A real estate website is the realtor’s ticket to more customers. There is no better way to attract people to your real estate business or showcase properties than a great online presence. With a clean layout, smart search tools, and a mobile-friendly design, your site can become a real conversion magnet.
We’ve collected some of the best real estate website examples—along with insights on what makes them work. These realtor website examples will help you plan, design, and improve your own website. Let’s look at these real estate businesses more closely.
How to make a great real estate website
A realtor website can help you grow your real estate business, grow your reach, attract leads, and build relationships. A real estate website is more than that, though; it’s about helping people picture their future, feel at ease, and make one of the biggest decisions of their lives with confidence. Sure, your site is a marketing tool. But behind every click is a person searching for their comfort, a safe haven where they can be themselves and make memories with their loved ones. And that’s where truly great real estate websites shine.
Selling homes is closely tied to psychology. Many agents I know say it best—you’re not selling a shoe, you’re helping someone buy their home. That shift in mindset changes everything. When your website speaks the emotional journey of the buyer—not just the features of a property—it becomes more than a digital brochure. It becomes a trusted guide.
So what does that look like in action? Here are the essential building blocks that turn a real estate website design into a lead magnet and a relationship builder.
Sell properties 24/7
Your real estate website is like your digital open house: always open, always working. Even when you’re asleep or meeting other clients, your property listings keep capturing attention, collecting buyer leads, and answering common questions. That’s the essence of a 24/7 online presence. To turn that visibility into action, your site should guide visitors with clear calls to action, such as “Book a Showing,” “Schedule a Consultation,” or “Download a Buyer’s Guide.” Every click should bring potential clients one step closer to working with you.
Show properties like you are giving a tour
In real estate, first impressions happen online. High-quality photos, property videos, drone shots, and virtual walkthroughs let buyers explore every room without leaving their couch. A great real estate website puts the spotlight on each home’s best features: a chef’s kitchen, ocean view, or backyard patio. The more visually compelling and immersive the experience, the easier it is for buyers to fall in love and reach out.
Make property search effortless
Buyers come to your site with specific needs, like bedroom count, school district, square footage, or a backyard for their dog. That’s why your search tool should be lightning-fast, intuitive, and filter-friendly. The easier it is to search, the more likely they are to stay, explore, and inquire.
Build trust from the first click
Trust is everything in real estate. Your website should instantly show that you’re professional, knowledgeable, and reliable. Use clean design, polished branding, and strategic content, like testimonials, recent sales, awards, and community insights, to build credibility. When visitors feel like they’re in expert hands, they’re more likely to reach out, ask questions, and eventually list or buy with you.
Show more than the house
People buy a lifestyle, not a house. That’s why your website should feature more than listings. Add interactive maps, local school info, walkability scores, commute times, nearby shops, and neighborhood guides. When people get the full picture, it helps them feel more confident in their decision and positions you as the local expert. You will see this in most of the real estate website examples; the realtors position themselves as experts in a specific location.
Share helpful content
Great real estate websites are the ones that inform users about the industry and make them feel empowered about their decisions. Add blog posts, FAQs, and downloadable guides covering everything from “How to Get Pre-Approved” to “What to Expect at Closing.” Create content that speaks to both buyers and sellers at every stage of their journey. This builds trust, keeps people on your site longer, and gives them a reason to return.
Get found on Google
An unoptimized site is like having a beautiful open house with no signs out front. SEO is your digital signpost. Use real estate keywords your audience is actually searching for, like “homes for sale in [city]” or “best realtors near me.” Make sure your site loads fast, looks great on mobile, and is structured in a way that Google loves. The better your SEO, the more buyers and sellers will find you before they ever meet your competition.
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The top 19 best real estate website examples
Let’s see all those ideas in action. Below, you’ll find some of the most impressive real estate website examples out there, each with something unique to offer. These examples are packed with inspiration and smart takeaways you can use for your real estate business.
1. Sotheby’s International Realty
A world-class website that sets the bar for luxury real estate experiences.
What we like about this real estate website:
- Stunning full-screen visuals.
- Multilingual, global search features.
- Lifestyle-focused property categories.
Sotheby’s International Realty is one of the most famous high-end sellers in the world, and the website feels more like a luxury lifestyle magazine than a typical real estate site. The homepage has cinematic property videos and global search options. Users can browse by lifestyle—like beachfront, vineyard, or historic properties—making it feel customized and aspirational. The site also supports multiple languages and currencies so that international buyers can explore listings. It’s a perfect example of how high-end real estate websites can deliver function and emotion at once.
2. Michael Calcagno & Nancy Hamilton
A locally rooted website that blends the charm of the realtors behind it.
