Rebecca Ohanes

Rebecca Ohanes is a content writer at 10Web. She’s a part-time PhD student and a full-time WordPress enthusiast. As an act of goodwill, she refrains from giving a humorous or ironic description of herself. You’re welcome!
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Client Reporting: 4 Things No Agency Owner Would Dare Tell You

11 Min Read

Are you wondering how fellow agency owners prepare their client reports in a way that keeps their clients engaged and at the same time builds trust? Well, wonder no more. This article presents 4 secret ingredients that they would never share with you. But first, let’s first capture the essence of client reporting. Client reporting is an essential part of building a strong agency-client relationship because it puts the clients in the loop regarding details about developments in their project. A client report contains KPIs reflecting current evolutions, projections, and methods used to meet goals. The importance of client reporting is pretty self-explanatory. By nature, any report offers transparency. By providing insight into statistics, you showcase a quantitative reflection of your services and thus objective proof of success, which automatically enhances your credibility in the eyes of the client. The one downside to client reporting is that it requires a…

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20 Best WooCommerce Plugins to Skyrocket Your Sales

17 Min Read

Are you an eCommerce site owner looking for the best WooCommerce plugins to boost your sales? Then you’ve come to the right place. We’ve prepared a list of 20 best WooCommerce plugins that’ll level up your online shop performance. Manage your checkouts Up- and Cross-Sell Like You’ve Never Done Before Plugins for Optimized Product Representation Plugins to ensure user-friendliness Product Visualization Plugins Best WooCommerce Plugins for Email Marketing Best WooCommerce plugins for performance analysis FAQs How do I install WooCommerce plugins? Which is the best WooCommerce plugin for variation swatches? What is the best free WooCommerce plugin for Facebook login when registering and checking out? What is the best WooCommerce plugin for product organization? 1. Manage your checkouts The checkout process is very critical. If it’s too complicated, you might end up with angry customers who are so bothered by the complexity of your process that they don’t finalize their…

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6-Point Checklist for Client Onboarding

12 Min Read

Do you want to give your newly gained clients a warm welcome to your agency that just screams “mi casa e su casa” (make yourself at home)? What a lucky coincidence because this article is here to give you tips on how to develop a client onboarding process that’ll ensure a long-lasting agency-client relationship. Client onboarding, as the name suggests, refers to the process of welcoming new clients to your agency. The main goal of client onboarding is to offer your clients a good start with your agency that reaffirms the feeling that they’re in good hands and that they’ve made the right decision choosing you and not a competing agency. For this, you need a client onboarding process which includes being prepared for any question your newly gained clients might throw at you, having a well thought out plan of action to show them where the journey of this…

How to Price Your Agency Services to Maximize Profitability

11 Min Read

Life has taught us that talking about money is taboo. Let’s break these antiquated boundaries and discuss agency pricing. There are many ways to approach the process of establishing the price for your services. So especially if you’re a newcomer to the agency world, you’re going to need some assistance to figure out which path will lead you to higher revenue. Here’s what’s to come: Types of Pricing When to charge How to improve your agency’s profitability FAQs Should agency pricing be transparent? Does hourly rate give a clear pricing structure in a digital agency? How do marketing agencies value their work? Let’s get to the details! 1. Types of Pricing There are 4 popular ways to go about agency pricing, so take a careful look to understand which one matches your agency. Project-Based One common agency pricing model that first comes to mind is the project-based one. You can…

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The 16-Point Ecommerce Conversion Rate Optimization Checklist

20 Min Read

Use this guide on eCommerce conversion rate optimization and learn how to lift the revenue of your online business. Every online shop owner needs to constantly chase and try out new eCommerce optimizations methods. Why? Because it will help optimize your website in a way that’ll snap your visitors out of their observer modus and convert them into actual customers. Without it, you’re risking that your eCommerce site won’t live up to its potential and you’ll lose resources over it. But what is a good eCommerce conversion rate and how do you calculate it? The average lies at around 3% – 4%. You can count your conversion rate by dividing the number of unique sales by the number of unique website visitors. Now that you’re in the know about what to strive for, let’s take a look at eCommerce conversion rate optimization tactics that’ll help you realize your goals. Forgot…

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10 Code Review Tools for Freelancers and Agencies

10 Min Read

Code audits are great but have you ever tried to facilitate that process with code review tools? No? Then it’s about time you start. And here’s why: Code review is a systematic check-up of your code with the sole purpose of finding mistakes in it. Basically, its purpose is quality assurance in software development. It’s also a great way to share your expertise with other developers and learn from their techniques as well. Conducting code reviews is also a great way to check if your codes are readable for other developers and improve code comprehensibility if they’re not. These advantages aside, conducting code reviews manually can prove to be more of a curse rather than a blessing because it requires a lot of time and effort. Luckily, you have this article to acquaint you with 10 code review tools that are undoubtedly a blessing for every developer out there. These…

