM and ads
1. ChatGPT prompt for ad strategy
Prompt: Generate an Attention, Interest, Desire, and Action strategy for “product X”.
2. ChatGPT prompt for a social media campaign
Prompt: Generate a three-week social media marketing campaign plan for “X product”.
3. ChatGPT prompt for measuring social media effectiveness
Prompt: What are the best ways to measure the impact of a social media campaign and ROI?
4. ChatGPT prompt for Instagram posts
Prompt: Generate Instagram captions for a post about our new “x product ” targeting “x audience”.
5. ChatGPT prompt for Twitter posts
You can use Twitter to unlock new audiences and conversion rates by posting information about your product.
Prompt: Generate daily Twitter posts talking about our new product “x product” targeting “x audience”.
6. ChatGPT prompt for Facebook ads
Use this prompt to generate ad copy content for Facebook.
Prompt: Generate 7 Facebook copy options for our new product X targeting audience X.
7. ChatGPT prompt for advertising events
Using advertising prompts, you’ll discover how to use social media to promote events that boost engagement and attendance.
Prompt: How can I use social media to promote events and attendance?
8. ChatGPT prompt for identifying trends
This prompt shares different ways to leverage social media analytics to learn more about the audience’s behavior, preferences, and engagement patterns.
Prompt: Discuss ways to leverage social media analytics to identify trends and insights about their audience and adjust their strategy if needed.
9. ChatGPT prompt for building brand awareness
Building brand visibility on social media platforms can attract new customers and direct them to your website where they can find your products/services.
Prompt: How can businesses use social media to build brand awareness and traffic?
10. ChatGPT prompt on how to create social media content
Using this prompt, ChatGPT generates strategies that you can use to create content that resonates with your audience and invites them to engage with your brand.
Prompt: How can you create social media content that resonates with your social media audience and drives engagement?
11. ChatGPT prompt for social media ads mistakes to avoid
Such advertising prompts list pitfalls you should avoid when running social media ads.
Prompt: Highlight some mistakes to avoid when running social media ads, such as low-quality visuals.
12. ChatGPT prompt for creating effective ad copies
You can discover snippets of tips on writing compelling copies using such advertising prompts.
Prompt: What are some best practices for creating effective ad copy that grabs attention and drives conversions?
13. ChatGPT prompt for using retargeting on social media
These kinds of advertising prompts generate ideas on how you can use retargeting in social media to attract users that have previously visited your website.
Prompt: How can businesses use retargeting ads on social media to bring back potential leads who have previously visited your website?
14. ChatGPT prompt to create engagements through giveaways
This prompt suggests methods that you can use to incentivize your audience through content and giveaways.
Prompt: How can businesses use giveaways and content to grow engagement and following?
15. ChatGPT prompt for social media marketing trends
This prompt allows you to discover creative ways you can leverage SMM trends to stay ahead of the competition.
Prompt: What are some of the emerging trends in SMM?
16. ChatGPT prompt for building credibility on social media
This prompt allows you to find insights on how to create content and engage in conversations with leaders and influencers to establish credibility.
Prompt: How can a business establish thought leadership and credibility on social media?
17. ChatGPT prompt for ethical considerations
Using this prompt you learn more about ethical considerations such as privacy and transparency.
Prompt: Ethical considerations to keep in mind when running social media campaigns.
18. ChatGPT prompt for monitoring brand mentions
This prompt highlights some social media listening tools you can use to monitor mentions and give feedback.
Prompt: Discuss some social media listening tools you can use to monitor mentions and negative feedback.
19. ChatGPT prompt for handling social media inquiries
Use this prompt to learn how to handle inquiries and complaints using social media.
Prompt: How can businesses leverage social media to offer support and handle inquiries and complaints effectively?
18 ChatGPT prompts for marketing strategy and organization
1. ChatGPT prompt for competitor analysis
Prompt: Write a product comparison chart between our “10Web” product and its main competitors.
2. ChatGPT prompt for go-to-market strategy
This prompt generates ideas on how to use market research to stay ahead of the competition.
Prompt: Generate a go-to-market strategy for “X product” targeting “X type of users”.
3. ChatGPT prompt for content marketing strategy
Prompt: Discuss some ideas on how to use content marketing to enhance my marketing strategy.
4. ChatGPT prompt for developing an email marketing strategy
Prompt: Discuss some of the key considerations when creating an email marketing strategy and how businesses can boost engagement.
5. ChatGPT prompt for using data analysis
Prompt: Discuss the role of data analytics in creating a successful marketing strategy.
6. ChatGPT prompt for influencer marketing strategy
Prompt: Come up with an influencer marketing strategy on Instagram for “product X”.
7. ChatGPT prompt for mobile marketing strategy
Prompt: Discuss some of the best practices when developing a mobile marketing strategy and how businesses can leverage it.
8. ChatGPT prompt for creating a marketing strategy on a budget
Prompt: Generate low-cost ideas that “business X” can use to create a marketing strategy for “product X”.
9. ChatGPT prompt for SMS marketing
Prompt: How can businesses use SMS marketing to reach their target audience and drive conversions?
10. ChatGPT prompt for content creation
Prompt: Discuss ideas that businesses can use to create more targeting and compelling content.
11. ChatGPT prompt for measuring ROI
You’ll get information on measuring ROI in your marketing campaigns.
Prompt: Discuss some creative ways how to measure ROI on marketing strategies and improve marketing strategies based on results.
12. ChatGPT prompt for marketing segmentation
Prompt: Discuss effective ways how to use marketing segmentation to tailor marketing strategy and reach the target audience.
13. ChatGPT prompt on using chatbots and AI tools
Prompt: Discuss how businesses can use AI tools to improve customer service and reduce churn rates.
14. ChatGPT prompt for omnichannel marketing
Prompt: Discuss how businesses can use omnichannel marketing to create a seamless brand.
15. ChatGPT prompts for marketing and SEO
Prompt: Discuss strategies for optimizing your website’s SEO to increase traffic and improve rankings.
16. ChatGPT prompt for understanding customer issues
Prompt: What are the challenges our target customers face for the “X” product?
17. ChatGPT prompt for using customer data
Prompt: Describe how to use customer data to personalize your marketing strategy and improve customer experience.
As technology continues to evolve so does marketing. Therefore, businesses need to stay up to date with trends and technologies to stay ahead of the competition. In this guide, we have discussed 70+ ChatGPT prompts for marketing on how you can better your marketing strategy from social media, email, and content marketing. Although these prompts can benefit most businesses, it is prudent to evaluate each one of them and determine if they align with your strategy, goals, and target audience.
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How can I effectively integrate ChatGPT into my existing marketing strategy?
What are some common mistakes businesses make when using ChatGPT in their marketing efforts?
How to ensure my ChatGPT prompts are tailored to my target audience?