What we like about this real estate website:
- Modern design.
- Impressive sales stats.
- Helpful local insights.
This website does a great job blending local expertise with a high-end feel. It’s easy to navigate and packed with useful information—like school ratings, population data, and neighborhood details. Their experience comes through, with over $1 billion in sales and more than 25 years in the business. The site also features client stories that build trust and clear contact options that make it simple for buyers and sellers to reach out.
3. Debra Smalley
A polished website that blends luxury listings with a deep understanding of what buyers truly want in a Los Angeles home.
What we like about this real estate website:
- High-end property visuals.
- Detailed neighborhood guides.
- Simple, user-friendly layout.
Debra Smalley’s website is clean, elegant, and easy to browse. The high-quality photos make the homes stand out, and the neighborhood guides help buyers get a better feel for the area. The site is well-organized, with clear sections for listings, community insights, and testimonials from happy clients. It’s a great real estate website design example of how a website can feel both professional and personal while making it easy for people to connect with the agent.
4. Jennifer Ferland
A modern site that reflects Jennifer Ferland’s approachable, high-end brand and expertise in the San Francisco Bay Area market. 
What we like about this real estate website:
- Clean, minimal design.
- Video-based client testimonials.
- Comprehensive service details.
Jennifer Ferland’s website feels warm, polished, and easy to explore. The layout is simple, with just the right amount of detail to guide visitors without overwhelming them. What really differs are the video testimonials—real stories from clients that build instant trust. The site also does a great job explaining her services in plain language, so people know exactly how she can help. It’s a great example of how less can be more in real estate web design.
5. Jade Mills Estates
A high-end, polished website that mirrors the prestige of one of Beverly Hills’ top luxury real estate agents.
What we like about this real estate website:
- Elegant, editorial-style design.
- Clear positioning as a luxury brand.
- Thoughtful property presentation and layout.
Jade Mills Estates’ website feels elevated from the first scroll—sleek, refined, and brand-driven. The homepage instantly communicates exclusivity with a minimal design, thoughtful wording, and large-format visuals that let each listing shine.
Property pages are thoughtfully laid out with high-res images, detailed descriptions, and subtle design touches that reinforce the luxury feel. The “Meet Jade” section emphasizes her legacy, awards, and global connections, which helps build instant trust. It’s a great example of how strong personal branding and design can work hand-in-hand in high-end real estate.
6. Compass Real Estate
A modern, tech-forward platform that blends real estate with intuitive design and modern user experience.
What we like about this real estate website:
- Powerful, user-friendly search tools.
- Interactive map-based browsing.
- Personalized agent and team pages.
Compass takes a different approach compared to the traditional real estate websites, focusing heavily on smart technology and a modern interface. The search experience feels fast and simple, especially with the interactive map feature that lets users explore neighborhoods visually.
Each agent and team has their own branded mini-site, which adds a personal touch while keeping everything within a unified design. The site also highlights tools like Compass Concierge and market insights, making it feel more like a real estate ecosystem than just a listing site. It’s a great example of how to combine functionality with a tech-driven brand experience.
7. Aaron Kirman
A bold, elegant website for luxury real estate in Los Angeles.
What we like about this real estate website:
- Striking luxury branding.
- AI-powered property matching.
- High-profile media and press features.
Among the premium real estate listings in Los Angeles, Aaron Kirman’s website is one of the most unique real estate agent website examples. It is full of luxury real estate listings, each well-photographed and detailed, providing customers with a visual feast. The color schemes, bold typography, and design clearly target high-end buyers. The Aaron Kirman website includes great testimonials from clients, adding trust. It also has a clear call to action, making it easy to contact Aaron’s team for luxury real estate needs in LA.
8. Dawn McKenna Group
A stylish, easy-to-use website that highlights both luxury homes and the lifestyle that comes with them.
What we like about this real estate website:
- Strong, consistent branding.
- Beautiful community and lifestyle content.
- Clear agent team presentation.
The Dawn McKenna Group website combines real estate with a strong sense of place and lifestyle. Instead of just listing homes, it also shows what it’s like to live in each area—through neighborhood pages, market insights, and design-forward blog posts. The site highlights the full team with clear agent profiles, making it feel personal and approachable. Everything from the layout to the images supports the brand’s upscale feel, but it’s still simple for visitors to explore and get in touch.
9. Matt Epstein
A helpful, locally-focused website for properties in Sherman Oaks and surrounding neighborhoods.
What we like about this real estate website:
- Easy-to-use neighborhood guides.
- Informative real estate blog.