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5 Exceptional Tips to Successfully Manage a Remote Agency

12 Min Read

Did the COVID crisis unexpectedly move your agency towards remote working and left you wondering how to manage your team’s workflow from afar? Then welcome to the club and join us in the age of Zoom, toilet paper mania, and TikTok dances! We at 10Web have been going through this transition ourselves and have had our own struggles with it. But after almost half a year of working remotely, we’ve gained valuable insights on how to deal with this situation and have decided that it’s time to share some hard-earned wisdom with any remote agency out there struggling to deal with this shift. But let’s not get too hasty. First, we need to take a look at what a remote agency actually is. As the name suggests, a remote agency is an agency with no physical working area. So, instead, you have a team of employees that work remotely either…

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The Mega Guide on How to Set up Google Shopping Ads

19 Min Read

This article is here to bless everyone in need of a guide on how to set up Google Shopping ads. But before anything else, let this information sink in: “Across US online retail, Google Shopping Ads now make up 76.4% of retail search ad spend and win 85.3% of all clicks.” Like what you see? Great, now let’s move on to the question of what Google Shopping Ads are exactly. Shopping ads are ads that advertise a product in a more detailed manner, showcasing an image of the product, its price, and the merchant name. But don’t let the above-mentioned stats or the “shopping ad” designation lead you astray. Google Shopping Ads aren’t just for online retailers, but can also be used by service providers, such as agencies and freelancers, who don’t own an eCommerce business. How so, you ask? Simple, Google Shopping Ads is a great means of providing…

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3 Irresistible Sales Pitch Examples to Win Customers

17 Min Read

A sales pitch is a specific form of sales talk that allows you to present your services in a way that persuades customers to buy what you’re selling. You can deliver your pitch via different channels. You can call your leads opting for a direct communication channel. You can send an email, leave a voice message, or even pitch an idea in an elevator. Whichever way you choose, always make sure to follow up. Especially if your email pitch reaches a person who doesn’t need your service, you can’t expect them to be the ones following up on your offer now, can you? If you’re looking for follow-up email templates check out this article. The best and worst thing about sales pitches is that there’s no blueprint for coming up with the ideal pitch. It takes a lot of trial and error, improvisation, and outside-of-the-box thinking to come up with…

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WooCommerce vs Shopify: Who Wins the Duel?

19 Min Read

Are you a beginner agency or freelancer torn between WooCommerce and Shopify? Well, the struggle is real. There are many things to consider before deciding which eCommerce platform suits your needs best. Don’t fret, this article will provide you the guideline for things you should put on your checklist before making such an important decision. Here’s a little sneak preview of what awaits you: Cost: WooCommerce vs Shopify Ease of Use: WooCommerce vs Shopify WooCommerce vs Shopify: Comparison of Payment Methods Integrations and Add-Ons: WooCommerce vs Shopify Security SEO Multilingual Stores Support: WooCommerce vs Shopify WooCommerce vs Shopify: Who Wins the Duel? FAQs Can I use Shopify with WooCommerce? Is Shopify faster than WooCommerce? Is WooCommerce better for SEO? Can I migrate from Shopify to WooCommerce? What features of the WooCommerce platform are not present in Shopify? Which eCommerce platform is better for non-programmers, Shopify or WooCommerce? And here’s everything…

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Why Use WordPress? Here Are 9 Rock-Solid Reasons

13 Min Read

You’re in the process of deciding how to create your website and are wondering why you should use WordPress? Well, no need to be wandering around in Wonderland anymore, because we have all the information you need. Let’s start by asking, “What is WordPress?” WordPress is the most popular and reputable content management system (CMS) there is to date. It’s an open-source software that’s accessible for everyone, and it won’t cost you a dime. As of now, WordPress is reigning over the CMS-market: with a market share of 62%, the platform is used by 35.2% of website owners worldwide. Already impressive, right? But there’s so much more to WordPress than meets the eye. To keep it concise, we picked out 9 advantages that WordPress offers, which make it indispensable for every website owner out there. Here’s a little sneak preview: Why use WordPress? Free and Open Source Huge Community Easy…

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Magento vs WooCommerce: What to Choose in 2022

12 Min Read

Magento vs WooCommerce is a question that anyone who runs an online shop has faced one way or the other. But why those two in particular, you ask? Simple, really. Because they’re two of the most frequently used eCommerce platforms worldwide. So, if you find yourself torn between Magento and WooCommerce, this article will guide you through the necessary steps for picking the e-commerce platform best suited for your online shop. I assure you, it’s not as complicated as it seems. But: The two software tools have significantly different features that you should be aware of before jumping the gun. Not to worry, though, this article is here to prevent you from making the wrong choice. To provide the best guidance, I narrowed the focus down to the following elements that will play an important role in your decision-making process: Magento vs WooCommerce: Common Features What’s the difference anyway? Things…