- Clean layout with bright visuals.
Matt Epstein’s website makes it easy for buyers and sellers to understand the local market. The neighborhood guides are clear and practical, giving users real insight into different areas—not just listings. The blog covers useful topics like market updates and home improvement tips, adding real value for visitors. The design is simple, with colorful images and an intuitive search function. It’s a strong example of a real estate website that’s informative and approachable, especially for people looking to buy or sell in specific parts of the San Fernando Valley.
10. Christine Nieva
A friendly, informative website that focuses on helping buyers and sellers feel confident every step of the way in Washington, Maryland, and Virginia.
What we like about this real estate website:
- Personalized home finder tool.
- Step-by-step buyer and seller guides.
- Handy mortgage calculator.
Christine Nieva’s website is built around making buying or selling a home easier and more personal. The “Perfect Home Finder” tool helps buyers find exactly what they’re looking for, while her detailed guides walk visitors through every stage of the journey. There’s also an interactive mortgage calculator that’s great for first-time buyers trying to plan their budget. The site feels approachable and helpful, with clear CTAs and a layout that’s easy to follow—making it a solid example of a client-focused real estate website.
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11. The Jills Zeder Group
Miami luxury homes and condos specialists.
What we like about this real estate website:
- Sophisticated visual design.
- Smart, user-friendly search filters.
- Detailed neighborhood and market information.
The Jills Zeder Group website is polished and professional, reflecting their reputation as one of the top luxury real estate teams in the country. It has stunning property photography, with an easy-to-use search tool that lets visitors filter by price, property type, or number of bedrooms. The site also offers in-depth neighborhood guides and current market updates, giving buyers a clearer picture of the Miami lifestyle. Testimonials from past clients add credibility, while well-placed calls to action help visitors quickly take the next step.
12. Lux Living Estates
A modern website that brings Dubai’s luxury property market to life with impressive visuals and easy browsing.
What we like about this real estate website:
- Interactive property map.
- Dynamic image sliders.
- Detailed, easy-to-browse listings.
Lux Living Real Estate’s website stands out for its visual impact and user-friendly experience. Listings are presented with high-quality photos, dynamic sliders, and organized details that make it easy to compare and explore options. The interactive map lets users explore Dubai’s top neighborhoods visually, adding a more engaging way to search. The site also features client testimonials and smart call-to-action buttons for booking valuations or contacting agents. It’s a strong example of how to combine modern design with practical tools for a luxury real estate audience.
13. Sandro Dazzan
A bold, visually rich website that captures the luxury and lifestyle of Malibu’s high-end real estate scene.
What we like about this real estate website:
- Stunning video integrations.
- Strong focus on agent credibility.
- Insightful neighborhood highlights.
Sandro Dazzan’s website feels more like a luxury experience than a standard property site. From cinematic video backdrops to polished property showcases, everything is designed to reflect the upscale Malibu market. Instead of relying on testimonials, the site leads with Sandro’s impressive track record and national recognition, instantly building trust. Neighborhood guides give visitors a deeper sense of place, while the layout keeps things clean and easy to navigate. It’s a great example of how to let reputation, visuals, and location speak for themselves.
14. HomeLink Properties
A practical, user-focused website built to simplify the rental experience from start to finish.
What we like about this real estate website:
- Personalized user dashboards.
- Augmented reality property views.
- Built-in walkability insights.
HomeLink Properties’ website has great functionality and user convenience. It’s designed with renters in mind, offering features like custom dashboards to save searches and properties, plus augmented reality tools that give a better sense of space before visiting in person.
The “Walk Score” feature adds extra value, helping users understand how accessible the area is. The site also makes everyday tasks simple—like paying rent or submitting maintenance requests online. With a clear layout and straightforward calls to action, it’s a great example of how a rental-focused site can be both tech-savvy and easy to use.
15. The Malibu Life
A bold, lifestyle-driven website that captures the energy, luxury, and coastal charm of Malibu real estate.
What we like about this real estate website:
- Strong lifestyle branding with visual storytelling.
- Video content of the team and area.
- Easy property search.
The Malibu Life website instantly pulls you into the experience of living in Malibu. The homepage features high-impact visuals and a strong personal brand presence from team lead Madison Hildebrand, a well-known name in luxury real estate. What sets this site apart is its focus on lifestyle—there’s content about beaches, dining, community, and the real vibe of Malibu. A sleek property search tool makes browsing easy, while video intros and team profiles add warmth and personality. It’s a great example of a real estate site that sells both homes and a way of life.
16․ Beach & Bartolo Realtors
A community-rooted website that reflects this team’s deep local knowledge and personalized approach to real estate in the Berkshires.
What we like about this real estate website:
- Emphasis on local community life.
- Approachable language.
- Simple yet effective search.
The Beach & Bartolo website feels approachable and down-to-earth, much like the community it serves. Instead of focusing solely on listings, the site highlights what makes living in the Berkshires special—local charm, welcoming neighborhoods, and a lifestyle that blends nature with culture. The agent bios are an important feature, giving visitors a real sense of the team’s personality and connection to the area. The property search is easy to use, with intuitive filters and helpful layouts. This is a great example of a real estate website that builds trust through authenticity and community-driven content.
17. Laketown Realty Group
A user-friendly, locally focused website that highlights this team’s deep expertise in the Carver County real estate market.
What we like about this real estate website:
- Hyper-local focus.
- Helpful resources.
- Engaging blog content.
The Carver County Experts website truly owns its niche—everything is tailored to buyers and sellers looking specifically in Carver County. From detailed community spotlights to property search tools that let users filter by school district or neighborhood, the site does an excellent job of connecting people to the area. The homepage includes helpful tools like home valuation, mortgage calculators, and buyer/seller guides, making it practical as well as inviting. The blog adds a personal, educational touch with updates and insights relevant to local market trends. It’s a strong example of how a real estate website can build trust and authority by focusing on local expertise and offering real value.
18. The Fridman Group
A bold, luxury-driven website that shows The Fridman Group’s status as a powerhouse in ultra-high-end real estate.
What we like about this real estate website:
- Striking cinematic visuals.
- Clear branding around celebrity and luxury lifestyle.
- Sophisticated press and media integration.
The Fridman Group’s website makes an immediate impression; it’s sleek, dramatic, and clearly built for a high-net-worth audience. The full-screen visuals and elegant animations highlight jaw-dropping properties in Beverly Hills, Bel-Air, and beyond. The site emphasizes luxury not only through listings but also by showcasing the group’s high-profile press features, celebrity clientele, and multimillion-dollar sales history. The navigation is clean and modern, while key CTAs like “Schedule a Consultation” or “Browse Listings” guide visitors through a refined experience. It’s a great example of how real estate websites can double as powerful branding tools in the luxury market.
19. True Homes
A vibrant and approachable website with True Homes Property Group’s focus on helping clients navigate the Raleigh-Durham real estate market.
What we like about this real estate website:
- Friendly, down-to-earth branding.
- Educational content.
- Simple, user-friendly property search.
True Homes Property Group’s website has a welcoming tone and helpful resources for both buyers and sellers. The design is clean, bright, and easy to navigate, with a clear focus on guiding visitors through every step of their real estate journey. What makes this site different is its strong educational approach—offering downloadable homebuyer and seller guides, tips, and local insights that empower clients to make informed decisions. The search functionality is intuitive and accessible, with quick filters based on neighborhoods, price, and property type. It’s a strong example of how a real estate website can be both informative and inviting, building trust while making the process feel less overwhelming.
How to create your real estate website
Beyond building a website is helping a family start a new chapter. A great real estate website helps people picture their life, not just a property.
You don’t need to be a tech expert or spend weeks designing from scratch. With the right tools, you can launch a website that reflects your values, builds trust, and connects you with the people you’re here to help.
Inspired by the examples above and ready to build yours? With the 10Web AI Website Builder, you can create your own real estate website as exemplary as the examples in this list. 10Web is a smart, AI-powered platform that helps real estate agents and agencies build beautiful, functional websites with ease.
All you have to do is sign up for free and tell the AI a little about your real estate business—what you do, who you serve, and the kind of properties you offer. Based on your input, 10Web instantly generates a personalized website with essential pages like Home, Listings, About, and Contact. Here is how to create your realtor website:
- Go to 10Web.io > provide your business name > describe it in a few words > click Generate Your Website.
- Review the Website name, description, and structure.
- Click Next > choose the website colors, fonts, and styles.
- Click Generate to apply.
Once your website is live, you can customize everything from colors and fonts to layout and content using the website editor based on Elementor and the chat-based AI Co-Pilot.
Conclusion
A great real estate website creates connection, trust, and an experience that helps buyers and sellers feel confident from the very first click. As we’ve seen in these top examples, the best sites combine smart design with intuitive features, local insights, and personal touches that set agents apart in a competitive market.
Whether you’re showcasing luxury estates, helping first-time buyers, or managing rentals, your website can (and should) be your most powerful business tool. And you don’t need to hire a full design team to make it happen.
If you’re ready to take your online presence to the next level, let 10Web help you turn your vision into a high-converting reality.
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